Brand Analyst Intern
Interbrand
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会) 广告
职位信息
- 发布日期:2013-04-26
- 工作地点:上海-徐汇区
- 招聘人数:2
- 工作经验:在读学生
- 学历要求:硕士
- 语言要求:英语熟练
- 职位类别:市场分析/调研人员 产品/品牌专员
职位描述
Interbrand中国上海办公室寻找暑期实习生3名,有兴趣者请把简历发送到:china.recruiter@interbrand.com
实习职位:Brand Analyst Intern*3
地点:上海市徐汇区天钥桥路333号902室
工作时间:2013年6月1日起每周可以全天来3-4个工作日,最晚7月1日开始可以来5个全天工作日,并且能坚持实习3个月及以上。
1.参与制作将于2013年下半年发布的中国最佳品牌排行榜。
Involve in the release of Year 2013 “Best China Brand”.
2.品牌策略项目的资料收集和辅助整理。
Data collection and assistance of brand strategy project.
?桌面研究。
Desktop Research.
?行业趋势分析。
Marketing Trend Analysis.
?消费者行为分析。
Consumer Insight Analysis.
?竞争对手情况分析。
Competitor Analysis.
?传播审计。
Communication Audit.
3.纪要整理和要点提取。
Main points’ summary and collect.
4.相关文件的翻译(英翻中,中翻英)。
Translation.
5.其他相关辅助工作。
Other related jobs.
任职要求:
Job Requirements:
1.每周至少能实习3-5个全天及以上。
Can work at least 3 workdays and above.
2.具有良好的信息收集和处理能力。
Be able to collect information and deal with problems.
3.对品牌具有热情。
Passionate about brands.
4.具有一定的逻辑分析和策略思考能力。
With good strategic and logic thinking.
5.中英文听说读写流利,具有书面翻译能力者佳。
Excellent oral and written communication skills and good at interpretation.
6.工作积极主动,乐于奉献,在工作分配上有一定的灵活性。
Proactive, dedicated and flexible.
7.具有良好的沟通技巧。
Good communication skills.
8.责任心强。
Strong sense of responsibility.
9.注重细节。
Detail oriented.
About Interbrand:
Interbrand started in 1974 when the world still thought of brands as just another word for logo. Over its 30+ years, Interbrand has changed the dialogue, defined the meaning of brand management, and continues to lead the debate on understanding brands as valuable business assets.
Today, Interbrand is amongst the largest brand consultancies and has grown to include 36 offices in 25 countries. A diverse range of insightful thinkers brings together the combination of rigorous strategy and analytics with world-class design creativity to help its clients create and manage brand value in all market dynamics.
It is widely respected for its annual study, The Best Global Brands, creating a broader platform for the discussion on brands in the Webby-award winning brandchannel.com, and numerous industry honours for its client work.
实习职位:Brand Analyst Intern*3
地点:上海市徐汇区天钥桥路333号902室
工作时间:2013年6月1日起每周可以全天来3-4个工作日,最晚7月1日开始可以来5个全天工作日,并且能坚持实习3个月及以上。
1.参与制作将于2013年下半年发布的中国最佳品牌排行榜。
Involve in the release of Year 2013 “Best China Brand”.
2.品牌策略项目的资料收集和辅助整理。
Data collection and assistance of brand strategy project.
?桌面研究。
Desktop Research.
?行业趋势分析。
Marketing Trend Analysis.
?消费者行为分析。
Consumer Insight Analysis.
?竞争对手情况分析。
Competitor Analysis.
?传播审计。
Communication Audit.
3.纪要整理和要点提取。
Main points’ summary and collect.
4.相关文件的翻译(英翻中,中翻英)。
Translation.
5.其他相关辅助工作。
Other related jobs.
任职要求:
Job Requirements:
1.每周至少能实习3-5个全天及以上。
Can work at least 3 workdays and above.
2.具有良好的信息收集和处理能力。
Be able to collect information and deal with problems.
3.对品牌具有热情。
Passionate about brands.
4.具有一定的逻辑分析和策略思考能力。
With good strategic and logic thinking.
5.中英文听说读写流利,具有书面翻译能力者佳。
Excellent oral and written communication skills and good at interpretation.
6.工作积极主动,乐于奉献,在工作分配上有一定的灵活性。
Proactive, dedicated and flexible.
7.具有良好的沟通技巧。
Good communication skills.
8.责任心强。
Strong sense of responsibility.
9.注重细节。
Detail oriented.
About Interbrand:
Interbrand started in 1974 when the world still thought of brands as just another word for logo. Over its 30+ years, Interbrand has changed the dialogue, defined the meaning of brand management, and continues to lead the debate on understanding brands as valuable business assets.
