Assistant Marketing Manager-PR 市场部公关副经理- 太古地产-颐堤港项目
北京麟联置业有限公司
- 公司规模:150-500人
- 公司性质:合资(非欧美)
- 公司行业:房地产 物业管理/商业中心
职位信息
- 发布日期:2013-11-16
- 工作地点:北京
- 招聘人数:若干
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
普通话熟练 - 职位类别:市场/营销/拓展经理 其他
职位描述
Department: Marketing Department
Major Responsibilities and Objectives:
1. Responsible for public relations, media relations, media coverage, media event management and organising of a wide variety of cultural and community activities
2. Assist department head with branding direction, advertising, central media buying and INDIGO website as well as owned media for all campaigns
3. Ensure Department head and Promotions teams are kept up to date with competitive intelligence
4. Assist with developing marketing programmes
5. Develop and implement communication channels for promotional marketing campaigns targeted across key consumer groups
6. Support leasing marketing, consumer marketing agency pitch and launch
7. Assist Assistant Director-Marketing with ad hoc projects where needed
Scope Dimensions:
Employees Supervised: 3-4
Skills, Qualifications and Experience Requirements:
1.A degree in Marketing/Communications/Business and minimum 5-6 years experience in similar role of communications Manager, min. 2 years at supervisory level.
2.Proven experience in mid-to-high end brand marketing and event management
3.Excellent communication, both oral and written in English and Mandarin
4.Creativity, imagination and the ability to use initiative
5.Excellent leadership and communications skills, ability to relate well to other people
6.Enthusiastic and driven; proven ability in handling diverse projects
部门:市场部
主要工作职责及目标:
1. 负责管理公共关系、媒体关系、媒体报道等,组织及管理众多文化及社区项目的媒体活动。
2. 协助部门总监设定品牌形象定位、广告、整合媒体购买事宜,负责颐堤港自由媒体平台(例如:官方网站)线上活动的组织与管理。
3. 与部门总监及活动组及时分享业内竞争者信息。
4. 协助拓展市场活动。
5. 为针对主要消费群体的市场推广活动开发及拓展合适的宣传渠道,并负责后续执行。
6. 支持租赁推广及消费者推广等中介公司的评标及确认。
7. 协助市场部副总监安排的其他项目及事宜。
管理范围:下属员工: 3-4人
技能、资质及工作经验等方面的要求:
1. 拥有市场/宣传/商务等相关专业本科及以上学位,至少5-6年宣传经理或同类型岗位工作经验,其中至少2年担任管理岗位。
2. 拥有中高档品牌市场推广及活动管理经验。
3. 优秀的中英文口语及书面沟通能力。
4. 富有创意、具备想象力,做事积极主动。
5. 优秀的领导及沟通能力,及团队凝聚力。
6. 富有激情、干劲;具有能够出色处理不同项目的能力。
公司介绍
作为朝阳区的大型综合性项目,颐堤港不同于传统建筑风格与消费模式,为人们展现一个全新的生活概念。它必将成为北京东部时尚生活胜地,为有时尚品味的人群营造出清新自然的环境和充满睿智灵感的生活方式。
颐堤港为房地产行业两大知名企业太古地产和远洋地产控股有限公司的合资项目。欲了解更多信息,请访问http://www.indigobeijing.com
INDIGO, a retail-led mixed-use project, is situated south of Jiangtai Road and east of Jiuxianqiao Road in Chaoyang District, Beijing. It consists of a trendsetting shopping mall; a 25-storey Grade A office building, ONE INDIGO; a lifestyle business hotel with 369 rooms and suites, EAST, Beijing; and an over 17-hectare open park (under planning).
A large-scale integrated development, INDIGO differs from conventional architecture and consumption patterns. It provides an all-round answer to modern living for individuals and families who value a smart, tasteful yet balanced way of life.
INDIGO is a joint venture of two leading property developers - Swire Properties Limited and Sino-Ocean Land Holdings Limited. For more information, please visit http://www.indigobeijing.com.
联系方式
- Email:JTMO-HR@swireproperties.com
- 公司地址:上班地址:北京颐堤港项目