北京 [切换城市] 北京招聘北京互联网/电子商务/网游招聘北京电子商务经理/主管招聘

电商营销主管

昆山博智永达互动营销有限公司

  • 公司规模:50-150人
  • 公司性质:民营公司
  • 公司行业:互联网/电子商务  公关/市场推广/会展

职位信息

  • 发布日期:2013-11-25
  • 工作地点:昆山
  • 招聘人数:1
  • 工作经验:一年以上
  • 学历要求:大专
  • 职位类别:电子商务经理/主管  电子商务专员

职位描述

岗位职责:
1、淘宝/一号店店铺营销节点活动的线上活动规划、实施以及内容运作;
2、微博营销的维护及拓展(提高粉丝活性、带动粉丝进行互动、拓展名企微博关注等);
3、精策划、有创意、重细节,能直接参与客户沟通及项目的策划,良好的方案撰写和营销策划能力,扎实的文字功底,具有很强的口头和书面表达、演示能力;
4、品牌策划、定位、战略及广告策划、创意出品;
5、企业对外网络宣传整合包装(网络事件炒作、视频网站炒作、SNS网站、BBS、社区);
6、沟通各钟营销手段(广告合作、渠道合作、病毒营销、事件营销、口碑营销、广告互换、流量互换等),提高产品的品牌形象及销量;
7、负责互联网线上企业对外市场合作推动接洽,协调公司总部品牌网站信息更新维护。

岗位要求:

1、大专及以上学历,一年以上工作经验;
2、具有独立思考和工作的素质能独挡一面,可以主动把网店做到专业水平,提出设计方案
3、积极主动、诚信踏实、耐心、细致,有很强的执行力和团队协作精神;
4、思维敏捷、逻辑缜密,善于通过严谨的分析判断解决复杂问题。

工作地点:昆山花桥经济开发区


公司提供住宿:双人间高级人才公寓,液晶电视/洗衣机/冰箱/空调/微波炉/电热水器/宽带等电器和家具一应俱全,公寓还设置了篮球场、排球场、网球场等运动休闲场地等

公司提供饭贴和交通补贴

协助办理花桥政府人才认证,符合花桥人才政策可享受政府补贴

公司介绍

(PWA China Interactive Marketing, hereinafter referred to as PWA), the predecessor of Shanghai world Direct Marketing Services Limited (Company Name in English: TNT Direct Marketing Services (Shanghai) Co., Ltd., hereinafter referred to as TNT DMS) in TNT (headquartered in the Netherlands, the world's leading express delivery service provider) has a wholly owned subsidiary in China, whose principal business is to provide direct marketing, data management and customer relationship management (CRM) and other related services. Since 2005, China, TNT DMS has been doing business in China for more than seven years, has a dominant position in the field of direct marketing and has been at the forefront of the industry in business innovation, operations management and other aspects of TNT DMS as a straight marketing Association's vice president, has been the industry as the most influential brand "China Direct Marketing," the most valuable direct marketing brand "and" China's best Call Center service providers.

TNT Group's global development strategy, at the end of 2010, TNT business spin-off to become the Post the NL (mainly engaged in the postal services) and TNT Express (mainly engaged in international express delivery business) in two parts, its purpose is to allow two relatively independent more independent and full development of the business in their respective fields.

In the context of the above strategy, TNT DMS has become an integral part of TNT Express in the North Asia region sequences. TNT Express to create a delivery service company of the most respected of TNT DMS present, focusing on the expansion of the international express network, and improve cost efficiency as the main direction of business development and to build the brand of the best international logistics service provider, the big difference between the development direction and brand positioning. Therefore, in order to make TNT DMS can also get more independence and depth of the development of TNT Express headquarters decided to TNT DMS services are unified by the PWA to undertake, including the TNT DMS in all of the assets (including intellectual property), employees, customers, operations system (including data and technology). PWA will be the future focus on direct marketing and interactive marketing field a more distinctive than ever an independent brand.

