成都招聘

Senior Manager, Corp Marketing, Asia

Shanghai, China

Atmel Corporation is a worldwide leader in the design and manufacture of microcontrollers, capacitive touch solutions, advanced logic, mixed-signal, nonvolatile memory and radio frequency (RF) components. Leveraging one of the industry's broadest intellectual property (IP) technology portfolios, Atmel is able to provide the electronics industry with complete system solutions focused on industrial, consumer, security, communications, computing and automotive markets. As a global company with 5,100 employees worldwide, Atmel operates in more than 40 countries and has 30 design centers, including locations in Shanghai and Taipei. Atmel solutions enable their customers to lead the markets they serve by creating products that are more powerful, smarter, energy efficient, lower cost, and more versatile than ever before.

Responsibilities

· Establish a region corporate marketing presence and define the road ahead for the function together with the stakeholders in the region and globally

· Work closely with the global team of professionals to ensure that all marketing and communications campaigns are of the highest quality to drive the Atmel brand, grow market share and show ROI in the (local) market(s).

· Become the media spokesperson for Atmel in the region

· Develop integrated marketing plans and training taking advantage of the full mix of media, cutting edge technology platforms and latest high-tech marketing concepts.

· Implement ROI and metrics across all projects and be able to clearly communicate these to senior management.

· Representing all BUs

· Work closely with Product Marketing and corporate marketing globally to develop go-to-market strategy and launch plans for new and updated products (regionally as well as globally)

· Implement ROI and metrics across all projects and be able to clearly communicate these to senior management.

Mandatory Skills

· Solid understanding of semiconductor (preferably: microcontroller) technologies, market segments and applications.

· Prior experience developing integrated marketing campaigns and leading semiconductor product launches.

· Outstanding team player/collaborator with strong interpersonal skills - proven track record working with virtual and global cross-organizational teams.

· Strong project management skills and excellent communications, speaking and presentation skills with proven success in message development and tailoring to appropriate vehicles.

· Experience and understanding of communications strategy and implementation to be an effective partner to key stakeholders and management within the BUs and corporate marketing.

· Superior understanding of marketing principles and experience in leveraging both traditional and new marketing techniques, with focus on virtual, viral and visual vehicles.

· Creativity and willingness to take reasoned risk in pursuing new strategic marketing approaches.

· Solid understanding of the chip market from product-creation through channel deployment with clear understanding of OEM and B2B requirements.

· Excellent diplomacy, influencing and negotiation skills.

· Directing the creative function on external collateral to meet guidelines and be impactful across mediums and events.

· Solid understanding of technology.

Preferred Skills

· Technical experience

· Experience in a product marketing, technical marketing or application marketing role is ideal

· Preferably with a semiconductor company or technology company relevant to Atmel microcontroller products and markets

· 10 years of technology industry marketing experience. Preferably with a semiconductor company or technology company relevant to Atmel products and markets.

· Demonstrable management experience in a similar company.

· Outstanding team player/collaborator with strong interpersonal skills - proven track record working with virtual and global cross-organizational teams.

· Prior experience developing integrated marketing campaigns and leading product launches.

· Excellent communications, speaking and presentation skills with proven success in message development and tailoring to appropriate vehicles.

· Experience and understanding of communications strategy and implementation to be an effective partner to key stakeholders and management within the BUs and corporate marketing.

· Superior understanding of marketing principles and experience in leveraging both traditional and new marketing techniques, with focus on virtual, viral and visual vehicles.

· Creativity and willingness to take reasoned risk in pursuing new strategic marketing approaches.

· Solid understanding of the chip market from product-creation through channel deployment with clear understanding of OEM and B2B requirements.

· Excellent diplomacy, influencing and negotiation skills.

· Directing the creative function on external collateral to meet guidelines and be impactful across mediums and events.

· Solid understanding of technology. Experience in a product marketing role ideal.

· Business degree (BA) or BS with emphasis in marketing. MBA a plus.

Education

(BA) or BS degree in engineering or other technical discipline with relevant experience in semiconductor marketing

Experience

~10 years of technology industry marketing experience

Position

Regular

Shift

Day

Location

China

爱特梅尔半导体科技（上海）有限公司是于美国NASDAQ上市的Microchip Technology Inc.在中国上海开设的全资子公司。ATMEL在微处理器及非易失性存储器领域拥有世界领先的技术。ATMEL的事业及开发部分遍布欧美及亚洲各地。目前公司正寻求有兴趣加入ATMEL的具有世界发展观的优秀人才，公司提供优厚的福利待遇及到美国欧洲培训的机会。申请者请送简历至相应的Email Address，并请注明目前的工作职务及工资水平。

ATMEL Semiconductor Technology (Shanghai) Limited. is a subsidiary of Microchip Technology Inc., which is on the market in NASDAQ. ATMEL has the world leading technology on the field of Micro-controller and NVM. ATMEL has business and R&D centers in Europe, America and Asia-Pacific region. Currently, ATME is looking for the excellent and intelligent people to join us. We offer good benefit and also the opportunity to be trained in US and Europe. Applicant can send your resume both in English and Chinese to the corresponding email address. (PS. Pls notify your current position and salary package.)