北京招聘

Analyst, M.A.P (Measurement, Analytic and Performance)

Reporting to the M.A.P Manager, Digital, the Analyst position is responsible for implementing tracking tools to ensure accurate measurement and reporting. This role requires solid critical thinking and analytic skills to identify opportunities to improve campaign performance. Analyst requires working closely with digital planners to ensure the campaign executed successfully.
Responsibilities
? Have clear understanding of campaign objective to ensure the data collection can meet the reporting/analysis needs
? Implement tracking codes to ensure accurate measurement and reporting
? Monitor performance of online advertising on a weekly basis; work with digital planners to ensure delivering as planned
? Utilize syndicated industry research/measurement tools to enhance reporting
? Proactive to identify risk/opportunity to inform digital media team

Requirements

? Bachelors degree in math, science or engineering or other quantitative studies with strong analytical skills from top University
? Proficiency with Microsoft Office suite
? Strong communication skills, both verbal and written in English and Chinese

Preferred

? Curiosity and passionate with digital marketing

关于宏盟媒体集团
 
作为宏盟集团（纽约证券交易所代码：OMC）旗下的媒介服务公司，宏盟媒体集团是全球领先的营销和企业传播公司。宏盟媒体集团是全球领先的营销和企业传播的整合营销集团，为全球100多个国家的5000多名客户提供广告、战略媒体规划和媒介购买、直销与促销，公关以及其他专业传播服务。
宏盟媒体集团由几个专业媒体公司组成。其中OMD（******************）是享誉世界的具有卓越创新能力的大型媒体传播专家，PHD（****************）是一家凭借开拓性思维领导力和创新性服务获得普遍认可的领先媒体服务公司。