SEM Account Manager SEM 客户经理(职位编号：SHSEM01)
华洋信科（北京）咨询有限公司上海分公司
- 公司规模：少于50人
- 公司性质：外资(欧美)
- 公司行业：互联网/电子商务 计算机服务(系统、数据服务、维修)
职位信息
- 发布日期：2015-05-22
- 工作地点：上海-静安区
- 招聘人数：2
- 工作经验：1年
- 语言要求：英语良好
- 职位月薪：面议
- 职位类别：网络推广专员 网站营运专员
职位描述
工作职责
SEM客户经理主要负责：
? 合理制定各搜索引擎投放策略，有效地管理搜索引擎各计划的投放；
? 充分运用所有可用的资源，包括优化、市场营销和技术支持，提升广告投放效果；
? 发现并解决投放计划的问题
? 客户日常管理
? 客户需求评估
? 客户网站分析
? 竞争对手分析
? 各行业研究分析经验
? 根据客户需求，制定日/周/月报告。
职位要求：
我们对SEM客户经理的要求为以下几点：
? 以中文普通话为母语
? 熟练的英语工作的能力
? 对市场营销，在线竞价，在线广告有兴趣
? 能够同时进行多项任务，并且处理好责任优先级
? 至少1-2年使用百度，谷歌，奇虎360 或者搜狗搜索引擎的经验
? 熟练掌握Excel技巧（透视表、函数、VLOOKUP函数，图表）
? 熟悉商业基本知识，包括销售、投资回报率（ROI）、转化成本（CPA）；
? 熟悉搜索引擎优化(SEO)以及转化率优化(CRO)
? 至少使用过一个以上第三方系统监测工具：Google Analytics, Google Double Click (DFA), Marin Software, Mediamind, Ad Monitor, Omniture
工作条件
? 职位：全职
? 到岗时间：即日至一月以内
? 工作地点：上海 北京
? 薪资：根据工作经验
? 福利待遇：14天年假&社保
Job Duties
The SEM Account Manager will be in charge of:
? Using search engines tools and policies to efficiently and effectively setup and manage search engine marketing campaigns
? Leveraging all available resources including optimization, marketing, and technical support. Identifying opportunities to increase advertiser performance and investment.
? Detecting and resolving campaign issues
? Client day-to-day management
? Client needs assessment
? Client website analysis
? In-depth competitor analysis
? Industry-specific research
? Daily/weekly/monthly report custom to client needs
Job Qualifications
We require our SEM Account Manager to have the following qualifications:
? Native Mandarin Chinese speaker
? Working proficiency in English (desirable)
? Interest in marketing, online bidding, online ads
? Ability to multitask and prioritize responsibilities
? 1-2-year experience in search marketing using Baidu, Google, Qihoo 360 and/or Sogou
? Excellent Excel skills (pivot table, isnumber, vlookup, charts)
? Understanding of business including sales, concept of ROI & Cost per Acquisition (CPA) with past experience would be great
? Knowledge about Search Engine Optimization (SEO) and Conversion Rate Optimization (CRO)
? Experience in using at least 1 of these web analytics/tracking/search tools: Google Analytics, Google Double Click (DFA), Marin Software, Mediamind, Ad Monitor, Omniture
Job Conditions
? Position: Full time
? Availability: From now on, within one month
? Job location: Shanghai or Beijing, China
? Salary: Depends upon experience
? Benefits: 14-day annual leave & social security
SEM客户经理主要负责：
? 合理制定各搜索引擎投放策略，有效地管理搜索引擎各计划的投放；
? 充分运用所有可用的资源，包括优化、市场营销和技术支持，提升广告投放效果；
? 发现并解决投放计划的问题
? 客户日常管理
? 客户需求评估
? 客户网站分析
? 竞争对手分析
? 各行业研究分析经验
? 根据客户需求，制定日/周/月报告。
职位要求：
我们对SEM客户经理的要求为以下几点：
? 以中文普通话为母语
? 熟练的英语工作的能力
? 对市场营销，在线竞价，在线广告有兴趣
? 能够同时进行多项任务，并且处理好责任优先级
? 至少1-2年使用百度，谷歌，奇虎360 或者搜狗搜索引擎的经验
? 熟练掌握Excel技巧（透视表、函数、VLOOKUP函数，图表）
? 熟悉商业基本知识，包括销售、投资回报率（ROI）、转化成本（CPA）；
? 熟悉搜索引擎优化(SEO)以及转化率优化(CRO)
? 至少使用过一个以上第三方系统监测工具：Google Analytics, Google Double Click (DFA), Marin Software, Mediamind, Ad Monitor, Omniture
工作条件
? 职位：全职
? 到岗时间：即日至一月以内
? 工作地点：上海 北京
? 薪资：根据工作经验
? 福利待遇：14天年假&社保
Job Duties
The SEM Account Manager will be in charge of:
? Using search engines tools and policies to efficiently and effectively setup and manage search engine marketing campaigns
? Leveraging all available resources including optimization, marketing, and technical support. Identifying opportunities to increase advertiser performance and investment.
