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Digital Marketing Assistant

博马努瓦服饰商贸(上海)有限公司

  • 公司规模:1000-5000人
  • 公司性质:外资(欧美)
  • 公司行业:批发/零售

职位信息

  • 发布日期:2019-06-13
  • 工作地点:上海-长宁区
  • 招聘人数:1人
  • 工作经验:2年经验
  • 学历要求:本科
  • 职位月薪:6-8千/月
  • 职位类别:市场助理

职位描述

Main Missions of This Position


A core position within Marketing team with strong visibility across company senior management. You will be fully involved in the Social Media management, New Retail innovations and WeChat Mini-program development working closely with cross-functional teams and agencies, .

Support Digital Marketing team on all projects to deliver outstanding execution results.


Main Responsibilities


Social Media Maintenance and Reporting:

  • Keep close communication with production, E-COM and VM team to prepare materials for Wechat and Weibo editorial content.
  • Support Social Media campaign execution
  • Serve as the key person from Digital Marketing team to coordinate and cooperate with E-Commerce team for Tmall Brand Hub content maintenance; and all communications are aligned with Marketing calendar and guideline
  • Assist in generating digital campaign recap report and weekly Marketing benchmark report
  • Identify state of the art social media campaigns and vendors, maintain a relationship with them and identify the latest trends/formats and apply them to social campaigns.


Loyal Customer Community Management:

  • Keep daily communication with our loyal customers in our Wechat group, maintaining their interest and passion for our brand and improving their user experience. Obtain customer insights and promote our campaigns through regular group tasks and special treats .


WeChat Mini-Program Support:

  • Cooperate with E-com and Offline store teams from Marketing perspective to ensure the initiatives are well communicated and articulated with all stakeholders.

Tmall New Retail Implementation:

  • Work closely with internal cross function teams, including offline store team, IT, E-com, etc. to set up frequent cadence to update the projects status and call-out risks to the relevant stakeholders.


Administrative implementation:

  • Support the marketing team in daily administrative tasks.


Other Expectations on This Position

  • 2+ years of proven experience in marketing, preferably with fashion.
  • Strong power point skill and logic thinking with a clear mind.
  • Very committed and accountable with high sense of responsibility to follow things through regardless of challenges.
  • Love to build things from scratch.
  • Bachelor’s degree level or above.
  • Excellent in both written & spoken Chinese & English.


职能类别: 市场助理

公司介绍

博马努瓦集团是法国著名的服饰零售集团,旗下拥有四个知名服装品牌,并先后进驻了欧洲、亚洲、非洲超过几十个国家和地区,拥有门店超过2800家。同时,博马努瓦集团的业务范围还涉及物流、零售咨询和电子商务。

联系方式

  • Email:jxian@cache-cache.com.cn
  • 公司地址:地址:span金钟路633号B楼3楼