媒介策划经理Media Planning Manager
凯络中国
- 公司规模：500-1000人
- 公司性质：外资(欧美)
- 公司行业：广告
职位信息
- 发布日期：2013-05-13
- 工作地点：广州
- 招聘人数：1
- 工作经验：五年以上
- 学历要求：本科
- 语言要求：英语精通
- 职位类别：媒介经理
职位描述
KEY RESPONSIBILITIES 主要职责
1. Manage day-to-day business/requests of designated clients
2. Manage planning process from media brief, implementation brief to approval processes
3. Understand fully client’s business and category issues，ability to read simple tracking and brand health numbers , recommend appropriate media strategies, proposal / plan and ensure they are properly executed (budget allocation by channel, media weights, phasing etc.)
4. Ensure competitive reviews are properly executed and that are strategically relevant for the client (Demonstrated key learning / insights)
5. Stay abreast of available relevant research (in-house, client, other) or media industry trend in order to develop more effective media strategies and enhance team's overall expertise
6. Positively challenge thinking from clients, media vendors and other disciplines (ability to defend own rationale)
7. Innovate projects/analyses that would be of benefit to client
8. Initiatives and pro-activeness to drive additional ideas for clients
HIRING REQUIREMENTS 任职要求
1. University graduate with minimum of 4 years across a broad range of clients
2. Good command of English and Chinese
3. Good knowledge of CSM, ACN and relevant research tools
4. Strong relationship management (Client, Media vendor) ？
1. Manage day-to-day business/requests of designated clients
2. Manage planning process from media brief, implementation brief to approval processes
3. Understand fully client’s business and category issues，ability to read simple tracking and brand health numbers , recommend appropriate media strategies, proposal / plan and ensure they are properly executed (budget allocation by channel, media weights, phasing etc.)
4. Ensure competitive reviews are properly executed and that are strategically relevant for the client (Demonstrated key learning / insights)
5. Stay abreast of available relevant research (in-house, client, other) or media industry trend in order to develop more effective media strategies and enhance team's overall expertise
6. Positively challenge thinking from clients, media vendors and other disciplines (ability to defend own rationale)
7. Innovate projects/analyses that would be of benefit to client
8. Initiatives and pro-activeness to drive additional ideas for clients
HIRING REQUIREMENTS 任职要求
1. University graduate with minimum of 4 years across a broad range of clients
2. Good command of English and Chinese
3. Good knowledge of CSM, ACN and relevant research tools
4. Strong relationship management (Client, Media vendor) ？
公司介绍
安吉斯是全球成长速度最快的市场营销传播集团。在媒体传播领域里有安吉斯媒体集团(Aegis Media), 旗下公司在中国市场包括有凯络媒体(Carat)、伟视捷媒体(Vizeum)、凯伦传媒(Heartland)/博视达户外媒体服务公司(Posterscope)、知世安索帕数字传播营销(wwwins Isobar)以及安布思沛(iProspect)。安吉斯为英国伦敦证券交易所上市公司。
凯络媒体(Carat)，创立于1968年, 为全球第一家首创专业媒体服务公司。在亚洲区域1,000大客户中有25％为凯络客户。凯络媒体主要为客户提供整合的传播策略服务，包括：媒介计划及购买、传播策略、客户管理、市场调研、互动媒体、户外媒体计划及购买，从而提升客户市场竞争力。
- 凯络媒体刚赢得广告界权威杂志Campaign所颁与的2010年“全球年度最佳广告媒体代理商”荣誉！这是凯络五年来第三度赢得这个荣衔。获奖主要原因，是我们在亚太地区，特别是中国市场上的杰出表现。
- 凯络中国 勇夺第5届中国4A创意金印奖创意媒体商业类媒体企划奖最佳作品
上海市淮海中路1045号淮海国际广场5楼
北京东长安街1号东方广场东方经贸城东2办公楼21楼
广州市环市东路403号广州国际电子大厦27楼
凯络媒体(Carat)，创立于1968年, 为全球第一家首创专业媒体服务公司。在亚洲区域1,000大客户中有25％为凯络客户。凯络媒体主要为客户提供整合的传播策略服务，包括：媒介计划及购买、传播策略、客户管理、市场调研、互动媒体、户外媒体计划及购买，从而提升客户市场竞争力。
- 凯络媒体刚赢得广告界权威杂志Campaign所颁与的2010年“全球年度最佳广告媒体代理商”荣誉！这是凯络五年来第三度赢得这个荣衔。获奖主要原因，是我们在亚太地区，特别是中国市场上的杰出表现。
- 凯络中国 勇夺第5届中国4A创意金印奖创意媒体商业类媒体企划奖最佳作品
上海市淮海中路1045号淮海国际广场5楼
北京东长安街1号东方广场东方经贸城东2办公楼21楼
广州市环市东路403号广州国际电子大厦27楼
联系方式
- 公司网站：http://www.carat.com
- Email：it.recruitment@aemedia.com
- 联系人：HR