北京 [切换城市] 北京招聘北京市场/营销招聘北京市场/营销/拓展经理招聘

Senior Manager, Global Marketing & Communications(职位编号:CN1305-3)

上海康萨特人才服务有限公司

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:专业服务(咨询、人力资源、财会)  中介服务

职位信息

  • 发布日期:2013-10-14
  • 工作地点:上海
  • 招聘人数:1
  • 工作经验:十年以上
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:市场/营销/拓展经理  其他

职位描述

POSITION REFERENCE NUMBER

1305-3


POSITION CATEGORY
Manufacturing & Industry


SUB-CATEGORY
Marketing


POSITION TITLE
Senior Manager, Global Marketing & Communications


POSITION SUMMARY
Our Client is a world leader of electronics product manufacturer.


POSITION DESCRIPTION
The Senior Manager, Global Marketing and Communications for Appliances develops a robust marketing communications strategy/ plan tiered with meeting the overall business objective, and leads the whole team in delivering integrated marketing communications campaigns to support business to achieve sustainable growth.


POSITION RESPONSIBILITIES

Develop and implement a marketing strategy/plan, global messaging and communication themes for global appliances that is aligned with overall growth objectives
  • Utilize market research, customer insights, competitive intelligence and internal business plans to create and execute successful marketing communications programs.
  • Develop strategies and execute a comprehensive web-based communications program for business products and services/solutions.
  • Demonstrate the value of marketing to the business unit. Put in places measures and analytics to measure marketing effectiveness and ROI.
  • Work with the product management team to create and ensure consistent value proposition, positioning and messaging to support product launch/life circle.
  • In collaboration with global channel marketing team to develop Appliances channel marketing plan to attract broader customers.
  • Working closely with Appliances leadership team to create a strong internal communications focus for the business. Develop regular employee communications that relay business strategy and engage with employees further.
  • Establish, manage and optimize a global marketing and communications budget.
  • In collaboration with marketing and communications professionals from corporate and other business units, jointly build a companywide marketing and communications consistencies and leverage shared strengths and resources whenever possible.
  • Build, manage and develop a team of marketing and communications professionals.

  • POSITION REQUIREMENTS

    Must have minimum a BA/BS; MBA preferred
  • 10+ years of senior marketing, marketing communications, corporate communications and/or brand management experience in a global and/or technology- or engineering focused company.
  • Strong business acumen, knowledge of the customer, the competition and issues impacting business. Must possess the ability to understand business tactics, strategies and implement measurable programs.
  • Expert at translating business goals and strategies into actionable and measurable marketing and communications campaigns.
  • In-depth knowledge and experience with online marketing strategies and programs.
  • Demonstrated leadership and success in creating and managing global marketing programs.
  • Particular Skills & Abilities Required:
    • Strong collaboration and influencing skills
    • Strategic marketing capability
    • Comprehensive and savvy understanding of business fundamentals

    公司介绍

    WANTED - RECRUITMENT RESEARCHERS/TALENT FINDERS

    Who we are:
    Consult Group is a leading, Asia focused, recruitment consultancy with offices in UK, Shanghai, Beijing, Hong Kong, Singapore, Jakarta and Sydney.
    What we do:
    We specialize in delivering Executive Search and Recruitment services to multinational clients, placing senior national staff in leadership positions across the Asia Pacific region.

    What we need:
    Due to expansion, we are currently seeking highly driven individuals to act as Recruitment Researchers/Talent Finders to help our clients recruit top caliber executives for their organizations. Working as a Recruitment Researcher/Talent Finder, located in either Shanghai or Beijing, (we have vacancies in both locations) the role encompasses working as part of a dedicated team comprising both Consultants and Researchers who are responsible for finding, evaluating and short listing candidates to fill exciting employment opportunities with our established client base.

    What we want:
    We are looking for ambitious individuals who are capable of delivering a high quality service to multinational clients. Applicants should be educated to degree level. Experience within recruitment, telesales or market research would be advantageous. A proven track record of ambition and achievement, self-confidence and good business acumen are essential.
    If you have a strong and confident personality, are a fast learner and good people skills and have the desire and the ability to develop and grow, we would very much like to hear from you.

    What we give:
    Competitive salaries will be offered and success related commissions are offered, as is the opportunity to work in a dynamic and exciting business environment. Excellent career paths are available.

    What we want you do to:
    If you think you have what it takes to succeed in this role then please apply by email, attaching your resume in MS Word format to:
    For Beijing based positions: consultbj@consultcareer.com.cn
    For Shanghai based positions: resume@consultcareer.com.cn

    What you should also know:
    Consult Group is an equal opportunities employer. Only qualified candidates shall be contacted. Additional information about Consult Group can be found at http://www.consultgroup.net

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