文案策划
卡弗莱恩(北京)贸易有限责任公司
- 公司规模:50-150人
- 公司性质:民营公司
- 公司行业:快速消费品(食品、饮料、化妆品) 贸易/进出口
职位信息
- 发布日期:2015-06-28
- 工作地点:北京-朝阳区
- 招聘人数:2
- 工作经验:一年以上
- 学历要求:大专
- 职位月薪:面议
- 职位类别:其他
职位描述
岗位职责:活动、策划、编辑
1、负责网店活动策划(宝贝产品)的编辑发布及货品进行直观、感性、富有吸引力的描述,提高货品描述的转换率,依照店内风格定位撰写
2、负责撰写各种促销及营销文案与实施方案
3、撰写宝贝描述文案、单品策划文案,广告文案,品牌宣传文案
4、负责撰写有关品牌及产品形象的文字介绍,挖掘产品亮点与卖点
5、负责产品形态功能时尚潮流的介绍
6、负责网店宝贝描述,产品的策划
7. 负责日常运营微博、微信、短信、EDM等以及活动策划的配合和具体执行
任职资格:
1、擅长网络活动策划或销售型文案写作,有较强的文字编辑能力,和策划能力 .
2、喜欢店内风格,乐观进取,有优秀的审美眼光,
3、有网页编缉经验,处理图片美工技能者优先。希望有男装或时尚类产品编辑的功底。
4、有1年以上的活动策划经验经验,思维活跃,逻辑性强,良好的文字组织表达能力
5、认同本店的使命、价值观,语言风格,传达美的理念
6、性格温和,善良懂事,有强烈的责任感和团队精神
1、负责网店活动策划(宝贝产品)的编辑发布及货品进行直观、感性、富有吸引力的描述,提高货品描述的转换率,依照店内风格定位撰写
2、负责撰写各种促销及营销文案与实施方案
3、撰写宝贝描述文案、单品策划文案,广告文案,品牌宣传文案
4、负责撰写有关品牌及产品形象的文字介绍,挖掘产品亮点与卖点
5、负责产品形态功能时尚潮流的介绍
6、负责网店宝贝描述,产品的策划
7. 负责日常运营微博、微信、短信、EDM等以及活动策划的配合和具体执行
任职资格:
1、擅长网络活动策划或销售型文案写作,有较强的文字编辑能力,和策划能力 .
2、喜欢店内风格,乐观进取,有优秀的审美眼光,
3、有网页编缉经验,处理图片美工技能者优先。希望有男装或时尚类产品编辑的功底。
4、有1年以上的活动策划经验经验,思维活跃,逻辑性强,良好的文字组织表达能力
5、认同本店的使命、价值观,语言风格,传达美的理念
6、性格温和,善良懂事,有强烈的责任感和团队精神
公司介绍
卡弗莱恩(北京)贸易有限责任公司
Kasanrin卡莎灡品牌简介
卡莎灡kasanrin的承诺:
Promise of kasanrin:
真挚的承诺
A sincere promise
Kasanrin天然护肤产品享有“皮肤可以吃的天然保养品”之美誉。已经成了崇尚自然, 超群品质, 反对产品商业化,工业化的代名词。用料完全取自于天然,巧妙的运用精油配方独特而又有奇效,是我们使用大自然中纯天然植物成份制造出来的一种肌肤呵护产品。在原产地国家,大型的种植基地植物庄园里,为了确保种植基地环境原生态植物不受污染,Kasanrin多年来一直致力于环保工作,参加各种环保活动,对于大自然生态的保护更是不遗余力,为人们创造着自然的生活。我们坚持以天然成份研制所有配方,使用天然植物成份100%纯天然,庄园的工作人员对所有产品采用传统手工艺对所用的植物成份精挑细选,精益求精,保证产品的安全质量。众所周知,皮肤是身体最大的器官,某些化学性与人工合成的成份有可能透过皮肤的吸收而进入血液中。我们所有的护肤产品一定要使用最天然的成份在个人保养产品中。您会发现我们制造的每种产品都明列了天然成份,所以你可以更清楚的明白我们产品中有哪些成份,包括植物、草本、花卉、水果、木质等天然芳香精油或植物提取液等所有的原料经过各种先进技术分离、净化(包括过滤、发酵、蒸馏、压榨和其它类似的制程)后所得出的天然物质,制造出天然优质的沐浴、护肤等众多类产品。我们的手工香皂是一个伟大的新奇的优点,这种传统独特得手工皂,采用安全的天然成份,把天然的植物香皂和绚丽的色彩完美的结合创造一种新奇的艺术。为了保护地球上的绿色生命,Kasanrin产品没有华丽的包装、所有包装材质使用资源回收或再生利用,只有最自然的内涵,值得从不盲目追求潮流却又坚持品味的你,用心细细品味不得会感觉有几分低调得奢侈。让追求健康和享受养生人士拥有完美肌肤,自然健康。我们对“自然”是真实的。
Kasanrin natural skin care products enjoy the reputation as “edible natural skin care products”. Kasanrin is a pronoun of naturalness, extraordinary quality and anti-commercialization and ant-industrialization. With natural materials and distinctive and effective essential oil formulations, Kasanrin is a skin care product made from pure natural plant ingredients. In the planting bases and manors in the country of origin, to prevent the plants from being polluted, Kasanrin has been devoted to environmental protection for many years by taking part in environmental protection activities, and has spared no effort in protection of the nature ecology to create a natural life for people. We persist to formulate with 100% natural