Group Prodct Manager(500强欧洲FMCG公司产品组经理)
上海傲福商务信息咨询有限公司
- 公司规模:少于50人
- 公司性质:合资(非欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2012-11-13
- 工作地点:上海
- 招聘人数:2
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:产品/品牌经理
职位描述
Title: Group Product Manager or Senior Product Manager
Responsibilities
To contribute to the growth of the brand portfolio on his / her market, by driving new product launches and pushing growth on pillar products through promotional and advertising excellence for a specific product group.
? Manage product portfolio to contribute to brand development
? Implement new product launches
? Contribute to local adaptation of advertising creative material; analyze media recommendations
? Implement promotions and ensure implementation of trade marketing plan
? Listen to and develop a deep understanding of consumers ; develop insights, give feedback and recommendations on DMI panniers
? Analyze data on product segment/category to make recommendations to management
? Manage PPP budget for group of products and highlight issues
? Interact effectively with other departments (sales, logistics, training departments...) to support marketing objectives
? Develop and manage the team. Ensure development and continuity of team expertise and know-how
Requirements:
? In-depth sensitivity to our métier
? In-depth knowledge of products/category
? Research and market data analysis
? Knowledge of local retail dynamics and environment
? Knowledge of competitors, markets trends and consumers
? Financial knowledge (P&L, Cost of Goods, sales forecasts)
? Media planning knowledge
? Ability to adapt advertising creative material
? Fluency in English and Chinese
Responsibilities
To contribute to the growth of the brand portfolio on his / her market, by driving new product launches and pushing growth on pillar products through promotional and advertising excellence for a specific product group.
? Manage product portfolio to contribute to brand development
? Implement new product launches
? Contribute to local adaptation of advertising creative material; analyze media recommendations
? Implement promotions and ensure implementation of trade marketing plan
? Listen to and develop a deep understanding of consumers ; develop insights, give feedback and recommendations on DMI panniers
? Analyze data on product segment/category to make recommendations to management
? Manage PPP budget for group of products and highlight issues
? Interact effectively with other departments (sales, logistics, training departments...) to support marketing objectives
? Develop and manage the team. Ensure development and continuity of team expertise and know-how
Requirements:
? In-depth sensitivity to our métier
? In-depth knowledge of products/category
? Research and market data analysis
? Knowledge of local retail dynamics and environment
? Knowledge of competitors, markets trends and consumers
? Financial knowledge (P&L, Cost of Goods, sales forecasts)
? Media planning knowledge
? Ability to adapt advertising creative material
? Fluency in English and Chinese
公司介绍
Better Offer Consulting Co., Ltd(******************** ) is a leading professional Human Resources consulting company with extensive and successful experiences in Executive Search, Professional Search, Managerial Search and Career Consulting services for a wide variety of multinational corporations.
We focus on establishing long-term strategic relationships between clients and talents. Our service is complemented and enhanced through careful interviews, selections, tests and investigations, we provide you with Valuable, Accountable and Efficient services to help you to find the right Executives, Professionals and Expatriates for your needs.
We focus on establishing long-term strategic relationships between clients and talents. Our service is complemented and enhanced through careful interviews, selections, tests and investigations, we provide you with Valuable, Accountable and Efficient services to help you to find the right Executives, Professionals and Expatriates for your needs.
联系方式
- 公司地址:地址:span西城区金融大街6号金嘉大厦A座