北京招聘

职位描述：
POSITION SUMMARY:

Take lead of east regional marketing tactical campaign, including the planning and execution of promotion activities, localized media selection, regular theme cruise, co-branding cooperation etc. Interpersonal communication and resource bargain achievement both inside and outside RCI are normally essential to this position
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ESSENTIAL DUTIES AND RESPONSIBILITIES:

- Manage regular promotional activities
1) Planning eye-catching and appealing selling points to all channel sales
2) Confirm tactical promotion mechanism among cross-functional dept
3) Checking and discuss execution possibilities with operation/revenue/DM/east regional sales team
4) Control good quality of key visual design and POSM adaptation
5) Calculate POSM amount and ensure on-time delivery
6) Tracking in-store POSM in order display
7) Tracking related sales performance(sell-in & sell-out)

- Manage good cost performance media
1) Optimize on-hand budget allocation and analyzes media environment for key sourcing markets in east region.
2) Bargain and evaluate resource provided by different media channel and come out a best investment decision
3) Post tracking

- Manage theme cruise for QN & MA
1) Planning in trend topic for differentiated TA group in seasonal paces
2) Coordination with onboard team for assistance needed to secure a smooth rundown before cruising day
3) On scene execution and post communication to TA & end consumers

- Manage Co-branding cooperation
1) Inspect and negotiate with potential premium brands as co-branding partners.
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FINANCIAL RESPONSIBILITIES

- Manage monthly accrual expense
- Manage seasonal forecast and yearly balance
- Responsible for sell-in sales target in each tactical promotion activity
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QUALIFICATIONS:

- Bachelor above
- 3 years or above corporate working experience in media/marketing/trade marketing dept. in tourism or related industry
- Familiar with media environment and target group media habits in key cities
- Has strategic thinking on brand and business development mindset
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KNOWLEDGE AND SKILLS:

- Strong interpersonal skills both in internal and external environment
- Open-minded and adaptive to any change and uncertainty.
- Standing for extended periods of working hour. Ability to perform well under pressure
- Well manage time and tasks on hand.
- Willing to learn new things and a very hands-on as well
- Strong solution solving ability and willing to push things forward actively
- Caring for detail 举报 分享

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