According to the strategic development plan has been developed, relying on TNT DMS has established a solid foundation, the PWA will be the full development of the network direct mail services, direct marketing, event planning, customer relationship management consulting services and systems, mobile Internet application services, telemarketing services, telecommunications value-added business, e-commerce and on behalf of the operators services, and so on, the cooperation partners of the specified as a TNT the straight multiplexing marketing and the e-commerce value-added services, will continue to work with TNT Group conduct a wide range and in-depth cooperation, support the development of the TNT Group e-commerce strategic in the Chinese. At the same time, the PWA has covered Beijing, Shanghai, Guangzhou, Beijing, Chengdu, Dalian and Kunshan, 2012 will expand to Wuhan, Xi'an and Tianjin, in Kunshan Huaqiao Economic Development Zone to set up operational headquarters, product and technology R & D centers and outsourcing call center.

博智永达互动营销 (PWA China Interactive Marketing,以下简称PWA ),前身是上海天地直复营销策划服务有限公司(公司英文名称:TNT Direct Marketing Services (Shanghai) Co., Ltd,以下简称TNT DMS),其是TNT集团(总部位于荷兰,全球领先的快递服务提供商)在华拥有的全资子公司,其主要业务是提供直复营销、数据管理和客户关系管理(CRM)等相关服务。自2005年进入中国,TNT DMS已在中国开展业务已超过7年时间,在直复营销领域具有主导地位,并且在业务创新、运营管理等方面也一直走在行业的前列, TNT DMS作为中国直复营销协会的副会长,曾被业界评为“中国直复营销最具影响力品牌”,“中国最有价值直复营销品牌”以及“中国最佳呼叫中心服务商”。

根据TNT集团的全球发展战略,在2010年年底TNT集团业务分拆成为Post NL(主要从事邮政业务)和TNT Express(主要从事国际快递业务)两部分,其目的是为了让两个具有相对独立性的业务能够在各自领域得到更加独立和充分的发展。

在上述战略背景下,TNT DMS成为TNT Express北亚区序列中的一个组成部分。由于TNT Express以建立最受尊崇的投递服务公司为目标,专注于国际快递网络的扩展以及提升成本效率作为主要业务发展方向并藉此打造最佳国际物流服务商的品牌,这与TNT DMS目前的发展方向和品牌定位有较大的差异性。因此,为了使TNT DMS能够同样获得更加独立和深度的发展,TNT Express总部决定将TNT DMS业务统一由PWA进行承接,主要包括TNT DMS在中国的全部资产(包括知识产权)、员工、客户、运营体系(包括数据及技术)等。PWA未来将成为所聚焦的直复营销和互动营销领域一个较之以往更加鲜明的独立品牌。

根据已制定的战略发展计划,依托TNT DMS已建立的稳固基础,PWA将全力发展网络直邮服务、直复营销活动策划、客户关系管理咨询服务及系统、移动互联网应用服务、电话营销服务等电信增值业务、电子商务及代运营服务等,作为TNT指定的直复营销和电子商务增值服务合作伙伴,将继续与TNT集团进行广泛和深入的合作,支持TNT集团电子商务战略在中国的发展。与此同时,PWA已覆盖上海、广州、北京、成都、大连、昆山,2012年还会拓展到武汉、西安和天津,将在昆山花桥经济开发区设立运营总部、产品及技术研发中心以及外包呼叫中心。

随着业务的迅速发展,我们也迎来了众多令人兴奋而又极具挑战的新机遇,在全国范围内创造出更多、更有竞争性的岗位和提供更吸引的待遇,我们殷切地期待您的加盟!

公司地址:
上海分公司:上海市 浦东新区 峨山路91弄陆家嘴软件园2号楼8楼
北京分公司:北京市 朝阳区 亮马桥路32号 高斓大厦 726室
广州分公司:广州市 越秀区 东风中路318号 嘉业大厦 2607室
成都分公司:成都市 总府路2号 时代广场A座 26楼2652室

联系方式

  • 公司网站:http://www.pwachina.com
  • 公司地址:上海市浦东新区峨山路91弄陆家嘴软件园8号楼7楼
  • 邮政编码:200127