? Detecting and resolving campaign issues
? Client day-to-day management
? Client needs assessment
? Client website analysis
? In-depth competitor analysis
? Industry-specific research
? Daily/weekly/monthly report custom to client needs
Job Qualifications
We require our SEM Account Manager to have the following qualifications:
? Native Mandarin Chinese speaker
? Working proficiency in English (desirable)
? Interest in marketing, online bidding, online ads
? Ability to multitask and prioritize responsibilities
? 1-2-year experience in search marketing using Baidu, Google, Qihoo 360 and/or Sogou
? Excellent Excel skills (pivot table, isnumber, vlookup, charts)
? Understanding of business including sales, concept of ROI & Cost per Acquisition (CPA) with past experience would be great
? Knowledge about Search Engine Optimization (SEO) and Conversion Rate Optimization (CRO)
? Experience in using at least 1 of these web analytics/tracking/search tools: Google Analytics, Google Double Click (DFA), Marin Software, Mediamind, Ad Monitor, Omniture
Job Conditions
? Position: Full time
? Availability: From now on, within one month
? Job location: Shanghai or Beijing, China
? Salary: Depends upon experience
? Benefits: 14-day annual leave & social security
公司介绍
Company Overview
them° is a digital marketing agency founded in China in 2007 with offices in Beijing and Shanghai. The agency has been a part of the altima° group since 2013.
altima° is the largest independent interactive agency in France with offices in Lille, Paris and Lyon, as well as international offices in Russia (Moscow) and Morocco (Rabat). You can visit the group website: http://www.altima.fr
We create more than just websites: we generate leads & sales and foster client loyalty, both short and long-term, online and offline.
Our objective is to deliver true e-business performance: driving traffic, boosting online sales, generating qualified leads, building client relationships, improving overall web visibility, optimizing performance, and that’s just the beginning.
Our expertise lies within defining and implementing successful digital strategies for our clients. We create beautiful, optimized websites, including mobile sites or using responsive design, as well as delivering ROI-focused PPC (SEM) and SEO campaigns on Baidu, Google, Qihoo 360, Bing, and Yandex.
Our team consists of 40+ passionate and highly-skilled digital professionals in China (250+ globally) and is truly international, which enables us to deliver successful campaigns in a number of languages including Chinese (Simplified & Traditional), English, French, Russian and Spanish.
