北京 [切换城市] 北京招聘北京销售管理招聘北京销售总监招聘

酒店市场营销部总监Director of Sales & Marketing

上海天延企业管理咨询有限公司

  • 公司规模:50-150人
  • 公司性质:民营公司
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2014-05-29
  • 工作地点:苏州
  • 招聘人数:若干
  • 工作经验:五年以上
  • 学历要求:大专
  • 语言要求:英语熟练
  • 职位月薪:面议
  • 职位类别:市场/营销/拓展总监  销售总监

职位描述

Job Summary – (Role Summary)工作概述﹣(职位概述)
? Oversees and directs all
aspects of the Sales and Marketing activities. Responsibilities include
overseeing the planning and development of promotional strategies and
marketing plans; oversee and assist with the development and
implementation of the sales and marketing plan; management of the sales
and marketing team and reporting on effectiveness of the plan.
Responsibilities also require direct and routine interaction with
Regional Sales and Marketing
office.对市场销售活动的各个方面进行监管和指导。职责包括对促销策略和市场计划的开发与策划实施监管;对市场销售计划的发展和实施进行监管和协助;管理市场销售团队,并汇报计划的有效性。本职位还需要与区域销售与市场办公室进行直接的例行交流。

Essential Duties and Responsibilities – (Key Activities of the role)主要职责﹣(职务的主要工作)
? Produce the Annual Revenue Plan, Marketing Budgets and Forecasts制订年度收益计划、市场预算及预测。
? Produce Action Plan related to the Revenue Plan to ensure Revenue Plan objectives are achieved制订与收益计划相关的工作计划,以确保收益计划目标得以实现

? Coordinate all methods of maintaining and increasing business volume.
This includes advertising, sales promotion, personal selling,
publicity, community relations, special sales projects,
etc.协调保持和增加业务量的各种方法,包括广告、促销、个人销售、宣传、社区关系、特别销售项目等。
? Create and implement special programs to achieve greater profitability through:通过下列手段创建及实施特别计划以创造更大的效益:
? Increasing average rate提高平均房价
? Increasing overall occupancy提高整体入住率
? Increasing business volume during off-peak periods提高淡季业务量
? Increasing local Food & Beverage and Banquet Sales增强在当地的餐饮和宴会销售
? Enhance the image of the hotel in the local community提高酒店在当地社区的声望

? Participate as an active member of the community through
associations, memberships and other trade
organizations通过联谊、入会和加入其它行业组织来积极参与社区事务
? Review regularly activity
reports of Sales and Marketing personnel to ensure targets and Sales
objectives are being met定期检查销售与市场部员工的活动报告,以确保销售目标的实现
? Review
regularly internal promotion pieces for visual effect and ensure they
conform with brand standards对酒店内部宣传品的视觉效果进行定期检查,以确保它们能够达到品牌标准
?
Organize and promote, in cooperation with the Food & Beverage
Department special projects to stimulate Food & beverage sales
within the community, including, but limited to, tournaments, balls,
parties, gastronomic festivities,
etc.与餐饮部进行协调,组织并推进特殊项目的实施,以促进在社区内部的餐饮销售工作,包括并不仅限于举行各项体育比赛、舞会、聚会及美食节等

? Interacts with individuals outside the hotel, including, but not
limited to clients, Convention Bureaus, local Hotel Associations,
Government Tourist offices, Airlines, Travel Agents, Tour Operators,
competitors and other members of the local
community与酒店外的个人交往,包括并不仅限于客户、会议局、当地的酒店协会、政府旅游部门、航空公司、
旅行社、旅行运营商、竞争者及其它当地社区成员
? Procure new and repeat business for the
hotel by maintaining contact with Airlines, Travel Agencies, Commercial
Houses, Private Clubs and Professional Associations within the community
and neighboring
markets与社区及周边市场内的航空公司、旅行社、商行、私人俱乐部和行业协会保持联系,以发展新客户及保持老客户
? Review
regularly the Public Relations activities to ensure high awareness of
the hotel in the local and national media定期对公关活动进行检查,以保证酒店在当地及全国媒体中的影响力
? Manage the development of new products and services对新产品和服务的开发进行管理
? Oversee the development of new marketing strategies对新市场策略的发展进行监管

? Maintain good communication with Regional Sales and Marketing
personnel and implement corporate initiatives与区域销售及市场工作人员进行良好沟通并实施公司策略
? Works with Director of Finance in the preparation and management of the Department’s budget
和财务总监一起编制和管理部门预算。

Experience –经验

?4 years of relevant experience or similar supervisory role, or an
equivalent combination of education and work-related experience.
4年相关工作经验或类似的管理经验,或与此相当的教育与工作经验结合的背景。

公司介绍

乐聘网(61hr)创立于2004年,是中国权威、专业的酒店旅游业招聘网站,也是中国酒店旅游业领先的行业垂直招聘网站。

15年来,乐聘网始终致力于为中国酒店、餐饮、旅游业雇主和求职者提供有效、便捷的招聘、求职服务。凭借专注、专业的服务,稳居行业翘楚,网站日均浏览量、注册会员数量、人才库简历数量和质量等多项指数保持行业领先。

作为中国领先的酒店餐饮服务业专业人力资源服务机构,乐聘网成功整合了各类招聘媒体和渠道,汇聚了国内外6,185,739名(截至2019.12.31)行业各层级人才,向全国超过数万家酒店餐饮旅游客户,数千所酒店旅游院校,提供了求职、招聘、实习、就业、猎头、咨询等全面人力资源服务。

乐聘网总部位于中国经济金融中心-上海,分设长三角、珠三角、黄三角、西部及其他4大服务区,简历库覆盖全国260个城市,5个细分子行业数百万求职者。许多著名国际国内酒店集团、餐饮集团和大型旅游企业,都曾经或正在使用我们的专业产品与解决方案。

联系方式

  • Email:freddy.liu@61hr.com
  • 公司地址:地址:span北京市