北京招聘

岗位职责：

1.负责制定公司/区域年度市场营销战略计划，确定媒体独有价值后通过合理的定位、营销组合等方式找到目标受众

2.进行公司内部与外部基于商业策略、愿景规划的推动并达成目标

3.贯彻公司既定的市场战略和营销原则，建立并不断完善优化市场部工作流程及制度规范

4.带领市场部团队达成目标并负责推动公司收入的持续增长

5.定期进行行业数据及竞争对手分析，在市场调研的基础上与研究和传媒机构保持良好的沟通

6.建立以结果导向为目标的高效营销团队，不断合理的评估建立和达成每个商业挑战，对团队成员提供必要的专业培训与指导

7.通过敏税的洞察力，分析和预测销售市场、把握市场趋势，不断挖掘潜在新客户以及客户需求，成功开发更多新客户

任职资格：

1.知名大学本科及以上学历，市场营销专业毕业

2.八年及以上市场营销工作经验，具有广告行业或快速增成长行业的从业背景，对该领域发展有深刻理解，如有电影媒体方面经验优先

3.拥有丰富的市场公关知识和处理危机公关的相关经验，与相关行业媒体具有良好的沟通关系

4.拥有相应的财务知识，具备良好的预算营销管理能力。合理有效、最大限度地使用预算执行广告和市场活动

5.通过设定目标，用绩效考核方式高品质完成公司产品包装及推广策略、招商方案、个案支持、公司电子杂志等

6.在承受工作量强度较大时，能够保持积极、主动、乐观的创造力，高效的工作

7.具有丰富的电影广告或广告市场商品化经验

8.倡导团队协作、信任、包容的领导风格和很强的管理团队能力，努力培养出一支符合公司价值观和诚信文化的团队。
9.对内具有很强的沟通能力和团队协作精神，对外能够有与客户建立融洽关系的能力。

Job Responsibilities:

1. Key contributor to annual corporate/regional marketing strategic plan (value proposition, positioning, marketing mix, etc.), find the target audiences.
2.Communicate the business’ strategy and vision internally and externally.
3.Instill marketing principles, discipline, and accountability throughout the organization.
4.Be responsible for driving revenue growth through lead generation and mobilization.
5.The incumbent will work with and manage designated creative, marketing activities, research and media agencies to implement such programs and to manage related administrative matters.
6. Establish and optimize operational marketing processes.
7.Manage a dedicated, results-oriented marketing team. Evaluate the team continuously to create a team that is appropriate to the business challenges.
8. Facilitate innovative total customer offering development to ensure customer success.


Requirements:

1.University graduate in Marketing or Business from a reputable University.
2.A minimum of 8 years’ hands-on experiences on marketing strategy, marketing promotions, advertising development and event marketing; preferably in a fast-moving environment.
3.Working knowledge with PR affairs and strong relationship with Chinese media is a must.
4. Demonstrated ability of working with financial ratios and numbers in business and marketing budget management context.
5.Ability to work within a very demanding environment in which creativity, motivation, intelligence and an optimistic sense of purpose are extremely important.
6.Commercialization experience with a focus on movie advertising or advertising market awareness, go-to-market strategy and execution.
7. Hands-on experience in developing and deploying processes, tools, and metrics to drive marketing accountability, transparency, and results.
8.An ability to align product, field, and corporate marketing together to create a strategic advantage for the business.
9.A best practices mentality and ability to incorporate best practices into the marketing organization.
10.An inclusive leadership style with a focus on personal involvement, trust, and flexibility; leadership skills that will help cultivate a culture of company values and integrity.
11.Exceptional communication skills.
12.Customer focus and ability to build rapport at all levels internally and externally.
13.A reputation for collaboration and teamwork.

北京畅游晶茂电影文化传媒有限公司和上海晶茂文化传播有限公司统称晶茂(中国)电影传媒(以下简称“晶茂”)，公司成立于2008年，现为纳斯达克上市公司搜狐畅游（NASDAQ: CYOU）的全资子公司。晶茂以北京为总部，同时在上海、广州、深圳、厦门等设立分部。
经过8年稳步的发展，晶茂现在已经成为国内领先的影院媒体创新营销服务商，坚持以映前广告为核心，提供微创新的产品服务，助力品牌在影院的传播价值最大化。
在全中国范围内，晶茂拥有4000余块电影屏幕，覆盖全国200余个城市的600多家优质影院资源。2014年，晶茂资源增长率30%以上，居于整个行业之首。
晶茂现已形成多条基于影院的具有创新营销理念的产品线，包括电影映前广告、高端科技互动屏——Smart Wall、影院SHOW（公关活动、创意空间、互动体验、派发促销）等。此外，晶茂依托搜狐集团公司的互联网平台背景，正努力开创互联网与影院相结合的新颖营销模式，打通线上与线下，实现包括内容营销（电影植入、内容元素授权、首映礼活动）与事件营销（世界杯）等晶茂+搜狐大平台的整合营销。
目前，晶茂已经为400多个知名品牌提供专业的电影营销解决方案，获得了2014第四届娱乐营销论坛“5S大奖”及2014年中国企业领袖与媒体领袖年会评选出的“影响中国2014年度最具媒体价值专业媒体”等数项行业大奖。
未来，晶茂将继续深耕细作，不断搭建和完善电影产业创新营销服务的平台，为广大广告主提供更多、更好的服务！

我们真诚期待您的加入！