SH-Associate Digital Planning Director
凯络中国
- 公司规模：500-1000人
- 公司性质：外资(欧美)
- 公司行业：广告
职位信息
- 发布日期：2015-06-14
- 工作地点：上海-黄浦区
- 招聘人数：若干
- 工作经验：5-7年
- 学历要求：本科
- 职位月薪：面议
- 职位类别：媒介主管
职位描述
SKILLS / EXPERIENCE / REQUIREMENTS:
? 6+ years of experience in Digital / Strategic Planning; most likely to have come from full-service digital agency background with a strong blend of understanding the creative use of digital media.
? Fluent in English and Mandarin highly desired
? Comprehensive knowledge of the business and strategic impacts of digital marketing, including but not exclusive to digital media, creative technologies, data analytics methodology and tools, SEM, online video, eCRM, mobile media, website development, content/application development and emerging media platforms
? Experience in working on integrated marketing programs, with an understanding of how digital can build off of other media channels
? Proven success in identifying, activating and measuring breakthrough digital media opportunities
? Proven track record on great client service skill
Personal Traits:
? Innovative & Analytical
? Collaborative / Inspires others, motivates great thinking
? Demonstrated ability to work within limited structure / matrixed hierarchy and “influencing without authority”
RESPONSIBILITIES AND EXPECTATIONS:
? Train and mentor digital strategists (embedded into to client service teams) in best practices for digital media planning and implementation
? Identify new opportunities to service clients across the spectrum of digital touch points and develop a plan to build a plan to build these capabilities
? Provide leadership & perspective on key digital effectiveness measurement resources
? 6+ years of experience in Digital / Strategic Planning; most likely to have come from full-service digital agency background with a strong blend of understanding the creative use of digital media.
? Fluent in English and Mandarin highly desired
? Comprehensive knowledge of the business and strategic impacts of digital marketing, including but not exclusive to digital media, creative technologies, data analytics methodology and tools, SEM, online video, eCRM, mobile media, website development, content/application development and emerging media platforms
? Experience in working on integrated marketing programs, with an understanding of how digital can build off of other media channels
? Proven success in identifying, activating and measuring breakthrough digital media opportunities
? Proven track record on great client service skill
Personal Traits:
? Innovative & Analytical
? Collaborative / Inspires others, motivates great thinking
? Demonstrated ability to work within limited structure / matrixed hierarchy and “influencing without authority”
RESPONSIBILITIES AND EXPECTATIONS:
? Train and mentor digital strategists (embedded into to client service teams) in best practices for digital media planning and implementation
? Identify new opportunities to service clients across the spectrum of digital touch points and develop a plan to build a plan to build these capabilities
? Provide leadership & perspective on key digital effectiveness measurement resources
公司介绍
安吉斯是全球成长速度最快的市场营销传播集团。在媒体传播领域里有安吉斯媒体集团(Aegis Media), 旗下公司在中国市场包括有凯络媒体(Carat)、伟视捷媒体(Vizeum)、凯伦传媒(Heartland)/博视达户外媒体服务公司(Posterscope)、知世安索帕数字传播营销(wwwins Isobar)以及安布思沛(iProspect)。安吉斯为英国伦敦证券交易所上市公司。
凯络媒体(Carat)，创立于1968年, 为全球第一家首创专业媒体服务公司。在亚洲区域1,000大客户中有25％为凯络客户。凯络媒体主要为客户提供整合的传播策略服务，包括：媒介计划及购买、传播策略、客户管理、市场调研、互动媒体、户外媒体计划及购买，从而提升客户市场竞争力。
- 凯络媒体刚赢得广告界权威杂志Campaign所颁与的2010年“全球年度最佳广告媒体代理商”荣誉！这是凯络五年来第三度赢得这个荣衔。获奖主要原因，是我们在亚太地区，特别是中国市场上的杰出表现。
- 凯络中国 勇夺第5届中国4A创意金印奖创意媒体商业类媒体企划奖最佳作品
上海市淮海中路1045号淮海国际广场5楼
北京东长安街1号东方广场东方经贸城东2办公楼21楼
广州市环市东路403号广州国际电子大厦27楼
凯络媒体(Carat)，创立于1968年, 为全球第一家首创专业媒体服务公司。在亚洲区域1,000大客户中有25％为凯络客户。凯络媒体主要为客户提供整合的传播策略服务，包括：媒介计划及购买、传播策略、客户管理、市场调研、互动媒体、户外媒体计划及购买，从而提升客户市场竞争力。
- 凯络媒体刚赢得广告界权威杂志Campaign所颁与的2010年“全球年度最佳广告媒体代理商”荣誉！这是凯络五年来第三度赢得这个荣衔。获奖主要原因，是我们在亚太地区，特别是中国市场上的杰出表现。
- 凯络中国 勇夺第5届中国4A创意金印奖创意媒体商业类媒体企划奖最佳作品
上海市淮海中路1045号淮海国际广场5楼
北京东长安街1号东方广场东方经贸城东2办公楼21楼
广州市环市东路403号广州国际电子大厦27楼
联系方式
- 公司网站：http://www.carat.com
- Email：it.recruitment@aemedia.com
- 联系人：HR