北京 [切换城市] 北京招聘北京市场/营销招聘北京产品/品牌经理招聘

Assistant Brand Promotion Manager/品牌推广助理经理

广州优达人力资源服务有限公司

  • 公司规模:150-500人
  • 公司性质:合资(欧美)
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2013-09-10
  • 工作地点:广州
  • 招聘人数:若干
  • 工作经验:三年以上
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:产品/品牌经理  产品/品牌主管

职位描述

Assistant Brand Promotion Manager/品牌推广助理经理-知名外企快速消费品企业


JOB OBJECTIVES:

The Assistant Brand Manager is responsible for development and execution of the Brand Business Plan, including the short and long term maximization of sales volume and gross profit contribution.

Responsibilities:

  1. Develop annual Brand Business Plan:
  2. Conduct Market Analysis to determine segment size and growth trends to determine where company should participate
  3. Conduct Competitive Analysis, including tracking market share data in order to develop products/programs that are responsive to changing market/competitive conditions
  4. Conduct Brand Analysis to determine impact of historical programs, new products, etc.
  5. Develop Brand Vision, Financial Objectives (Volume, Gross Profit, Marketing Spending), and Key Growth Strategies (including New Products)
  6. Conduct End User research in an effort to identify/specify New Product initiatives which successfully address unmet needs.
  7. Review margin trends in order to make pricing and/or cost reduction recommendations that maximize profitability.
  8. Develop Marketing (Advertising, Promotion, Packaging, E-Marketing, etc) plans to generate trial of new products and repeat purchases of existing products. Determine target audience, message; set annual budget.

Required Qualifications:

  1. Bachelor’s degree in Marketing or Business, Master’s degree preferred.
  2. Minimum of five years of classic marketing/brand management experience with FMCG Industrial.
  3. Strong blend of analytical, creative problem-solving, and project management skills; ability to effectively prioritize
  4. Demonstrated ability to lead, manage, and motivate cross-functional teams to accomplish business goals and objectives
  5. Ability to work cross-functionally with Sales, Engineering, Product Supply.
  6. Fluency in English language – reading, writing, speaking.

公司介绍

广州优达人力资源服务有限公司Guangzhou Utar Human Resource Service Co.Ltd.
Company Background
   Guangzhou Utar Human Resource Service Co.Ltd. is a professional executive search firm with its focus on the services for the foreign enterprises and famous local companies. We have a team of professional consultants. All our consultants are self-initiated, innovative, highly responsible and hard working. Each consultant is specialized in certain industry with their profound knowledge in that area. They are committed to provide the efficient and effective project delivery and quality services with proven and disciplined search approach methodology and process.
   We have a big database with candidates from fast moving consuming goods, manufacturing, pharmaceutical & chemical, information & telecommunication (IT), retail, real estate, logistics industries. In order to provide more satisfactory service to our clients, we have established good partnership with the executive search firms in Hong Kong and mainland cities to share the candidates’ information.

公司介绍
    广州优达人力资源服务有限公司(简称为广州优达猎头公司)是一间专业的猎头公司,致力于为外商独资企业、合资企业及知名的国内企业提供中高级人才寻访服务。公司拥有一支非常专业的猎头服务团队,他们深谙客户需求,凭借丰富的猎头经验、专业的技巧,为客户提供“快速、准确”的优质服务。同时,他们具备各行业的工作背景,对各自专业领域的发展现状、前景趋势及人才分布状况均有深刻的认识和了解。
    广州优达人力资源服务有限公司拥有数万份来自快速消费品、制造业、医药、房地产、零售、物流、IT等各行业颇具实力的精英履历及广泛的人才搜寻网络。同时, 公司在上海、北京、马来西亚 等地有分公司及合作伙伴并建立了友好合作关系,共享信息资源,以保障服务质量。
    有意者请将个人简历复电邮至以下邮箱:邮箱:utar@utar.com.cn ; hr@utar.com.cn ; cv@utar.com.cn 但请尽量将您的简历发至邮箱:utar02@foxmail.com,谢谢合作!应聘资料将予保密。

联系人:Sandy
电 话:020-38782959 38780726 38780995


广州优达人力资源服务有限公司猎头部
电话:86-20-38782959 38780726 38780995
地址:广州市天河区天河路621号天娱广场西塔10楼
邮箱:utar02@foxmail.com ; utar@utar.com.cn ; hr@utar.com.cn ; mail@utar.com.cn

联系方式

  • Email:utar@utar.com.cn
  • 公司地址:地址:广州市天河区天河路621号天娱广场西塔10楼
  • 联系人:Sandy