北京招聘

Job Description:

-Support Wechat under guideline:

1.Improve social impact of wechat via KOL and chef seeds management

-Manage the KOL fans group to maintain relationship and ensure article released by them

2.Improve wechat operation efficiency

-Support the re-creation of current contents.

-Support the daily management of always-on interaction (games)

-Support the wechat committee affairs

-Support SEO & SEM under guideline:

1.Improve Search Engine Optimization (SEO):

-Work with SEO agency on SEO guideline and SEO template

-Create SEO content for new content and maintain SEO for existing content

-Explore opportunities to increase leads (sing-up) from SEO traffic

-Conduct ongoing monitoring and tracking ; monthly SEO report

2.Improve Search Engine Marketing (SEM)

-Work with SEO agency on keywords mapping, defining including A/B test;

-Increase click-through rates by improving keywords descriptions

-Explore opportunities to increase leads (sing-up) from SEM traffic

-Conduct ongoing monitoring and tracking ; weekly SEM report

3.Oversee SEO and SEM to achieve qualified traffic to website in the most effective way

-Define the most relevant and potential keywords

-Analyze performance and improve copying writing for SEO & SEM

Requirement:

-1-2 years' experience related in either Brand/Social/Digital

-Smart, creative, passionate but also responsible

-Bachelor degree or above
-Good at MS office
-Good communication and English skills

联合利华的使命是让您的生活更具活力并使您心情愉悦、神采焕发、享受更加完美的生活。每天，在全世界，人们都会接触到联合利华的产品。我们的品牌受到各地消费者的信赖，我们已成长为全世界最成功的日用消费品生产商之一。我们是全球***的的冷冻食品、冰淇淋、茶饮料、人造奶油和调味品生产商，也是全球***的洗涤、洁肤和护发产品生产商之一。在中国，我们已经成功地建立了力士、清扬、多芬、夏士莲、旁氏、奥妙、金纺、中华、立顿、四季宝、家乐、和路雪 等诸多为广大消费者熟悉和喜爱的品牌。同时，我们努力保持与当地社会的交流，关心当地社会的发展，重视当地人才的培养。我们热忱期待您的加入！
Unilever's mission is to add vitality to life and help people feel good, look good and get more out of life. Every day, around the world, people reach for Unilever products. Our brands are trusted everywhere and, by listening to the people who buy them, we've grown into one of the world's most successful consumer goods companies. We are the largest frozen foods, ice cream, tea-based drinks, margarine and seasoning product manufacturer, and is one of the largest cleaning, skin cleansing and hair care product manufacturers. In China, Unilever has built brands which are known and liked by many Chinese consumers, such as Lux, Clear, Dove, Hazeline, Pond's, Omo, Comfort, Zhonghua, Lipton, Skippy, Knorr, Wall's. We are committed to be a responsible corporate citizen by contributing to the local communities and economic development. We actively develop people and build local leadership. Welcome to join us!