北京招聘

Mission Statement

- The role is becoming increasingly important as the demand for Brand and VIP events grows around the whole China.

- To gain more exposure, interest and image of the brands by educating and building a strong professional relationship with the trade, current consumers, and new potential consumers.

- To coordinate and implement marketing programs that increase company’s brand presence and market share and improve customer satisfaction

- To implement trade promotional plan to achieve defined business objective across all categories with key customers and channels i.e. wholesalers, franchisees and our own DOS

- To strength the relationship with 3rd. events partners and also to control the brand image to the full extent

Responsibilities

- To serve as a Brand Ambassador/Event manager to exclusively represent the brands in the PR event, Promotions and marketing activities.

- Monitor, analyses and evaluate domestic and international trade market trends, consumer behavior and competitor activity in order to identify market opportunities for the category and customer service

- Analyzes market data, including parts sales, overall sales volume, and competitive products and recommends marketing objectives. Interacts with branches, distributors, and dealer to define parts needs. Reviews and responds to formal complaints or suggestions regarding spare parts.

- Participates in the development of sales promotions, advertising campaigns, and public relations and leads and participates in various activities encompassing these areas.

- Coordinates involvement in trade shows, association meetings, and other related events. Notifies Marketing personnel of upcoming meetings and schedules attendance to ensure representation.

o Together with Retail / wholesale team to negotiate stocks and POSM allocation by cities/channels

o Develop unique premium items based on input of sales and/or marketing. Forecast needs to insure ample quantities without excessive overage. Maintain budgeted levels of these items.

o Maintain distributor promotions that run in conjunction to trade shows. Develop necessary mailing flyers and insure proper support materials are available within given time frames.

o Process trade show and premium invoices; track and budget expenditures into a proper classification. Enter purchase orders into the system.

o Develops methods for evaluating merchandising programs to determine public acceptance. Evaluates the effectiveness of promotion and advertising programs, and recommends improvements or changes.

o Special projects include fulfilling awards for trade promotions. Track results of promotions, coordinate trade based on specific requests, and create written promotional material as required. Follow up on rebate problems if needed.

o To ensure that the roll-out and implementation of the annual activation calendar are as per scheduled.

o To manage the event budget in allocation of all the parties concerned in particular to the vendors. May need to conduct training for the retail staff team, organization of events and interview with media for the brands

- Communicate with corporate relevant team for print materials and gifts ordering, new project launch communication. Work with 3rd party vendor for print material translation and local print if necessary.

- Assumes additional related responsibilities as assigned.

Requirements

- University graduate majoring in Business, Marketing or related disciplines

- Proficiency in English and Mandarin as a must, knowledge of other European languages as a definite asset

- Solid exposure in retail industry or luxury goods industry

- Meticulous with strict attention to details

- Excellent knowledge of Event management

- Strong project management skills

- Excellent understanding of the brands

- Excellent planning, implementation, presentation and negotiation skills

- Strong PowerPoint skills and use of graphics – common sense checks on presentation logic and numbers

- Excellent interpersonal and communication skills

- Able to interact with Trades and Sales people

Founded in 1884 by Sotirio Bulgari as a single jewellery shop in the capital city of Rome, Bulgari’s name has today become emblematic of Italian excellence. Creating a highly distinctive style that celebrates its rich Roman history, Bulgari is able to blend modernity with classicism.
The original pioneering spirit of the Bulgari family helped to evolve the company into a successful and global Maison, while its roots in jewellery and watches have grown into new expressions of accessories, perfumes and luxury resorts.
Becoming a Bulgari team member means being part of an authentic, passionate work environment, while working for a brand of worldwide renown. Though aesthetic beauty is at its very heart, Bulgari's people are its soul, the living part of our brand.
Bulgari offers a multitude of positions and activities around the world. Innumerable possibilities and dynamic career opportunities are accessible for both experienced professionals and recent graduates within Bulgari or the LVMH Group. As well, there are always a variety of pathways between these various departments, countries and activities. At Bulgari, you are encouraged to demonstrate your potential by pursuing the career direction that suits your natural talents.