Today, Interbrand is amongst the largest brand consultancies and has grown to include 36 offices in 25 countries. A diverse range of insightful thinkers brings together the combination of rigorous strategy and analytics with world-class design creativity to help its clients create and manage brand value in all market dynamics.
It is widely respected for its annual study, The Best Global Brands, creating a broader platform for the discussion on brands in the Webby-award winning brandchannel.com, and numerous industry honours for its client work.
公司介绍
- WHO WE ARE?
Interbrand started in 1974 when the world still thought of brands as just another word for logo.
We have changed the world’s view of branding and brand management by creating and managing brands as valuable business assets.
We now have nearly 40 offices and are the world’s largest brand consultancy.
We bring together a diverse range of insightful thinkers making our business both rigorously analytical and highly creative.
Interbrand has the broadest geographical presence – offering more people, more disciplines, and more knowledge tailored to our clients. Our work goes deeper and further.
We create and manage brand value by making the brand central to the business’s strategic aims. We’re not interested in simply being the world’s biggest brand consultancy. We want to be the most valued.
- OUR HISTORY
Branding is at the forefront of a new horizon. For years, brands have been seen as the tools of the corporate world, the unsung heroes of profit and longevity. Today, they're taking on a new look, redefining themselves organically from the nuts and bolts of the marketplace, to the heart and soul of an enlightened world. We don't use brands anymore. We live with them, because they're a part of who we are -- at work, at play, nurturing us when we're young, and providing for us when we're old. Brands are the elements that make our lives comfortable.
Developing a brand requires an understanding not only of the economics of the brand, but its role in shaping our society - taking a look at it in terms of both utility and culture. It demands the commitment of a team - a team that understands the way people live and work; the needs they have and the dreams they hold.
Over the past three decades, Interbrand has helped to build that community. Today we operate worldwide, bringing together some of the most gifted minds and passionate spirits in the branding world.
We're a name our clients trust. Not only in developing their most valuable assets, but in the belief that we have what it takes to change the way people think. To open the world to new possibilities, and to position our clients' brands as the choices to live by. We're creating long-lasting, rewarding relationships between companies and their clients, and securing future earnings through the loyalty of their customers.
And we're having fun doing it. Challenging our own ideas of what a brand can be, and growing through the diversity that surrounds us. We're a team that shares in its rewards, and that appreciates the individuals who bring it to life.
Interbrand was formed in London, in 1974, to provide a specialist service in the area of brand strategy and corporate name development.
In 1993, Interbrand was acquired by the Omnicom Group. This decision was made to enable Interbrand to expand more quickly and tap into the vast resources of our new owner.
During the past several years, we have further strengthened and expanded our service capabilities by acquiring leading branding and identity consultancies in key markets. In 1995, we merged with The Schechter Group, a leading US identity consultancy. Interbrand's Singapore office was also established in 1995 to fulfill the demand of existing clients in the area, as well as to establish the Interbrand name and range of services in South East Asia. In 1996, we joined forces with Gerstman+Meyers Inc., one of the leading US-based package design consultancies; and Zintzmeyer & Lux AG, the leading corporate identity firm in Switzerland and Germany.
We didn't stop there.
In October 1997, we merged our London operations with Newell and Sorrell, the leading identity practice in the UK and Amsterdam; and in 1998, we invested in Avalos & Bourse, the leading packaging design consultancy in Argentina, further strengthening our capabilities in South America. We should also mention Interbrand Design Counsel in Singapore and Interbrand Sampson (formerly Sampson Associates) in South Africa.
In 2000 Hulefeld Associates from Cincinnati joined Interbrand, and we welcomed our Canadian colleagues from Tudhope Associates in Toronto to form Interbrand Tudhope. In 2001 we joined forces with Architral and Gerard Barrau in Paris and David Wood Associates in Chicago, Geneva, Hamburg, London, New York, San Francisco and Tokyo.
Also in 2001 Interbrand Associate offices opened in Oslo, Copenhagen, Athens, and Bangalore. Year 2002 started with inauguration of the new Interbrand Office in Paris, and new offices with the Design Forum (HQ in Dayton, Ohio) and Interbrand Shanghai in China.
Today, Interbrand employs over 800 people in offices worldwide -- from San Francisco to Tokyo and everywhere in between. The only continent we've yet to touch is Antarctica, but not for long! While we're not considering opening an office down south until it warms up a little, we're there in spirit through our sponsorship of Robert Swan, the renowned Arctic explorer, who lead an expedition to clean up the land of ice.
In our commitment to better branding, Interbrand has established itself as a prolific publisher on the subject, with works including Brand Medicine, The World's Greatest Brands, Brand Valuation and The New Wealth Creators, among others. We've also spent a lot of time on the road, educating CEOs, CFOs and marketing and communications managers on how strong brands can change the world.
For the latest company news visit our past features.
