北京招聘

职位描述：
Role and Responsibilities
As a Manager - Connector, you will be responsible for setting the media agenda, securing extensive traditional and digital media coverage, and driving social media buzz. You are ensuring best in class innovative media thinking and execution for a world-class water theme park and resort destination among many other clients.

Your role will cover key message development, identifying key traditional and digital media channels, media pitching and negotiations, executing campaigns, and amplifying the communication efforts through social media.

Best 3 things of this job?
? This is a once in a lifetime opportunity to work on one of the most exciting destination brand. Your award-winning client is opening its first resort in Asia, specifically in Sanya, China – and you will gain large scale pre-opening experience.
? The China market is mission critical for this brand so you will be the center of attention both from a client and GolinMagic standpoint
? A strategically important client to GolinMagic, it will provide you immediate exposure to international culture and visibility.

You will support account leader to develop, plan and execute:
? Media strategy in-line with client's brief and requirements.
? Integrate media and influencer insights on communication plans.
? Establish strong media and digital influencer relations in travel, lifestyle, property, and aviation media.
? Leverage The Bridge and relevant platforms to get feedback for client intelligence and seek opportunities for media engagement.
? Lead media events and activation
? Drive creative content development and work on extensive long-form feature pitching and broadcast partnerships.
? Engage key influencers in travel, luxury, and lifestyle category

Desired Skills and Experience
Qualifications
? Strong understanding and network of media and digital influencers gained through 4-6 years of experience in PR agency, client, or media roles
? Hospitality, aviation, or strong media background needed
? Ability to work in a team environment, strong interpersonal skills.
? Detail oriented, can multi-task and work with minimal supervision.
? Solid and strong copywriting skills.
? Ability to independently handle media pitching and social media content planning.
? Excellent communication skills (external and internal, native Chinese and fluent English) 举报 分享

About the Interpublic Group in China
 
In the fast-changing, challenging China market, clients seek the very best team – connected across all marketing and communications disciplines. The Interpublic Group (IPG) delivers a unique platform of multidimensional thinking, world-class and China-specific expertise, and excellence in execution that is aligned to our client’s business strategy. IPG includes best-of-class businesses, best practices performance and results-driven measurability in virtually every marketing area, from public relations and advertising to mobile and search-engine marketing. The Group has over 43,000 employees working in offices in more than 100 countries around the world.

 To learn more visit www.interpublic.com.

 
In 2003 Interpublic realigned a number of its agencies to strengthen individual brands, foster collaboration across agencies and take advantage of operating efficiencies through the implementation of a shared services model. In addition, the aligned brands share services in the areas of human resources, finance and administration and information technology in China.
 
1. FutureBrand
 
FutureBrand is a global brand consulting firm offering a full range of strategy, design, naming, launch and implementation services in seven areas – Corporate Branding, Packaging, Digital Branding, Brand Valuation and Measurement, Employee Communications, New Product Innovation, and Brand Implementation. FutureBrand is focused on key client industries including technology and communications, consumer products, financial and professional services, travel and hospitality, automotive, media and entertainment, healthcare, energy and retail.

See www.futurebrand.com.
 
2. GolinHarris
 
GolinHarris is a full-service public relations firm devoted to building clients' brands and businesses through strong, long-term relationships by building trust. Trust helps build confidence, commitment and loyalty with customers, partners and employees. For more than 40 years, the firm has developed long-term partnerships with some of the best-known and most-trusted brand names and companies in the world, including: McDonald's, Toyota, Dole, Reckitt Benckiser, Sprint, Wm. Wrigley Jr. Company, Kellogg’s, Cotton Council International, Florida Department of Citrus and Nintendo.

 See www.golinharris.com.
 
3. Jack Morton
 
As the world’s leading experiential brand communications agency, Jack Morton Worldwide conceives and executes live events, training, digital media, exhibits and 3-D environments that build brand advocacy with employees and customers. Jack Morton’s client base extends across many industries, with significant presence in pharmaceuticals, banking and financial services, personal products, computers, telecommunications, automotive and entertainment. Key relationships include IBM, General Motors, Bank of America, Pfizer, the Home Depot, McDonald’s and Microsoft.

 See www.jackmorton.com.
 
4. Octagon
 
Octagon is a worldwide leader in Sponsorship & Experiential Marketing and employs over 800 people in 60 offices in 22 countries. Part of the Interpublic Group of Companies, Octagon specializes in creating dynamic marketing programs in Sports, Music & Entertainment. Put simply, we build brands through people's passion. As part of the Octagon Group, we offer a variety of specific services including Sponsorship Consultancy & Event Creation plus Athletes & Personalities.

See www.octagon.com
 
 
5. Weber Shandwick
Weber Shandwick is the world’s leading communications agency. We become the best by having the best people. It attracts and retains the most devoting and brightest staff. Industry leaders and pioneering professionals are drawn to Weber Shandwick’s diverse practice areas, award-winning cases, and strong client relationships such as those with MasterCard, GE, Texas Instruments, Siemens and many others. Weber Shandwick has also served government clients including Beijing Olympic Bidding Committee, Shanghai Expo Bidding Office, Bureau of Shanghai World Expo Coordination, Shanghai Information Office, etc.


Weber Shandwick offers global career opportunities in every practice area ranging from technology, healthcare, public affairs, consumer and corporate. We have global exchange program, outstanding staff reward program, and many other staff retention program. In addition to providing permanent career opportunities within our business, it is possible to gain an insight into agency life through Internship. Leading universities in China have been sending journalism related students to Weber Shandwick for internship. We offer ongoing learning and development opportunity for all of our staff, which is key to developing their level of expertise and making working life more enjoyable and rewarding. No other PR consultancy in China can offer you the range of opportunities you’ll find at Weber Shandwick. Join the world’s number one agency as it leads the industry into a new era of global communications.
See

   www.webershandwick.com
   www.webershandwick.asia
   www.webershandwick.cn



6. DeVries PR
DeVries Global, headquartered in New York City, is a recently introduced international public relations micro-network with offices in Beijing, Guangzhou, Shanghai, Singapore and London (late-summer 2012) that builds upon the company’s longstanding heritage.
DeVries New York (formerly DeVries Public Relations) is a thoroughly modern communications agency that just happens to have been around for more than three decades. With age comes experience – serious publicity chops, strategic rigor and a successful track record of disciplined account management for global marketers and iconic consumer brands. But experience is nothing without a hunger for what’s new and next. That’s why the staff at DeVries New York are ravenous consumers of pop culture, and deeply immersed in emerging media. With a relatively short client list, the agency is able to keep account staff focused on only one or two clients.

www.devriespr.com