北京招聘

Job Purpose:
Develop and implement a marketing strategy for WC, which is aligned with the company business strategies, so as to meet established sales and market share targets.

Responsibilities:
1. In general assist Sr. Marketing Manager in designing marketing strategies and tactics/activities for business in China markets, and closely cooperate with sales team to ensure the sales targets are reached;
2. Further develop overall portfolio strategy, including sales targets and budgets;
3. Further develop positioning of each product and brand platforms, including Chinese product names;
4. Translate 2-3 above into province and product specific action plans;
5. Monitor and analyze sales development trends and suggest and implement initiatives to improve trends;
6. Optimize product portfolio according to Corporate and local marketing strategies and launch new products, including linking these to overall portfolio strategy with a clear pricing strategy;
7. Plan and execute conference participation and Key User seminars as well as case studies, case competitions and clinical trials according to yearly plan;
8. Monitor, analyze, and evaluate market trends, consumer behavior, and competitor activity to identify market opportunities for the product/service and to document market shares, sales by key players as well as key products and key messages;
9. Design and update detailing aids such as promotional items and brochures for marketing and campaigns or overseeing such activity;
10. Provide marketing training material to training department for employee training and execute employee training according to agreement with training department;
11. Communicate closely with Key Accounts, KOL’s and key users;
12. Communicate with HQ concerning marketing issues;
13. Product technical support in terms of customer complaint handling and customer communication, including working with RA to ensure all product registrations are in place.

Qualifications:
1. University graduated;
2. 3+ years product management experience in pharmaceutical or medical device in MNCs.

Competencies
1. Medical or the related education background;
2. Fluent English;
3. Good Computer skills.

Skills
1. Good interpersonal communication skills;
2. Energetic and team work;
3. Result-oriented mindset.

康乐保集团.简介

康乐保公司是一家从事医疗护理用品开发、生产、销售和客户服务的企业，是全球领先的贴心护理产品和服务供应商。1957年成立于丹麦，1983年在哥本哈根证券交易所上市。产品领域涵盖了造口护理，泌尿和失禁护理，伤口和皮肤护理三大系列。60多年来，康乐保一直秉承对护理事业的热情和对有贴心护理需求的人们的关爱之心，用心倾听客户需求，致力于不断开发和投放自己的创新产品，让有贴心护理需求的人们生活得更轻松。

康乐保是欧洲财富500强企业之一，生产基地遍及全球，包括丹麦总部、匈牙利、美国、中国和法国。并在全球55个国家设有分支机构，目前全球雇员超过11000人。

康乐保（中国）.简介

康乐保集团于2007年在北京投资注册成立了康乐保（中国）医疗用品有限公司，专注于在中国的销售、市场和客户服务。并在北京、上海、广州、武汉、沈阳设立了大区办事处。至今，在全国拥有员700多人，是一家快速成长和蓬勃发展中的公司。

目前，康乐保公司在中国市场销售的主要产品有造口护理、伤口护理和失禁护理三大系列产品。