ingredients, and the manor staff adopt traditional handicraft to select the plant ingredients to ensure product safety. As is known to all that skin is the biggest organ of the human body, and some chemical and synthetic ingredients may access the blood via skin absorption. As a result, we insist to use the most natural ingredients in all our skincare products. You will find that each of our products are indicated with the natural ingredients, including plant, herb, flower, fruit, and lignin. Raw materials such as natural fragrant essential oil or plant extracts are separated and purified (including filtering, fermentation, distillation, squeezing and other similar processes) for natural substances with advanced technologies at first, and then made into natural high-quality bathing and skin care products. Our handmade soap is great, novel and traditional with safe natural ingredients, which perfectly combines natural plant soap and gorgeous colors to present a kind of art. To protect the green life on the earth, Kasanrin products have no luxuriant package. All packaging materials use regenerated or recycled resources. You can sense a kind of low-profile luxury in the most natural connotations. We aim to bring the most perfect, natural, and healthy skin for health pursuers with a “true” naturalness.
卡莎灡kasanrin的理念
Philosophy of kasanrin:
永久的理念
An ever-lasting philosophy
Kasanrin品牌以天然、健康享受、环保为理念。我们虚怀若谷,了解大自然累计38亿年得智慧,远超过科学所能承载得极限,源自美洲、澳洲、欧洲乃至全球的天然与纯净,所有产品成份从植物中萃取,皆源于大自然,我们遵循传统手工法再融合最尖端得技术调配而成。Kasanrin品牌开发研制的个人护理用品、香氛、沐浴、身体护理、护肤及家居香氛产品处处尊重自然与健康,我们珍惜大自然美丽而充沛得资源,以实际行动爱护地球,呵护您得健康。帮您留住青春,焕发迷人风采。“kasanrin”产品均是充满生命力和健康的情调是我们所追求的;“Kasanrin”在不断的为追寻天然、健康的人士提供更多得健康是我们所要创造的,这也是大自然母亲的本意。
Kasanrin has natural, healthy and environment-friendly as its philosophy. We are modest and know that the 3.8 billion years’ wisdom of the nature far exceeds the scientific limit. With naturalness and purity from America, Australia, Europe and the world, all product ingredients extracted from plants, we adopt traditional handicraft and the most edge-cutting technologies. Personal care products, perfume, bathing, body care, skin care and home fragrant products developed by Kasanrin show respect to the nature and health. We cherish the beautiful and abundant resources of the nature, and love the earth planet and keep your health with action, to retain your youth and charm. Kasanrin products with vitality and health are pursued by us; Kasanrin is constantly providing naturalness and health pursuers with more health, which is also the original intent of the nature.
