北京 [切换城市] 北京招聘北京互联网/电子商务/网游招聘北京SEO搜索引擎优化招聘

SEM Supervisor/Manager

安布思沛(上海)广告传媒有限公司北京分公司

  • 公司规模:500-1000人
  • 公司行业:广告

职位信息

  • 发布日期:2014-05-06
  • 工作地点:北京-东城区
  • 招聘人数:1
  • 工作经验:三年以上
  • 学历要求:本科
  • 语言要求:英语良好
  • 职位月薪:面议
  • 职位类别:SEO搜索引擎优化  电子商务经理/主管

职位描述

SEM Supervisor/Manager

Location: Beijing


Please click the link to apply this role, thanks.

https://apac.recruitmentplatform.com/syndicated/private/syd_apply.cfm?ID=PIZFK026203F3VBQB79688NEJ&nPostingTargetID=577&step=DIRECT



Role Purpose
Plan and document SEM campaigns that deliver to marketing objectives while being in budget and on time
? Work with the client to gain approval on the plans including campaign structures, measurement processes, keywords, copy, landing pages & budgets
? Manage and oversee the ongoing campaign optimisation and reporting processes for all in market campaigns for clients ensuring that campaigns deliver to target and are achieving the best possible results

Client Communications
?Working with Client and team members to develop digital performance marketing strategy, primarily PPC focused
?Communicate with Clients the plans and on-going operations while managing expectations and delivery
?Meet regularly with clients to develop a further understanding of their business, update on campaign performance and agree ongoing action plans
?Work closely with the Display & Social teams, when required, to deliver and report on Display and Social Media campaigns

SEO
?Work with our SEO specialist to design and execute the strategy for assigned SEO projects
?Stay up to date with continuing changes in the major search engine

Project Management
?Professionally maintain and manage assigned projects
?Set client expectations with timelines and deliverables upfront
?Show attention to detail on Project management tools

Knowledge Management
?Show passion for keeping up-to-date on Internet marketing industry trends and technology
?Contribute to the expanding base of team knowledge in best of breed search engine marketing techniques by keeping abreast of new tools and processes

Key Accountabilities
? A proven track record in digital marketing, ideally with a focus on search marketing.
? Self managing, able to command own workflow.
? Proven ability to build and manage client relationships.
? Ability to manage a team.
? A degree in a marketing and/or business related discipline such as marketing, advertising, business, economics and related.
? 2-4 years experience in SEM and / or digital performance marketing
? Understanding of general marketing concepts.
? Understanding of digital marketing concepts, language and objectives.
? Understanding of performance marketing (search, display and social) and its goals.
? Strong analytical skills.
? Ability to express complex ideas simply and concisely.
? Be able to communicate effectively and build internal working relationships.
? Advanced Microsoft Excel and PowerPoint

公司介绍

iProspect 安布思沛

Website: http://www.iprospect.com/
安布思沛(iProspect)是全球领先的数字化沟通品牌。安布思沛(iProspect)中国是电通安吉斯集团旗下的专业数字效果营销公司。现在北京和上海两地均设有办公室。通过付费搜索、搜索引擎优化、展示媒介服务、比价购物网站、移动营销、归因建模和管理、调研及其它等相关服务,安布思沛(iProspect)为中国乃至全球最成功的广告客户品牌优化其数字营销投资回报率,使其尽可能最大化。安布思沛(iProspect)利用本土专业技术与其全球最好的方法相结合,以此获得最好的效果营销结果。

我们是热情、坚强、真诚的一群人,我们所迸发出的能量不但时刻紧跟这个行业的前沿趋势,更成为塑造这一新兴行业的助推力!我们的努力都是为了一个单纯的目标,一个真正达成商业效益的目标——你一定能在这里与客户携手创造成功,你一定会在这里留下浓墨重彩的一笔!