北京招聘

Qualification:
-University Degree or above, preferably in a marketing or communications related discipline.
-above with minimum of 5 years brand management experience with a global consumer goods brand
-People management experience
-Philanthropy enthusiast and passionate about fashion and lifestyle
-Strong understanding of marketing and brand building
-Excellent interpersonal skills
-Good command of English (spoken, read & write)


Job Description:
-To position the Brand as the leading lifestyle brand in the country with consumers, media, trade and the industry through industry leading communication strategies and implementation.
- Works closely with the Brand Director on the overall development of the marketing strategies and marketing plans
-Formulates and executes PR & Retail Marketing strategies and plans designed to position the brand as the leading sports brand in country and achieve business targets.
-Pro-actively directing the PR & Retail team to maximize brand and (new) product exposure for the Brand while maximizing integration with other elements of the marketing mix
-Planning and overseeing the development, preparation and implementation of the communications campaigns, in below-the-line media and (mobile) Internet, including media planning and buying activities.
- Integrates comprehensive action plans for all campaigns with the aim to maximize brand and (new) product exposure while maximizing efficiencies
- Manage research initiatives and plans to track brand mind share and reference the insights for development of future campaign strategy
-Proactively works with PR teams in supporting all their brand asset activities with aim to position the brand as set out in our objectives
- Remains up to date on the fast developing Media Environment in general and New Media technologies and opportunities in particular
- Identifies communication opportunities, as well as opportunities for co-ops & co-branding
- Develops a consumer segmentation strategy from the business as to effectively target marketing communications spend
--Lead a team of 4 people:PRx1,Retail Marketing x1, Retail Merchandizing & Training x2

上海斐毡商贸有限公司是一家批发零售行业的合资公司，主营业务是美国潮牌New Balance（新百伦），TOMS，stance，Dr.martens等具有前景和潮流趋势的品牌。
New Balance（新百伦）主要以批发为主，我们的经销商在各地的店铺数量已颇具规模。店铺数量分布在各省市已有百家。
TOMS品牌目前在国内已有多家直营店铺，主要在上海、北京等地。
我们将提供：
1. 广阔的职业发展空间，交通便捷、舒适的办公环境。
2. 做五休二，弹性的上下班时间，法定节假日休假。
3. 按国家及地方相关规定政策缴纳社保。
4. 国际品牌内卖福利。
5. 节日礼品。
6. 聚餐、聚会活动。
7. 结婚及生育假期和补助。
8. 优秀员工奖励。
期待你的加入~