北京招聘

工作内容
负责拓展和实现TSI公司中国区“走进市场”的战略（包括建立政府与企业、客户关系管理/客户价值链管理、产品定位、价格水平、促销和渠道），重点放在维护和扩展TSI公司的核心业务，并与销售部、亚太区市场部、营销与传播部、及产品管理部密切合作，建立企业与政府及权威机构的关系，建立客户价值，对价格、产品、渠道及措施计划进行策划和执行， 以提高客户满意度、市场占有率及利润率。

工作职责
1. 满足中国区订单，发货，毛利率和营业收入的目标
2. 策划、落实和维护所负责的产品线的市场战略（包括产品定位、价格、促销及渠道），重点维护及扩大TSI现有核心业务；
3. 策划和落实政企关系的战略；
4. 策划和落实客户关系管理/客户价值管理战略，以建立客户价值链；
5. 开发中国区的渠道营销战略，通过提升渠道伙伴的网络来增加知名度并创造市场需求；
6. 与销售部、亚太区市场部、营销与传播部、及产品管理部密切合作，领导开拓包括价格、产品、渠道及计划措施在内的年度”走进市场“计划。 领导年度市场营销计划的传播及执行。具体包括但不限于价格变更，产品发布， 销售力度/渠道/最终客户培训，广告，活动/展会及产品推广等活动。
7. 与营销与传播团队合作，以多种方式支持帮助销售挖掘客户达成预期。
8. 与产品管理团队和销售团队合作，定义客户需求，将需求转化为要求，并确定新产品的主要特点。
9. 监视及捕捉主要市场的趋势、竞争走势、以及TSI产品的市场地位及形象的变化，与市场建立联系。
10.管理销售样品及销售及渠道所需的销售工具，以使销售进程更有效。
11.定义及建立将产品推向市场的营销活动的流程和考核指标，确保效益及投资回报率。


管理职责
1.指导市场营销传播专员的工作；
2.面试应聘者，推荐下属的新员工；
3.为下属的员工进行绩效评估、反馈，并提供薪酬、晋升、培训、纪律及合同终止等方面的建议。


职位要求
1. 学历：大学理工科学士学历；MBA硕士研究生优先

2. 经验：
1） 10年以上环保行业和公共卫生行业工作经验；5年以上市场营销经验；3年以上政企关系管理经验
2） B2B市场经验
3） 团队管理经验
4） 技术类教育背景，或有高技术含量产品相关工作经验

3.出差概率：该职位要求出差，概率为35%

4. 核心能力：
1) 跨团队合作工作的能力
2) 全球思维模式及工作方式
3) 平衡战术与战略思维的工作能力
4) 适应迅速变化的能力，保持充沛的精力，胜任快节奏、结果导向的工作环境
5) 有中国区市场营销的实践经验，具备市场营销渠道与工具
6) 良好的规划及协调能力
7) 良好的沟通技巧
8) 执行意识强
9) 注重细节
10) 较强的质量意识
11) 自信、精确
12) 自我激励意识
13) 开放与外向的个性
14) 流利的英语书面与口语沟通能力

JOB SUMMARY
Responsible for the development and execution of the go-to-market strategy (relationship between government and enterprise, CRM and CVM, product position, price, promotion, and channel) for TSI in China with strong focus on defending and extending TSI’s core business. Work closely with Sales, AP Marketing, Marketing Communications, and Product Management in the definition and execution of building relationship with government and authority, building up customer value, price, product, channel, and program initiatives designed to increase customer satisfaction, market share and profitability.

JOB RESPONSIBILITIES

1. Meet China bookings, billing, gross margin and operating income targets.
2. Define, implement and maintain the overall market strategy for assigned product lines (product position, price, promotion, and channel) with strong focus on defending and extending existing TSI’s core business.
3. Define and implement the strategy of relationship between government and enterprise
4. Define and implement the CRM and CVM strategy to build up customer value chain.
5. Develop the channel marketing strategy for China by in leveraging the channel partner network to increase awareness and demand generation.
6. While working closely with Sales, AP Marketing, Marketing Communications, and Product Management, lead the development of the annual go-to-market plan including price, product, channel, and program initiatives. Lead the communication and execution of the annual marketing plan. Specifics may include but not be limited to price changes, product launches, sales force/channel/end user training, advertising, events/exhibitions, and product promotions.
7. Work with Marketing Communications team to develop multi-media collateral to support lead generation and advance prospects to sales.
8. Work closely with Product Management and Sales in defining customer needs, translating needs to requirements, and identifying key features for new products.
9. Monitor, capture, and communicate key market trends, competitive moves, and changes in TSI’s position or image (e.g. quality, market share) in the market.
10. Manage sales inventory and other tools required for Sales and Channel to effectively manage the sales process.
11. Define and establish process and metrics for downstream marketing activities to ensure effectiveness and ROI.


SUPERVISORY RESPONSIBILITIES

1. Supervise activities of Marketing Communications Specialists.
2. Interview applicants and makes recommendations for new staff.
3. Conduct performance reviews, provide feedback and make recommendations regarding compensation, promotion, training, discipline and termination.

