北京 [切换城市] 北京招聘北京市场/营销招聘北京市场/营销/拓展总监招聘

Marketing PR Manager

灵智精实广告有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:广告

职位信息

  • 发布日期:2013-07-12
  • 工作地点:北京-朝阳区
  • 招聘人数:1
  • 工作经验:二年以上
  • 学历要求:本科
  • 语言要求:英语精通
  • 职位类别:市场/营销/拓展经理  市场/营销/拓展总监

职位描述

Marketing PR Manager

HAVAS MEDIA’s Marketing PR Manager joins a fast growing agency and is based in Beijing. You are highly energetic, passionate and a digital native with previous marketing and media experience.
You drive an attractive range of marketing and strategic PR activities with content marketing and digital at the core.

Marketing & PR activities are dedicated to internal and external communications to;
· create thought leadership
· help win new clients
· retain existing clients
· win awards
· attract & retain the right kind of talent


Job Description
Reporting to the head of Strategy & Insights, you are accountable for creating a successful leverage between marketing activities and PR opportunities to promote the agency.
You participate in the development of communication plans, content creation and distribution. You are responsibl for turning these plans into pragmatic ‘unpaid’ public relation approaches (on content and themes) via digital and traditional channels.
You plan and write to support communications needs including identifying, packaging and distribution of content. You are using multimedia production and desktop publishing skills.
Proactive and independent, you work in close conjunction with the local country offices, global marketing, other agency partners and the press/influential bloggers. You are responsible for enhancing the media pool and relationship with local media and KOLs for media coverage.
You support new business development and are required to establish and develop relationships within key company stakeholders and account leads.

Responsibilities:
· Co-define and implement public relations activities in traditional printed, online and social media
· Develop and produce thought leadership content (case studies, news, stories, articles) and negotiate its publishing by the media as well as self publish
· Develop and maintain contacts with reporters and bloggers
· Develop B2B marketing collaterals
· Lead production and participation in industry awards
· Work with key agency stakeholders promotion
· Plan and organize events
· Evaluate China events and speaking opportunities for corporate participation.
· Organize and oversee interviews with HAVAS MEDIA spokespeople
Requirements and Skills:
· Bachelor or above
· 2-4 years minimum of successful hands-on experience in marketing communications in China
· Deep knowledge of community and social media management
· Natural content creator, writer and/or editor
· Desktop publishing and multi-media skills
· Established media contacts. Experience in journalism is a plus
· Exceptional communication skills. Native Chinese speaker. Excellent Chinese writing skills and fluency in English are required.
· Impeccable organization and multitasking skills
· Strong work ethic and attention to detail
· Independent, self-starter able to work with a minimum of supervision
· Ability to adjust to a variety of situations and personalities and be willing to go above and beyond the call of duty in order to complete a project accurately and on time

公司介绍

灵智精实整合行销传播集团自1993年进入中国,经过18年的经营,成为中国地区最具综合实力的整合行销传播集团之一。灵智精实广告与戴尔电脑、法国航空、伊利、康师傅、标致汽车等众多知名品牌并肩前行,缔造无数市场奇迹,尤其在本土化方面,很多案例至今仍传为美谈。在灵智精实CBI(创造生意的点子)的广告哲学带领下,我们与客户相依相佐,共同荣耀。
在这个行业里,有些人可能一直被淹没、遮挡;也有一些人本来可以成长的更快,可是因为种种非个人因素光亮度被严重稀释,你知道自己现在正处于这样的境况吗?如果是这样,赶紧离开原来的环境,找个不会给你制造乌云的地方,让自己耀眼发光吧!
一个激情活力的团队,一个重振旗鼓的团队,一个令百年品牌焕发新生的团队,一个主动洞察客户需求并创造价值的团队,我们期待您的加入!