北京招聘

About Interbrand:

Interbrand started in 1974 when the world still thought of brands as just another word for logo. Over its 30+ years, Interbrand has changed the dialogue, defined the meaning of brand management, and continues to lead the debate on understanding brands as valuable business assets.

Today, Interbrand is amongst the largest brand consultancies and has grown to include 36 offices in 25 countries. A diverse range of insightful thinkers brings together the combination of rigorous strategy and analytics with world-class design creativity to help its clients create and manage brand value in all market dynamics.

It is widely respected for its annual study, The Best Global Brands, creating a broader platform for the discussion on brands in the Webby-award winning brandchannel.com, and numerous industry honors for its client work.

Overall Responsibility:

We currently is seeking high caliber marketing/brand management talent for its Senior Consultant, Strategy position in Shanghai. Interbrand Senior Consultant, Strategy will be leading a project team and assumed direct client responsibility. As part of the brand strategy team, this person will assist his/her supervisor to represent the company to our clients, learning the intimate details of the clients' business, creating and implementing strategic recommendations and earning the trust of the client on a daily basis.

Key Tasks and Responsibilities:

- To be an analytical and strategic source of knowledge regarding branding issues and trends

- Identify and analyze key branding issues, business challenges, and trends relevant to specific client engagements

- Participate in discussions and interviews with Fortune 500 clientele

- Conduct industry analysis and competitive audits of both offline and online channels

- Uncover new and unforeseen territories based on available fact-base

- Synthesize analyses from discovery audits to form the story for client presentations

- Coordinate with project leaders to ensure that timelines are met and knowledge is successfully transferred across the client team

- Collaborate with the client team to develop strategic recommendations across multiple channels

- Develop trust-based relationships with day-to-day client contracts

- Responsible for producing and integrating highest quality end-product

- Provide guidance in troubleshooting client issues with other Consultants

- Work with all team members(strategy and creative)to craft solution scenarios for client

- Work with project lead to grow client business, develop proposals and formalize scopes of work for those efforts

- Own specific work streams and manage all components related to that work stream(content, client, team, financial performance)

Skills and Attributes:

- Must possess current knowledge of strategies and tactics relevant to major B2B and B2C brands

- Ability to handle large, complex projects and be client facing

- Able to think strategically and creatively

- Solid understanding of business processes and strategy

- Must be a leader and team player and have the ability to work with people in all levels of the company

- Strong client leadership skills-can connect with clients and inspire their confidence and ongoing commitment

- Self-starting, confident team player

- Strong analytical and strategic abilities and organizational skills

- Can develop creative solutions using variety of facts available

- Able to see 'two steps' ahead

- Can lead client discussions and synthesize findings 'on the go'

- Is able to inspire working team and create a culture of collaboration

- Comfortable working across industries and sectors(B2C and B2B)

- Excellent oral and written communication skills

- Passionate about having measurable impact on clients business

Qualifications:

- B.A degree; MBA desirable.

- 5+ years of experience in Marketing and/or business strategy and client management or Research Agency, quantitative studies.

- Proven ability to answer challenging business issues.

- People management experience is a must

- Proficient in spoken and written English.

- Strong in analytical thinking and approaches. Proficient on data analysis and interpretation. Familiarity with advanced market research/statistics is preferred.

- Superior presentation and written skills

- Strong attention to details.

- Passionate about brands.

- Travel moderately inside and outside China, depending on client and business needs.

----------------------------------------------------------------------------

Please email your resume to china.recruiter@interbrand.com with the subject line, "Senior Consultant, Strategy".

- WHO WE ARE?

Interbrand started in 1974 when the world still thought of brands as just another word for logo.

We have changed the world’s view of branding and brand management by creating and managing brands as valuable business assets.

We now have nearly 40 offices and are the world’s largest brand consultancy.

We bring together a diverse range of insightful thinkers making our business both rigorously analytical and highly creative.

Interbrand has the broadest geographical presence – offering more people, more disciplines, and more knowledge tailored to our clients. Our work goes deeper and further.

