北京招聘

Company Info:
Today, digital marketing is about accountable media with a measureable purpose. And as a leading, global digital marketing agency, iProspect works with many of the world's biggest brands to ensure they are getting the most out of their digital marketing programs.
iProspect creates customized and integrated digital marketing programs that drive dramatic and measurable business results. We understand the customer and their mindset, and we work to engage them. Ultimately, we create experiences that transform intent into action and drive conversions. And we've been doing exactly that since 1996.
Today our efforts span the entire digital performance marketing spectrum and include disciplines such as natural search engine optimization, paid search advertising management, online display advertising.

Role Purpose: (*behalf of the customer）
The Search Director is responsible for managing and growing key * account relationships, setting the search marketing (PPC, SEO and emerging channels such as Mobile Search) strategy for clients and working with other teams within the organization as their channel planning partner. He/She is responsible for ensuring the effectiveness of relationships between * and clients, the quality of all deliverables and the integration of creative search marketing and digital media ideas and maintaining the highest level of client satisfaction. Apart from client development, he/she is responsible for developing and advising the * search team members and work closely with the China teams. This also requires streamlining of search approaches, developing and enhancing processes and evaluating appropriate tools for the search teams in China.


Essential Duties and Responsibilities:
1. Must be wildly enthusiastic about search and how search drives business results
2. Oversee and grow search budgets for clients and ensure the quality of deliverables; e.g., quality keyword research, timely, on strategy/objective, meeting * standards.
3. Rationalize and deliver projected revenue from existing clients；
4. Direct and participate in initiatives that generate new revenue from clients.
5. Set the agenda and provide oversight to the team on all aspects of paid search (PPC) campaigns, including managing keyword research, bid management and campaign optimization processes.
6. Set the agenda and provide oversight to the team on all aspects of Search Engine Optimizations (SEO) projects.
7. Trailblaze, activate, and grow * social and mobile search activity and revenue.
8. Maintain close relationships with search marketing and technology vendors to develop innovative search marketing solutions.
9. Build and foster search engine relationships in China
10.Help train and get certification for *’s search teams and seek the highest partnership certification and status with Baidu and other search partners.
11.Develop thought leadership initiatives ie white papers, best practices, conference and events.

Qualifications:
1. 7+ years of search marketing and digital media; preferably in performance media
2. Very strong skills in search marketing, across paid (PPC), performance media, organic (SEO) search, mobile and social search
3. Proficiency in bid management tools and web analytics tools
4. Exemplify leadership in large international clients in the area of search


If you are interested in the position, please send your resume to lily.han@aemedia.com

安吉斯是全球成长速度最快的市场营销传播集团。在媒体传播领域里有安吉斯媒体集团(Aegis Media), 旗下公司在中国市场包括有凯络媒体(Carat)、伟视捷媒体(Vizeum)、凯伦传媒(Heartland)/博视达户外媒体服务公司(Posterscope)、知世安索帕数字传播营销(wwwins Isobar)以及安布思沛(iProspect)。安吉斯为英国伦敦证券交易所上市公司。


凯络媒体(Carat)，创立于1968年, 为全球第一家首创专业媒体服务公司。在亚洲区域1,000大客户中有25％为凯络客户。凯络媒体主要为客户提供整合的传播策略服务，包括：媒介计划及购买、传播策略、客户管理、市场调研、互动媒体、户外媒体计划及购买，从而提升客户市场竞争力。

- 凯络媒体刚赢得广告界权威杂志Campaign所颁与的2010年“全球年度最佳广告媒体代理商”荣誉！这是凯络五年来第三度赢得这个荣衔。获奖主要原因，是我们在亚太地区，特别是中国市场上的杰出表现。
- 凯络中国 勇夺第5届中国4A创意金印奖创意媒体商业类媒体企划奖最佳作品


上海市淮海中路1045号淮海国际广场5楼
北京东长安街1号东方广场东方经贸城东2办公楼21楼
广州市环市东路403号广州国际电子大厦27楼