市场官员/Marketing Officer
英中贸易协会
- 公司规模:150-500人
- 公司性质:外企代表处
- 公司行业:专业服务(咨询、人力资源、财会) 政府/公共事业
职位信息
- 发布日期:2013-11-16
- 工作地点:北京
- 招聘人数:1
- 工作经验:三年以上
- 学历要求:本科
- 语言要求:英语精通
- 职位类别:市场/营销/拓展经理 市场/营销/拓展主管
职位描述
The Role:
The post-holder will identify, deliver and monitor student recruitment opportunities through the development and implementation of a marketing plan for target audiences in China; raising the profile of the College and successfully helping to achieve the outcomes that advance the College’s international strategy.
Responsibilities:
Represent King’s across a range of marketing activities in-country at overseas education and recruitment exhibitions as well as undertake independent visits within the territory and deliver presentations about the College at various events and organisations;
. Conduct regular visits to and relationship management of the College’s agent representatives in China
. Develop effective working relationships with a range of relevant external audiences
. Identify, develop and encourage appropriate academic partners overseas.
. Assist with drafting and preparing international marketing materials and presentations for the China;
. Advise colleagues within King’s on opportunities relating to the Chinese market, and provide marketing intelligence on relevant areas impacting marketing and student recruitment within the region.
. Support colleagues and academic staff when in China on University business;
Skills & Qualifications:
. Relevant professional qualification or equivalent
. Graduate of King’s College London or another London University (preferred)
. At least four years’ work experience in a relevant environment
. Experience in recruitment of Chinese students for UK-based higher education programmes (strongly preferred)
. Able to work long hours under pressure
. Excellent oral and written skills in Mandarin and English
. Knowledge of the UK Higher Education sector
. Knowledge of the international higher education sector
. Self-motivated, energetic and enthusiastic
. Ability to work flexibly, as necessary, to meet targets
. Ability to travel extensively in China for student recruitment, for periods of up to two weeks
. Able to plan and carry out detailed market research, and to act upon findings
. at a time.
Educated to degree level
The job holders will report administratively to CBBC’s office managers in Beijing, and functionally will report to and be supported by King’s College London in the UK.
Interested candidates are invited to send a written application letter together with their detailed CV, an indication of expected salary, and relevant supporting certificates to the following address KCLMarketing@cbbc.org.cn by 30th Nov,2013.
. Telephone enquiries and personal visits will NOT be accepted.
公司介绍
CBBC works closely with a range of partners across the UK and China, including the UK Department for International Trade (formerly UKTI). For more information about us, please visit our website at http://www.cbbc.org.
联系方式
- Email:Sector2018@cbbc.org.cn