卡莎灡kasanrin的故事
Story of kasanrin
卡莎灡kasanrin的故事始于1979年,Sun Feather用美好的时光创造美丽自然的生活,当他22岁时,他的心里充满渴望分享大自然的美。他用勤劳的手和敏锐的鼻子开发研制了不同种类的纯植物手工香皂,创建了Kasanrin这个品牌,实现了一个梦想,这个故事过去已经有的二十多年的历史了。在特拉华州的一个乡村庄园里,当时经济不发达,人们只能以传统的手工香皂或种植农作物为生。勇敢勤劳的Sun Feather他们开发着自己的智慧,一边在庄园里大面积的种植各类花草植物,一边有时间闲下来的时候在厨房里自己动手作香皂,他每天在作香皂的时候都要推开厨房的窗子感受着新鲜空气,同时欣赏自己庄园里盛开着世界上各种婀娜多姿的花朵,沉醉于花的海洋之中,一片迷人的景象。他突然有个创意想法,想着要是能把各种植物作为香皂原材料做成和各种植物花卉一样美丽的香皂该有多好啊?Sun Feather通过查找相关资料了解到的植物花卉充满着康复生命的汁液,于是他就在这片土地上收集各种香味怡人的花朵,干花瓣,他们把这些收集的植物添加在香皂里,试图的去作成香皂,最后发现会使皮肤更加润泽年轻,能够使人容颜娇美,细腻光滑。为了丰富产品,让大家分享,开发研制了个人护理用品、香氛、沐浴、身体护理、护肤及家居香氛产品处处尊重自然与健康。今天这个庄园早已是一个繁荣的景象,与品牌共同成长,所受众人瞩目,带给大家更多的是生命的绿意。
Story of kasanrin can be traced back to 1979, when Sun Feather aged 22 aspired to share the beauty of the nature. He developed different pure-plant handmade soaps with hard-working and a keen nose. He built the Kasanrin brand and realized a dream. The story has passed by over 20 years. In a countryside manor in Delaware, people lived on manmade soap or crop plantation as the economy is underdeveloped then. Sun Feather, diligent and brave, planted flowers and plants in the manor and made soaps in his leisure time. When making soaps, he would open the kitchen window to enjoy the fresh air and the flowers in full blossom, totally immersed in the world of flowers. He suddenly had an idea to make soaps as beautiful as the flowers with plants as the raw materials. Sun Feather found out that plants and flowers are full of vital juices, which drove him to collect fragrant flowers, dry petals and add them into soaps. Finally, he found out that the soaps made the skin moistened and young and keep the appearance smooth. To enrich the products and share, he developed personal care products, perfume, bathing, body care, skin care and home fragrant products with respect for the nature and health. Today, the manor is prosperous and developing together with the brand to present vital green to people.
卡莎灡kasanrin登陆中国
kasanrin arrives in China
随着中国经济的提高,中国人对天然、健康,沐浴奢侈品和护肤产品的需求也越来越高,卡莎灡迎合着这一极端的市场,于2007年开始对大中国地区进行市场调查,看好中国市场发展前景,于2008年入住中国开始了卡莎灡真正的中国之旅。卡莎灡中国第一家旗舰店位于北京燕莎中心。由于北京燕莎定位于国际高端奢侈品牌,这一定位也正好符合卡莎灡奢侈沐浴用品和护肤品的国际定位,为卡莎灡在中国明确了市场方向,奠定了扎实的基础。
As the Chinese economy develops, the Chinese people pose a higher demand on natural and healthy luxury goods and skin care products. Kasanrin eyeing the market began its Greater China market survey in 2007. Bullish on the Chinese market prospect, the brand entered China in 2008. The first kasanrin flagship store in China is located in Beijing Lufthansa Center. Beijing Lufthansa Center’s position at world high-end luxury brands are in line with the international position of kasanrin luxury bathing and skin care products, which has pointed out the Chinese market direction and laid a solid foundation for Kasanrin.
