北京招聘

Location: Beijing, Beijing, China

Responsibilities:
- Annual Marketing Planning: Develop annual marketing calendar and SP&A plan. Support the planning process and responsible for subsequent implementation.
- Marketing Intelligence -Undertake yearly assessment of Construction Road/ Non Road industry (Market Trends; Customer Needs,Success Drivers & Business Model; Profit levers and Competition)
- CVP Development & Drive Implementation through SPANCOP including development and owner of the following tools:
- Shell CVP/ Local Offer Book
- Customer Segmentation Tool
- Route to Market / CRM/ SPANCOP
- Value Selling Implementation
- Owner of the local value selling framework and undertake regular review of local value selling framework including update on customer insight.
- Regional focal point to support and coach local sales in implementation of value selling framework
- Customer & Product Life Cycle Management:,Technology Monetization
- PPA/ PPM (Product Portfolio Management)
- Focal Point of CPA/ CPM (Customer Portfolio Analysis & Management)
- Marketing focal Point of Thiopave and solution to drive commercialization.
- Events & Communication:
- Develop Local Communication Material
- Value Based Pricing:
- Value Equivalence Line (co-owns and drives understanding of Value Equivalence Line for Sector along with pricing).
- Strategic Planning - Support the Point B strategy and product portfolio
- Minimum 25% time in market place with sales and customers

Requirements:
Personal & Business Skills -
- Strategic, Commercial and Delivery Mindset. Strong Analytical capability.
- Leadership Skills - Strong in building shared vision, championing customer and stakeholder focus, delivering result through others and in Interpersonal effectiveness
- Good communication and interpersonal skill to interface with global and local counterparts.
- Very good English
Experience:
- Prior experience in B2B sales and marketing with project management experience an added plus.

作为全球最具创新能力的企业之一， 壳牌致力于开发智慧型能源解决方案，在全球范围内帮助弥合能源供应缺口，建设更加美好的能源未来。从在世界最深的海底进行勘探，到极其先进的处理设施，再到加油站和家用燃气，壳牌的业务涵盖广泛，多种多样——正如同我们提供给你的机会一样。

壳牌在中国的发展轨迹已经超过一个世纪，是目前在中国的***跨国公司之一，壳牌所有的核心业务都已进入了中国，包括上游业务、天然气一体化和新能源业务、下游业务和项目与技术部门。壳牌是中国排名***的国际润滑油生产和销售商，也是向中国提供液化天然气最多的国际能源公司之一。在所有中国运营的国际能源公司中，壳牌拥有***的加油站网络。

作为世界领先的能源和化工公司，壳牌2019年位列《财富》世界500强榜单Top3。同时，壳牌也是《时代》杂志2016年******雇主，2017猎聘年度多元非凡雇主，连续多年荣获前程无忧中国典范雇主百强企业并获得2019员工关爱典范企业，入选2019年Universum全国大学生“中国最具吸引力雇主”Top100榜单；我们在70多个国家和地区拥有超过80000名员工，你将有机会与来自世界各地的杰出人才共事，分享技术专长和观点，收获丰富的经验。

我们坚信打造包容性的文化有助于员工的茁壮成长。今天的人才相比以往任何时候都更加多元化。对于创新、发展和保留人才而言，包容性的工作环境至为关键。壳牌是一个提供公平机会的雇主(Equal Opportunity Employer), 无论地域、性别、种族或身体状况。

人类面临的能源挑战日益严峻，全球能源需求迅猛增长，大有供不应求之势。在今天，从事于能源行业比以往任何时候都更加激动人心。激情满怀，富于创造力，干劲十足的你，是否愿意把创新变为现实，构建能源事业的未来？