北京招聘

Business Line Summary:

部门概述：

This position belongs to “Food Service & Hotel Suppliers” Business Line of DKSH Group.

该岗位隶属于大昌华嘉旗下的食品及酒店业供应部门。

Our Food Services & Hotel Supplies segment caters to the rapidly growing hospitality industry in the region and serves more than 250 clients and more than 1,600 customers. We provide marketing, sales and distribution of top quality imported semi-finished gourmet pastry ingredients, chocolates, dairy products, frozen fruit puree, tea and coffee and many other food related products, and constantly refine our product offering to suit market demands. We have unrivalled distribution networks in China, Hong Kong, and Macau. Wish you could bring in value to our team. And we do believe DKSH can provide you a platform to develop your career.

我们的食品及酒店业供应部门为亚洲快速发展的酒店业提供服务，客户数量已超过1500。我们营销、销售及分销高品质的进口半成品美味糕点配料、巧克力、乳制品、冷冻果泥、茶、咖啡等许多食品，并不断完善产品供应以满足市场的需求。我们在中国大陆和香港建立了无可比拟的分销网络并在超过25个主要城市设立营业处。希望您的加入能带给我们的团队新的活力和价值，我们也相信，DKSH的平台是您能施展才华的舞台。

Job Purpose:

岗位目标：

Support the Senior Marketing Manager to plan, organize and implement marketing strategy in line with department marketing objectives. Integrate the objectives from brand owners / clients and local requirements, through the various digital marketing activities.

支持高级市场经理，策划、组织和实施活动以符合部门的营销目标。通过各种营销策略及活动的实施，使品牌拥有者/客户端的目标和本土化要求达成一致。

Job Responsibilities:

岗位职责：

• Report to Senior Marketing Manager to drive development and implementation of digital marketing strategies and innovations to identify growth opportunities.
  向高级市场经理报告数字营销策略和创新，推动制定和实施，物色发展机会。
• To plan and create sitemaps, wireframes and other architectural documents, as needed based on firm understanding of UI and navigation planning.
  根据公司对用户界面和导航规划的需求，计划和创建网站地图，线框和其他架构文件。
• Identify and champion best practices for local market digital planning, tracking, measurement.
  识别并支持当地市场的数字化规划，跟踪，测量的方法并将其优化。
• Identify & recommend with in-depth review of new Internet opportunities, process improvement, system enhancement to the management.
  发掘深入审查互联网的新机遇，工艺改进，提升系统的管理。
• Develop metrics that map to website or marketing KPI.
  建立映射到网站或营销KPI的指标。
• Closely collaborate with internal marketers to develop monthly marketing activity calendar and resources, including websites, emails, banners and database, and facilitate execution of activities, ensure seamless execution of campaigns.
  与内部营销人员密切合作，制作每月的营销活动日程和资源，包括网站，电子邮件，横幅和数据库的发展，促进活动的执行，确保万无一失的执行活动。
• Support social media efforts and identify specific tactics to implement for global/regional launches.
  支持社会媒体，并确定全球/区域发布的策略。
• Track, review, monitor and analyze website and digital campaigns metrics to show positive ROI.
  跟踪，审查，监测和分析网站和数字活动指标，确保其显示出积极的投资回报率
• Effectively communicate key Marketing deliverables and review regular report to brand owner, company management and etc.
  品牌的拥有者及公司管理层有效沟通关键的营销成果和定期审阅报告。

Requirement:

岗位要求：

• BA degree or above in marketing or business related
  本科以上学历，市场营销或相关业务
• At least 2 years of experience in Digital Marketing function in FMCG, Food, cosmetics, or other related industries
  至少有2年的经验，在数字营销功能的，快速消费品，食品，化妆品，或其他相关行业
• Strong communication and coordination skills
  良好的沟通和协调能力
• Responsible, Positive, Resourceful, Outgoing personality and excellent communication skills.
  负责，积极，机智，性格外向，有良好的沟通技巧。
• Experience with managing corporate/brand websites & customer databases is a plus.
  有企业/品牌网站和客户数据库管理的经验者优先考虑。
• Creativity and capability in developing effective promotions mechanism to in-line with Marketing Plan Strategy.
  能够在符合整体市场推广策略的基数上，发挥创意，制定有效的促销机制。
• Proficiency in Photoshop, Illustrator, HTML, Website Development is a plus.
  熟练掌握Photoshop，Illustrator, HTML, 网站开发者将被优先考虑
• Ability to champion Digital Launch issues within the Global / Regional / Market team environment.
  有能力协助全球/区域/市场团队环境内的数字营销发布活动。
• Preferred Agency Planner Background with at least 1- 2 years relevant working experience.
  市场营销策划公司背景优先，至少1 - 2年以上相关工作经验
• Good understanding on mobile application and media buying is a plus.
  对移动应用程序和媒体购买有很好的理解者优先。

Work Location:

工作地点：

Tomson International Commercial Building,710 Dong Fang Road, Pudong, Shanghai
上海市浦东东方路710号汤臣金融大厦

（离世纪大道地铁站2/4/6/9号线仅1分钟步行距离）

DKSH is the world’s leading Market Expansion Services provider with a focus on Asia. We are a company with Swiss roots, doing business in and with Asia for more than 140 years. We help companies to grow in existing markets and to expand into new ones. For this we offer a comprehensive package of services that includes organizing and running the entire value chain for any product; from sourcing, marketing and sales to distribution and after-sales services. We provide industry expertise and on-the-ground logistics as well as tailor-made services for our clients and customers, while always looking to establish long-lasting relationships. Our leadership position as a provider of Market Expansion Services is based on our ability to deliver everything our partners require to grow their business in their chosen markets.

DKSH是专注于亚洲地区，引领市场拓展服务的集团公司。我们的公司总部在瑞士，但在亚洲地区与亚洲国家开展业务已有超过140年的历史。我们帮助其他公司和品牌扩展现有或新市场的业绩， 为此我们提供涵盖从采购、市场营销，分销直到售后服务的整个价值链的全面整合服务。我们还为客户及用户提供行业内的专家意见，第三方物流和其它特制服务，以建立长期合作关系。我们处于提供市场拓展服务领先地位是基于我们有能力为合作伙伴提供所有他们在特定市场发展业务所需要的一切服务。

In 2008, DKSH generated annual gross revenues of CHF 8,400 million. We employ more than 22,000 specialized staff with no less than 50 nationalities, operating in 35 countries and 440 business locations in Asia, and 15 locations in Europe and the Americas. Ranked by sales and number of employees, DKSH is one of Switzerland’s top 20 companies.

2008年，DKSH年度总收入达84亿瑞士法郎。在世界35个国家和地区（其中包括在欧洲和美洲的15个国家）有着440个业务网点分布，多达22，000个专业从业人员来自于50多个国家，以其销售额和员工数而名列瑞士最佳20家公司之一。
 
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