-- Best Global Brands 2010: The Definitive Guide to the World’s Most Valuable Brands
http://www.thebestglobalbrands.com
Interbrand started in 1974 when the world still thought of brands as just another word for logo.
We have changed the world’s view of branding and brand management by creating and managing brands as valuable business assets.
We now have nearly 40 offices and are the world’s largest brand consultancy.
We bring together a diverse range of insightful thinkers making our business both rigorously analytical and highly creative.
Interbrand has the broadest geographical presence – offering more people, more disciplines, and more knowledge tailored to our clients. Our work goes deeper and further.
We create and manage brand value by making the brand central to the business’s strategic aims. We’re not interested in simply being the world’s biggest brand consultancy. We want to be the most valued.
- OUR HISTORY
Branding is at the forefront of a new horizon. For years, brands have been seen as the tools of the corporate world, the unsung heroes of profit and longevity. Today, they're taking on a new look, redefining themselves organically from the nuts and bolts of the marketplace, to the heart and soul of an enlightened world. We don't use brands anymore. We live with them, because they're a part of who we are -- at work, at play, nurturing us when we're young, and providing for us when we're old. Brands are the elements that make our lives comfortable.
Developing a brand requires an understanding not only of the economics of the brand, but its role in shaping our society - taking a look at it in terms of both utility and culture. It demands the commitment of a team - a team that understands the way people live and work; the needs they have and the dreams they hold.
Over the past three decades, Interbrand has helped to build that community. Today we operate worldwide, bringing together some of the most gifted minds and passionate spirits in the branding world.
We're a name our clients trust. Not only in developing their most valuable assets, but in the belief that we have what it takes to change the way people think. To open the world to new possibilities, and to position our clients' brands as the choices to live by. We're creating long-lasting, rewarding relationships between companies and their clients, and securing future earnings through the loyalty of their customers.
And we're having fun doing it. Challenging our own ideas of what a brand can be, and growing through the diversity that surrounds us. We're a team that shares in its rewards, and that appreciates the individuals who bring it to life.
Interbrand was formed in London, in 1974, to provide a specialist service in the area of brand strategy and corporate name development.
In 1993, Interbrand was acquired by the Omnicom Group. This decision was made to enable Interbrand to expand more quickly and tap into the vast resources of our new owner.
During the past several years, we have further strengthened and expanded our service capabilities by acquiring leading branding and identity consultancies in key markets. In 1995, we merged with The Schechter Group, a leading US identity consultancy. Interbrand's Singapore office was also established in 1995 to fulfill the demand of existing clients in the area, as well as to establish the Interbrand name and range of services in South East Asia. In 1996, we joined forces with Gerstman+Meyers Inc., one of the leading US-based package design consultancies; and Zintzmeyer & Lux AG, the leading corporate identity firm in Switzerland and Germany.
We didn't stop there.
In October 1997, we merged our London operations with Newell and Sorrell, the leading identity practice in the UK and Amsterdam; and in 1998, we invested in Avalos & Bourse, the leading packaging design consultancy in Argentina, further strengthening our capabilities in South America. We should also mention Interbrand Design Counsel in Singapore and Interbrand Sampson (formerly Sampson Associates) in South Africa.
In 2000 Hulefeld Associates from Cincinnati joined Interbrand, and we welcomed our Canadian colleagues from Tudhope Associates in Toronto to form Interbrand Tudhope. In 2001 we joined forces with Architral and Gerard Barrau in Paris and David Wood Associates in Chicago, Geneva, Hamburg, London, New York, San Francisco and Tokyo.
Also in 2001 Interbrand Associate offices opened in Oslo, Copenhagen, Athens, and Bangalore. Year 2002 started with inauguration of the new Interbrand Office in Paris, and new offices with the Design Forum (HQ in Dayton, Ohio) and Interbrand Shanghai in China.
Today, Interbrand employs over 800 people in offices worldwide -- from San Francisco to Tokyo and everywhere in between. The only continent we've yet to touch is Antarctica, but not for long! While we're not considering opening an office down south until it warms up a little, we're there in spirit through our sponsorship of Robert Swan, the renowned Arctic explorer, who lead an expedition to clean up the land of ice.
In our commitment to better branding, Interbrand has established itself as a prolific publisher on the subject, with works including Brand Medicine, The World's Greatest Brands, Brand Valuation and The New Wealth Creators, among others. We've also spent a lot of time on the road, educating CEOs, CFOs and marketing and communications managers on how strong brands can change the world.
For the latest company news visit our past features.
-- Best Global Brands 2010: The Definitive Guide to the World’s Most Valuable Brands
http://www.thebestglobalbrands.com
联系方式
- Email:dasrecruit@gmail.com
- 公司地址:中国上海市徐汇区天钥桥路333号腾飞大厦902室
- 邮政编码:200032