北京 [切换城市] 北京招聘北京市场/营销招聘北京产品/品牌主管招聘

Marketing Executive

Lane Crawford Beijing 连卡佛百货商贸(北京)有限公司

  • 公司规模:150-500人
  • 公司性质:外资(非欧美)
  • 公司行业:批发/零售

职位信息

  • 发布日期:2014-07-15
  • 工作地点:北京
  • 招聘人数:1
  • 工作经验:三年以上
  • 学历要求:本科
  • 语言要求:英语精通
  • 职位类别:市场企划经理/主管  产品/品牌主管

职位描述

Responsibilities:

  • Work with the Marketing Manager to develop a tactical marketing plan that promotes the Lane Crawford brand, product offering, services and expert advice
  • Implement the agreed special, regular and themed programmes and events and communicate these appropriately
  • Develop marketing programmes to recruit new customers to the database as well as retain existing customers
  • Work with the project leaders and buyers to plan the marketing programs and events in advance, ensuring maximum communication and support for business unit
  • Ensure store staff are briefed and trained to ensure maximum benefit during all in-store special events
  • Develop and execute all programmes within the approved framework and within authorized budget
  • Analyze and evaluate the results for all marketing activities, prepare reports as required including proposals, post event analysis, CRM analysis
  • Recognize business opportunities and be responsive to market conditions in order to maximize business opportunities and be competitive

Requirements:

  • Bachelor Degree or above
  • 3 years experience in marketing field in luxury and retail industry
  • Clear understanding of the current luxury market in Beijing and mainland China
  • Experience in initiating, developing, and executing marketing programmes to drive sales and grow new customer database
  • Strong network of potential partners to grow new customer database and create campaign relevant programs
  • Creative abilities to devise WOW programs
  • Strong passion for fashion
  • Good communication skills and teamwork spirit to effectively motivate, share ideas with team and external parties
  • Proficient in both spoken and written English
  • Strong organizational skills and in multi-tasking with good time management

公司介绍

著名精品百货连卡佛成立于1850年,以「连通商务」策略将大中华区全部实体店与全球在线店铺实现对接,倾力打造无缝式购物体验。
连卡佛战略布局遍及香港、北京、上海和成都的9个主要销售点,总零售面积占地超过600,000平方英尺(约56,000平方米)。结合专为大中华区推出且能够全球配送的线上旗舰商店,连卡佛已成为大中华区首个全渠道精品零售商。在大中华地区,连卡佛是汇集设计师品牌最多的专门店,将包括女装、男装、化妆品、家居及时尚生活用品与高级珠宝在内的1,000逾个国际品牌精品悉数呈现。

如果你充满激情,热诚投入,热爱时尚,欢迎加入连卡佛,我们为你提供令人振奋的、富有挑战性的职业发展机会。
在连卡佛学院,我们提供各种学习机会,旨在发展和培养员工的从业技能,培训形式包括课堂学习、在岗培训,脱产学习,以及网上课程。我们鼓励所有员工主动学习,不断进步。连卡佛通过培训生项目和实习生项目积极寻找年轻有为之士。连卡佛也为***时尚设计学院提供奖学金,以支持学院培养打造优秀人才。

联系方式

  • Email:zoezhang@lanecrawford.com
  • 公司地址:地址:span金融街购物中心一期