北京 [切换城市] 北京招聘北京市场/营销招聘北京产品/品牌经理招聘

Associate Director, Strategy

Interbrand

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:专业服务(咨询、人力资源、财会)  广告

职位信息

  • 发布日期:2012-09-07
  • 工作地点:北京-朝阳区
  • 招聘人数:1
  • 工作经验:八年以上
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:产品/品牌经理  咨询总监

职位描述

Associate Director,Strategy

Location: Beijing, Interbrand China



About Interbrand:


Interbrand started in 1974 when the world still thought of brands as just another word for logo. Over its 30+ years, Interbrand has changed the dialogue, defined the meaning of brand management, and continues to lead the debate on understanding brands as valuable business assets.



Today, Interbrand is amongst the largest brand consultancies and has grown to include 36 offices in 25 countries. A diverse range of insightful thinkers brings together the combination of rigorous strategy and analytics with world-class design creativity to help its clients create and manage brand value in all market dynamics.



It is widely respected for its annual study, The Best Global Brands, creating a broader platform for the discussion on brands in the Webby-award winning brandchannel.com, and numerous industry honors for its client work.



Overall Responsibility:



Lead given strategy team to deliver high quality result for own clients. 5 key roles for this position include:

a) Champion of IB strategy practice;

b) Gate-keeper of strategy deliverables that must meet IB's high standards;

c) Strategy team coach;

d) Co-ownership of client relationship with CM leader;

e) Sponsor of Manifesto/cross functional collaboration process.



Key Tasks and Responsibilities:


Financials:

- Deliver given sales and revenue targets.

- Lead own team to deliver strategy projects in timely and profitable manners.

- Participate in client pitch and retention efforts.



Client management:

- Strive for client satisfaction, while protect the firm's reasonable interest.

- Lead project managers to integrate cross-function resources and efforts for the best results. Gatekeep the quality of all deliverables on behalf of the client.



Strategy practice champion:

- Own and drive IB strategy practice and tools.

- Strive for client satisfaction, while protect the firm's reasonable interest.

- Be Gatekeeper of the quality of all strategy deliverables.



People development:

- Help direct reports set up personal performance goal and improvement plan.

- Give on-job coach: teach and reinforce Interbrand Strategy practice within own team.

- Evaluate direct report's performance.

- Contribute to strategy talent hiring.



Knowledge builds:

- Attend global training and introduce global practice back to the office.

- Host strategy training sessions.

- Contribute to BCB, IB white paper and professional commentary writing.



Skills and Attributes:


- Brand believer and practitioner: equip self with very clear and strong branding knowledge that is in line with IB's branding philosophy.

- Creatively strategic: focus on creating world changing brand idea based upon facts and analysis.

- Persuasive and expressive: excellent spoken,written and presentation communication; must be able to inspire and persuasive all related stake holders for effective solutions.

- IB strategy practice and tool savvy: proficient on IB strategy practice and tools; be able to practice, advocate and engage team to perfect practice.

- Leadership: motivate the team to perform its best and live up to IB's high standards; foster strong teamwork and disciplines.

- Solid understanding of branding theory.


Qualifications:


- 8+ years of experience in branding/marketing aspect, management consulting or research houses. Mixed experience in research and communication/in-house brand management experience is highly preferred

- Proven ability to answer challenging business issues

- Strong in analytical thinking and approaches. Proficient on data analysis and interpretation. Familiarity with advanced market research/statistics is preferred.

- Superior presentation and written skills in Chinese and English.

- People management experience is a must

- Bachelor degree in Business/Communications related major. Master/MBA is a plus

- Strong organization and presentation skills

- Strong attention to detail

- Passionate about brands.

- Travel moderately inside and outside China, depending on client and business needs.



----------------------------------------------------------------------------

Please email your resume to china.recruiter@interbrand.com with the subject line, Associate Director, Strategy .

公司介绍

- WHO WE ARE?

Interbrand started in 1974 when the world still thought of brands as just another word for logo.

We have changed the world’s view of branding and brand management by creating and managing brands as valuable business assets.

We now have nearly 40 offices and are the world’s largest brand consultancy.

We bring together a diverse range of insightful thinkers making our business both rigorously analytical and highly creative.

Interbrand has the broadest geographical presence – offering more people, more disciplines, and more knowledge tailored to our clients. Our work goes deeper and further.