Kasanrin卡莎灡品牌简介
卡莎灡kasanrin的承诺:
Promise of kasanrin:
真挚的承诺
A sincere promise
Kasanrin天然护肤产品享有“皮肤可以吃的天然保养品”之美誉。已经成了崇尚自然, 超群品质, 反对产品商业化,工业化的代名词。用料完全取自于天然,巧妙的运用精油配方独特而又有奇效,是我们使用大自然中纯天然植物成份制造出来的一种肌肤呵护产品。在原产地国家,大型的种植基地植物庄园里,为了确保种植基地环境原生态植物不受污染,Kasanrin多年来一直致力于环保工作,参加各种环保活动,对于大自然生态的保护更是不遗余力,为人们创造着自然的生活。我们坚持以天然成份研制所有配方,使用天然植物成份100%纯天然,庄园的工作人员对所有产品采用传统手工艺对所用的植物成份精挑细选,精益求精,保证产品的安全质量。众所周知,皮肤是身体最大的器官,某些化学性与人工合成的成份有可能透过皮肤的吸收而进入血液中。我们所有的护肤产品一定要使用最天然的成份在个人保养产品中。您会发现我们制造的每种产品都明列了天然成份,所以你可以更清楚的明白我们产品中有哪些成份,包括植物、草本、花卉、水果、木质等天然芳香精油或植物提取液等所有的原料经过各种先进技术分离、净化(包括过滤、发酵、蒸馏、压榨和其它类似的制程)后所得出的天然物质,制造出天然优质的沐浴、护肤等众多类产品。我们的手工香皂是一个伟大的新奇的优点,这种传统独特得手工皂,采用安全的天然成份,把天然的植物香皂和绚丽的色彩完美的结合创造一种新奇的艺术。为了保护地球上的绿色生命,Kasanrin产品没有华丽的包装、所有包装材质使用资源回收或再生利用,只有最自然的内涵,值得从不盲目追求潮流却又坚持品味的你,用心细细品味不得会感觉有几分低调得奢侈。让追求健康和享受养生人士拥有完美肌肤,自然健康。我们对“自然”是真实的。
Kasanrin natural skin care products enjoy the reputation as “edible natural skin care products”. Kasanrin is a pronoun of naturalness, extraordinary quality and anti-commercialization and ant-industrialization. With natural materials and distinctive and effective essential oil formulations, Kasanrin is a skin care product made from pure natural plant ingredients. In the planting bases and manors in the country of origin, to prevent the plants from being polluted, Kasanrin has been devoted to environmental protection for many years by taking part in environmental protection activities, and has spared no effort in protection of the nature ecology to create a natural life for people. We persist to formulate with 100% natural ingredients, and the manor staff adopt traditional handicraft to select the plant ingredients to ensure product safety. As is known to all that skin is the biggest organ of the human body, and some chemical and synthetic ingredients may access the blood via skin absorption. As a result, we insist to use the most natural ingredients in all our skincare products. You will find that each of our products are indicated with the natural ingredients, including plant, herb, flower, fruit, and lignin. Raw materials such as natural fragrant essential oil or plant extracts are separated and purified (including filtering, fermentation, distillation, squeezing and other similar processes) for natural substances with advanced technologies at first, and then made into natural high-quality bathing and skin care products. Our handmade soap is great, novel and traditional with safe natural ingredients, which perfectly combines natural plant soap and gorgeous colors to present a kind of art. To protect the green life on the earth, Kasanrin products have no luxuriant package. All packaging materials use regenerated or recycled resources. You can sense a kind of low-profile luxury in the most natural connotations. We aim to bring the most perfect, natural, and healthy skin for health pursuers with a “true” naturalness.
卡莎灡kasanrin的理念
Philosophy of kasanrin:
永久的理念
An ever-lasting philosophy
Kasanrin品牌以天然、健康享受、环保为理念。我们虚怀若谷,了解大自然累计38亿年得智慧,远超过科学所能承载得极限,源自美洲、澳洲、欧洲乃至全球的天然与纯净,所有产品成份从植物中萃取,皆源于大自然,我们遵循传统手工法再融合最尖端得技术调配而成。Kasanrin品牌开发研制的个人护理用品、香氛、沐浴、身体护理、护肤及家居香氛产品处处尊重自然与健康,我们珍惜大自然美丽而充沛得资源,以实际行动爱护地球,呵护您得健康。帮您留住青春,焕发迷人风采。“kasanrin”产品均是充满生命力和健康的情调是我们所追求的;“Kasanrin”在不断的为追寻天然、健康的人士提供更多得健康是我们所要创造的,这也是大自然母亲的本意。
Kasanrin has natural, healthy and environment-friendly as its philosophy. We are modest and know that the 3.8 billion years’ wisdom of the nature far exceeds the scientific limit. With naturalness and purity from America, Australia, Europe and the world, all product ingredients extracted from plants, we adopt traditional handicraft and the most edge-cutting technologies. Personal care products, perfume, bathing, body care, skin care and home fragrant products developed by Kasanrin show respect to the nature and health. We cherish the beautiful and abundant resources of the nature, and love the earth planet and keep your health with action, to retain your youth and charm. Kasanrin products with vitality and health are pursued by us; Kasanrin is constantly providing naturalness and health pursuers with more health, which is also the original intent of the nature.