We create and manage brand value by making the brand central to the business’s strategic aims. We’re not interested in simply being the world’s biggest brand consultancy. We want to be the most valued.

- OUR HISTORY

Branding is at the forefront of a new horizon. For years, brands have been seen as the tools of the corporate world, the unsung heroes of profit and longevity. Today, they're taking on a new look, redefining themselves organically from the nuts and bolts of the marketplace, to the heart and soul of an enlightened world. We don't use brands anymore. We live with them, because they're a part of who we are -- at work, at play, nurturing us when we're young, and providing for us when we're old. Brands are the elements that make our lives comfortable.

Developing a brand requires an understanding not only of the economics of the brand, but its role in shaping our society - taking a look at it in terms of both utility and culture. It demands the commitment of a team - a team that understands the way people live and work; the needs they have and the dreams they hold.

Over the past three decades, Interbrand has helped to build that community. Today we operate worldwide, bringing together some of the most gifted minds and passionate spirits in the branding world.

We're a name our clients trust. Not only in developing their most valuable assets, but in the belief that we have what it takes to change the way people think. To open the world to new possibilities, and to position our clients' brands as the choices to live by. We're creating long-lasting, rewarding relationships between companies and their clients, and securing future earnings through the loyalty of their customers.

And we're having fun doing it. Challenging our own ideas of what a brand can be, and growing through the diversity that surrounds us. We're a team that shares in its rewards, and that appreciates the individuals who bring it to life.

Interbrand was formed in London, in 1974, to provide a specialist service in the area of brand strategy and corporate name development.

In 1993, Interbrand was acquired by the Omnicom Group. This decision was made to enable Interbrand to expand more quickly and tap into the vast resources of our new owner.

During the past several years, we have further strengthened and expanded our service capabilities by acquiring leading branding and identity consultancies in key markets. In 1995, we merged with The Schechter Group, a leading US identity consultancy. Interbrand's Singapore office was also established in 1995 to fulfill the demand of existing clients in the area, as well as to establish the Interbrand name and range of services in South East Asia. In 1996, we joined forces with Gerstman+Meyers Inc., one of the leading US-based package design consultancies; and Zintzmeyer & Lux AG, the leading corporate identity firm in Switzerland and Germany.

We didn't stop there.

In October 1997, we merged our London operations with Newell and Sorrell, the leading identity practice in the UK and Amsterdam; and in 1998, we invested in Avalos & Bourse, the leading packaging design consultancy in Argentina, further strengthening our capabilities in South America. We should also mention Interbrand Design Counsel in Singapore and Interbrand Sampson (formerly Sampson Associates) in South Africa.

In 2000 Hulefeld Associates from Cincinnati joined Interbrand, and we welcomed our Canadian colleagues from Tudhope Associates in Toronto to form Interbrand Tudhope. In 2001 we joined forces with Architral and Gerard Barrau in Paris and David Wood Associates in Chicago, Geneva, Hamburg, London, New York, San Francisco and Tokyo.

Also in 2001 Interbrand Associate offices opened in Oslo, Copenhagen, Athens, and Bangalore. Year 2002 started with inauguration of the new Interbrand Office in Paris, and new offices with the Design Forum (HQ in Dayton, Ohio) and Interbrand Shanghai in China.

Today, Interbrand employs over 800 people in offices worldwide -- from San Francisco to Tokyo and everywhere in between. The only continent we've yet to touch is Antarctica, but not for long! While we're not considering opening an office down south until it warms up a little, we're there in spirit through our sponsorship of Robert Swan, the renowned Arctic explorer, who lead an expedition to clean up the land of ice.

In our commitment to better branding, Interbrand has established itself as a prolific publisher on the subject, with works including Brand Medicine, The World's Greatest Brands, Brand Valuation and The New Wealth Creators, among others. We've also spent a lot of time on the road, educating CEOs, CFOs and marketing and communications managers on how strong brands can change the world.

For the latest company news visit our past features.


-- Best Global Brands 2010: The Definitive Guide to the World’s Most Valuable Brands
http://www.thebestglobalbrands.com