We create and manage brand value by making the brand central to the business’s strategic aims. We’re not interested in simply being the world’s biggest brand consultancy. We want to be the most valued.

- OUR HISTORY

Branding is at the forefront of a new horizon. For years, brands have been seen as the tools of the corporate world, the unsung heroes of profit and longevity. Today, they're taking on a new look, redefining themselves organically from the nuts and bolts of the marketplace, to the heart and soul of an enlightened world. We don't use brands anymore. We live with them, because they're a part of who we are -- at work, at play, nurturing us when we're young, and providing for us when we're old. Brands are the elements that make our lives comfortable.

Developing a brand requires an understanding not only of the economics of the brand, but its role in shaping our society - taking a look at it in terms of both utility and culture. It demands the commitment of a team - a team that understands the way people live and work; the needs they have and the dreams they hold.

Over the past three decades, Interbrand has helped to build that community. Today we operate worldwide, bringing together some of the most gifted minds and passionate spirits in the branding world.

We're a name our clients trust. Not only in developing their most valuable assets, but in the belief that we have what it takes to change the way people think. To open the world to new possibilities, and to position our clients' brands as the choices to live by. We're creating long-lasting, rewarding relationships between companies and their clients, and securing future earnings through the loyalty of their customers.

And we're having fun doing it. Challenging our own ideas of what a brand can be, and growing through the diversity that surrounds us. We're a team that shares in its rewards, and that appreciates the individuals who bring it to life.

Interbrand was formed in London, in 1974, to provide a specialist service in the area of brand strategy and corporate name development.

In 1993, Interbrand was acquired by the Omnicom Group. This decision was made to enable Interbrand to expand more quickly and tap into the vast resources of our new owner.

During the past several years, we have further strengthened and expanded our service capabilities by acquiring leading branding and identity consultancies in key markets. In 1995, we merged with The Schechter Group, a leading US identity consultancy. Interbrand's Singapore office was also established in 1995 to fulfill the demand of existing clients in the area, as well as to establish the Interbrand name and range of services in South East Asia. In 1996, we joined forces with Gerstman+Meyers Inc., one of the leading US-based package design consultancies; and Zintzmeyer & Lux AG, the leading corporate identity firm in Switzerland and Germany.

We didn't stop there.

In October 1997, we merged our London operations with Newell and Sorrell, the leading identity practice in the UK and Amsterdam; and in 1998, we invested in Avalos & Bourse, the leading packaging design consultancy in Argentina, further strengthening our capabilities in South America. We should also mention Interbrand Design Counsel in Singapore and Interbrand Sampson (formerly Sampson Associates) in South Africa.

In 2000 Hulefeld Associates from Cincinnati joined Interbrand, and we welcomed our Canadian colleagues from Tudhope Associates in Toronto to form Interbrand Tudhope. In 2001 we joined forces with Architral and Gerard Barrau in Paris and David Wood Associates in Chicago, Geneva, Hamburg, London, New York, San Francisco and Tokyo.

Also in 2001 Interbrand Associate offices opened in Oslo, Copenhagen, Athens, and Bangalore. Year 2002 started with inauguration of the new Interbrand Office in Paris, and new offices with the Design Forum (HQ in Dayton, Ohio) and Interbrand Shanghai in China.

Today, Interbrand employs over 800 people in offices worldwide -- from San Francisco to Tokyo and everywhere in between. The only continent we've yet to touch is Antarctica, but not for long! While we're not considering opening an office down south until it warms up a little, we're there in spirit through our sponsorship of Robert Swan, the renowned Arctic explorer, who lead an expedition to clean up the land of ice.

In our commitment to better branding, Interbrand has established itself as a prolific publisher on the subject, with works including Brand Medicine, The World's Greatest Brands, Brand Valuation and The New Wealth Creators, among others. We've also spent a lot of time on the road, educating CEOs, CFOs and marketing and communications managers on how strong brands can change the world.

For the latest company news visit our past features.


-- Best Global Brands 2010: The Definitive Guide to the World’s Most Valuable Brands
http://www.thebestglobalbrands.com

联系方式

  • Email:dasrecruit@gmail.com
  • 公司地址:中国上海市徐汇区天钥桥路333号腾飞大厦902室
  • 邮政编码:200032