Contact:
Please apply to this job position by sending your resume/CV to: jobs(at)them.pro
http://www.them.pro
http://www.altima.fr
公司概述
them°作为一家数字营销机构，2007年在北京以及上海成立分公司，公司在2013年正式成为altima° 集团的一部分。
Altima是法国最大的独立互联网广告公司，并在法国巴黎、里尔、里昂设置分支机构；同时也在摩洛哥拉巴特和俄罗斯莫斯科设有国际分公司。您可以亲临访问我们的网站：http://www.altima.fr
我们创建的不仅仅是网站本身：我们也致力于开发潜在客户、提高销售额并培养客户忠诚度；无论是我们长期或短期的合作，都能通过我们强大的线上营销，提升线上收益，并带动线下收益。
我们的目标是为客户提供真正的电子商务绩效：提升网站流量，激发线上销售，挖掘培养优质潜在客户，构建客户关系，提高整体网站可视性，优化绩效，然而这些仅仅也只是开始。
我们的专长是在为客户定义并实施成功的数字策略。我们建设美观且最优的网站，囊括移动平台网站及使用响应式网页设计；同时为客户提供包括百度、谷歌、奇虎360、必应以及Yandex等平台上的，基于投资回报率（ROI）的搜索引擎营销（SEM）以及搜索引擎优化（SEO）。
我们在全球拥有超过250名数字专业化人才，同时我们的中国团队由40多位充满激情且高度专业的数字人才组成；这才是真正的国际化。凭借这一优势，使得我们能够成功达成众多语言的营销活动，包括了中文（简体和繁体），英语，法语，俄语，西班牙语。
联系方式：
申请该职位请发简历、个人介绍到jobs@them.pro
http://www.them.pro
http://www.altima.fr
them° is a digital marketing agency founded in China in 2007 with offices in Beijing and Shanghai. The agency has been a part of the altima° group since 2013.
altima° is the largest independent interactive agency in France with offices in Lille, Paris and Lyon, as well as international offices in Russia (Moscow) and Morocco (Rabat). You can visit the group website: http://www.altima.fr
We create more than just websites: we generate leads & sales and foster client loyalty, both short and long-term, online and offline.
Our objective is to deliver true e-business performance: driving traffic, boosting online sales, generating qualified leads, building client relationships, improving overall web visibility, optimizing performance, and that’s just the beginning.
Our expertise lies within defining and implementing successful digital strategies for our clients. We create beautiful, optimized websites, including mobile sites or using responsive design, as well as delivering ROI-focused PPC (SEM) and SEO campaigns on Baidu, Google, Qihoo 360, Bing, and Yandex.
Our team consists of 40+ passionate and highly-skilled digital professionals in China (250+ globally) and is truly international, which enables us to deliver successful campaigns in a number of languages including Chinese (Simplified & Traditional), English, French, Russian and Spanish.
Contact:
Please apply to this job position by sending your resume/CV to: jobs(at)them.pro
http://www.them.pro
http://www.altima.fr
公司概述
them°作为一家数字营销机构，2007年在北京以及上海成立分公司，公司在2013年正式成为altima° 集团的一部分。
Altima是法国最大的独立互联网广告公司，并在法国巴黎、里尔、里昂设置分支机构；同时也在摩洛哥拉巴特和俄罗斯莫斯科设有国际分公司。您可以亲临访问我们的网站：http://www.altima.fr
我们创建的不仅仅是网站本身：我们也致力于开发潜在客户、提高销售额并培养客户忠诚度；无论是我们长期或短期的合作，都能通过我们强大的线上营销，提升线上收益，并带动线下收益。
我们的目标是为客户提供真正的电子商务绩效：提升网站流量，激发线上销售，挖掘培养优质潜在客户，构建客户关系，提高整体网站可视性，优化绩效，然而这些仅仅也只是开始。
我们的专长是在为客户定义并实施成功的数字策略。我们建设美观且最优的网站，囊括移动平台网站及使用响应式网页设计；同时为客户提供包括百度、谷歌、奇虎360、必应以及Yandex等平台上的，基于投资回报率（ROI）的搜索引擎营销（SEM）以及搜索引擎优化（SEO）。
我们在全球拥有超过250名数字专业化人才，同时我们的中国团队由40多位充满激情且高度专业的数字人才组成；这才是真正的国际化。凭借这一优势，使得我们能够成功达成众多语言的营销活动，包括了中文（简体和繁体），英语，法语，俄语，西班牙语。
联系方式：
申请该职位请发简历、个人介绍到jobs@them.pro
http://www.them.pro
http://www.altima.fr
联系方式
- Email：jobs@them.pro