卡莎灡kasanrin的故事
Story of kasanrin
卡莎灡kasanrin的故事始于1979年,Sun Feather用美好的时光创造美丽自然的生活,当他22岁时,他的心里充满渴望分享大自然的美。他用勤劳的手和敏锐的鼻子开发研制了不同种类的纯植物手工香皂,创建了Kasanrin这个品牌,实现了一个梦想,这个故事过去已经有的二十多年的历史了。在特拉华州的一个乡村庄园里,当时经济不发达,人们只能以传统的手工香皂或种植农作物为生。勇敢勤劳的Sun Feather他们开发着自己的智慧,一边在庄园里大面积的种植各类花草植物,一边有时间闲下来的时候在厨房里自己动手作香皂,他每天在作香皂的时候都要推开厨房的窗子感受着新鲜空气,同时欣赏自己庄园里盛开着世界上各种婀娜多姿的花朵,沉醉于花的海洋之中,一片迷人的景象。他突然有个创意想法,想着要是能把各种植物作为香皂原材料做成和各种植物花卉一样美丽的香皂该有多好啊?Sun Feather通过查找相关资料了解到的植物花卉充满着康复生命的汁液,于是他就在这片土地上收集各种香味怡人的花朵,干花瓣,他们把这些收集的植物添加在香皂里,试图的去作成香皂,最后发现会使皮肤更加润泽年轻,能够使人容颜娇美,细腻光滑。为了丰富产品,让大家分享,开发研制了个人护理用品、香氛、沐浴、身体护理、护肤及家居香氛产品处处尊重自然与健康。今天这个庄园早已是一个繁荣的景象,与品牌共同成长,所受众人瞩目,带给大家更多的是生命的绿意。
Story of kasanrin can be traced back to 1979, when Sun Feather aged 22 aspired to share the beauty of the nature. He developed different pure-plant handmade soaps with hard-working and a keen nose. He built the Kasanrin brand and realized a dream. The story has passed by over 20 years. In a countryside manor in Delaware, people lived on manmade soap or crop plantation as the economy is underdeveloped then. Sun Feather, diligent and brave, planted flowers and plants in the manor and made soaps in his leisure time. When making soaps, he would open the kitchen window to enjoy the fresh air and the flowers in full blossom, totally immersed in the world of flowers. He suddenly had an idea to make soaps as beautiful as the flowers with plants as the raw materials. Sun Feather found out that plants and flowers are full of vital juices, which drove him to collect fragrant flowers, dry petals and add them into soaps. Finally, he found out that the soaps made the skin moistened and young and keep the appearance smooth. To enrich the products and share, he developed personal care products, perfume, bathing, body care, skin care and home fragrant products with respect for the nature and health. Today, the manor is prosperous and developing together with the brand to present vital green to people.
卡莎灡kasanrin登陆中国
kasanrin arrives in China
随着中国经济的提高,中国人对天然、健康,沐浴奢侈品和护肤产品的需求也越来越高,卡莎灡迎合着这一极端的市场,于2007年开始对大中国地区进行市场调查,看好中国市场发展前景,于2008年入住中国开始了卡莎灡真正的中国之旅。卡莎灡中国第一家旗舰店位于北京燕莎中心。由于北京燕莎定位于国际高端奢侈品牌,这一定位也正好符合卡莎灡奢侈沐浴用品和护肤品的国际定位,为卡莎灡在中国明确了市场方向,奠定了扎实的基础。
As the Chinese economy develops, the Chinese people pose a higher demand on natural and healthy luxury goods and skin care products. Kasanrin eyeing the market began its Greater China market survey in 2007. Bullish on the Chinese market prospect, the brand entered China in 2008. The first kasanrin flagship store in China is located in Beijing Lufthansa Center. Beijing Lufthansa Center’s position at world high-end luxury brands are in line with the international position of kasanrin luxury bathing and skin care products, which has pointed out the Chinese market direction and laid a solid foundation for Kasanrin.
联系方式
- 电话:(010)87953282-801