北京招聘

Channel Manager:
Channel manager is the driver of channel penetration and exploration, including: define channel distribution strategy, concept, planning, and monitor performance
Develop and maintain channel-wise marketing strategies at country and TSO level to meet AA-CN objectives through a defining comprehensive marketing policies, including: sales/marketing policy, and channel pricing policy (together with Product Marketing)
Define and Develop Channel approach to maximize market opportunities through higher focus in both Sell-in and Sell-out strategy, and binding concept
Evaluate Channel /customer performance and potential via market research, market intelligence, and competitor data to support above-listed tasks, and develop necessary tools

Serves as an effective bridge btw Product Marketing and Regional Sales Org. (Product Strategy, communications,..), btw TSS and Channel (Warranty, Training concept /courses, other value-added services) and work closely with WSC for enhancement of binding effect of BS network in the channel, to assure successful execution of Business Plan
Support implementation of marketing activities on TSO and RSO level
Define channel-specific process, and initiate and deeply involve in Channel relevant IT system, like E-focus
Controlling of Channel Marketing Budget


Basic requirements:
Very good analytical skills and communication skills
Solid Sales / Marketing background either in Automotive Aftermarket or FMCG
Very good foreign language skills in both speaking and writing
Channel Marketing experiences in FMCG will be PLUS
Education: Engineering, Marketing bachelor, MBA preferred

www.randstad.cn