JOB REQUIREMENTS


1. Education:
Required: Bachelor’s degree in Science and Technology
Desired: MBA

2. Experience:
10+ years working experience in environmental protection industrial or public health industrial, 5+ years of marketing experience, 3+ years of experience in handling relationship between government and enterprise.
Business to Business marketing experience.
Experience with direct supervision of staff.
Technical education or experience in working with highly technical products.

3. Travel:
Willing and able to travel 35% of the time.

4. Core Competencies:
Demonstrated ability to work across organizational boundaries.
Global mindset and demonstration of global team work.
Ability to balance tactical work with strategic thinking.
Ability to adapt to rapidly changing priorities, and sustain a high level of energy and concentration in a fast-paced, results-oriented environment.
Have extensive practical working knowledge of China region specific best practice Marketing processes and tools.
Excellent planning and coordination skills.
Excellent communication skills.
Strong sense of execution.
Meticulous / pays attention to detail.
Strong quality awareness.
Assertive and Precise.
A strong self-initiator.
Open and extroverted personality.
Fluent in written and spoken English.

美国TSI 公司（TSI Incorporated）成立于1951年，总部设在美国明尼苏达州的圣保罗，是专业设计并制造流体测量、环境颗粒物及其它环境参数实时监测等高精密仪器的公司，为全球范围内的客户提供测量难题的调研、确认以及解决方案服务。

作为精密测量仪器的设计和生产的领军企业，TSI Inc.协同各个研究机构以及世界各地的客户为很多学科的测量仪器制定标准，其中包括：气溶胶科学、气流、室内空气质量、流体动力学、职业健康与安全、无尘室监测和认证以及生化危险品等。

TSI Inc.在全球范围内拥有五百多名专职雇员，分布在北美、欧洲以及亚洲的各个分公司。公司在各地的销售以及服务网点（美国明尼苏达州圣保罗、德国亚琛、英格兰海威考姆勃、中国北京、中国上海、中国广州、新加坡以及印度班加罗尔等）为当地的客户提供支持。我们还有经验丰富的厂商代表以及分销商网络，为世界各地的客户提供支持。

TSI Inc.于2005年在北京设立提赛亚太北京代表处，并于2010年成立提赛环科仪器贸易（北京）有限公司（TSI Instrument Beijing Co.,Ltd.）及上海分公司，作为TSI Inc.在中国的全资子公司，负责集团产品在中国区的市场推广、技术支持、销售服务和物流，并力争为中国的基础研究、环境监测、劳动保护、生物医药及工业生产等诸多领域客户提供优质、高效和便捷的服务。

随着近年来环保事业在中国的持续迅猛发展，TSI公司在中国的投资逐年增加。TSI中国公司诚邀优秀的专业人才加入，共同创造价值。我们将为您提供良好的职业发展平台、具有竞争力的薪资福利以及舒适美好的工作环境。

公司网站： www.tsi.com/cn
关注更多TSI全球招聘信息请登录 https://performancemanager4.successfactors.com/career?company=tsi

TSI核心产品：
- 流体测量设备：热线热膜风速仪(HWA)、粒子图像测速仪(PIV)、激光诱导荧光系统(PLIF)、激光多普勒测速仪(LDV)、相位多普勒颗粒分析仪(PDPA)
- 气溶胶分析仪：气溶胶粒径分布谱仪、气溶胶粒子计数器、气溶胶发生器、气溶胶飞行时间质谱仪、气溶胶浊度仪、滤材及防护面具效率测试系统
- 室内空气品质、通风测量仪：便携式室内空气参数测试仪器、便携式粉尘仪、质量流量计等
- 污染物控制仪：颗粒物在线监测系统、空气悬浮颗粒计数器


TSI Inc. serves a global market by investigating, identifying and solving measurement problems. As an industry leader in the design and production of precision measurement instruments, TSI partners with research institutions and customers around the world to set the standard for measurements relating to aerosol science, air flow, indoor air quality, fluid dynamics and biohazard detection. With headquarters based in the U.S. and field offices throughout Europe and Asia, TSI has established a worldwide presence in the markets we serve. Every day, our dedicated employees turn research into reality.

TSI has a worldwide presence with over 500 dedicated employees working in facilities in North America, Europe and Asia. Our corporate sales and service offices (St. Paul, Minnesota, USA; Aachen, Germany; High Wycombe, United Kingdom; Beijing, China; Shanghai, China; Singapore, and Bangalore, India) provide regional customer support. We also maintain a network of knowledgeable manufacturers’ representatives and distributors to provide local support worldwide.

TSI Inc. established China representative Beijing office in 2005, and wholly owned foreign enterprises in Beijing and Shanghai in 2010. Being the service and sales center of TSI Inc. in China, we have been providing overall support to local customers with TSI best quality and services.

By chasing up the rapid development of environmental industry in China, TSI Inc. increased the investment accordingly. TSI values excellent talent for joining our team, and will provide a better career platform, competitive salary and benefit, and comfortable working environment.

Web: www.tsi.com/cn
For more positions, please check: https://performancemanager4.successfactors.com/career?company=tsi

TSI Core Products
- R&A-Fluid Mechanics Instruments
- R&A-Particle Instruments
- Test & Measurement Instruments
- Contamination Control Instruments