北京招聘

We are seeking a Segment Marketing Manager for our Gene Therapy market segment solutions.
The Segment Marketing Manager is responsible for developing and executing the marketing strategy and tactics for the Gene Therapy segment.
This role requires a strong understanding of the different development and manufacturing processes and workflows utilized in this market segment.
Responsibilities range from preparing marketing and sales material related to the market segment, attending and presenting at Gene Therapy events, training company sales and BD teams, performing market research and analysis, and interacting with key opinion leaders.
The Segment Marketing Manager will have the following key responsibilities:
Brand building and demand generation:
- Work across the different life science divisions and collaborate extensively with the divisional marketing and R&D teams to understand the portfolio and key value propositions of the Genscript services and products and integrate them into the Gene Therapy portfolio
- Collaborate with the regional marketing teams globally to prepare and execute a successful go-to-market strategy for the Gene Therapy portfolio
- Utilize marketing tools and tactics to elevate the GenScript brand and generate demand for the portfolio

Customer insights
- Keep abreast of the developments of the market segment. Maintain a good understanding of the products/services and technologies involved through customer discussions, analysis of publications and market reports, and attending conferences
- Perform market research on needs, wants, pain points, and market trends for the assigned segment for creating new product and service bundles or guiding new product and services developments
- Interact with industry leaders to understand future market trends
- Prepare market research reports and communicate the market insights to the Product Marketing and R&D teams

Requirements: Bachelor’s degree in a biology-related field. Strong technical understanding of the techniques and processes utilized in developing Gene Therapies. Good communication and interpersonal skills are required. Marketing or business development experience preferred.

金斯瑞生物科技股份有限公司（股票代码HK01548）是全球化的生物科技集团公司。集团植根于领先的基因合成技术，核心业务范围已涵盖生物药开发与生产CDMO业务、细胞与基因治疗、生命科学服务及产品、生物酶及合成生物学产品四大领域。

金斯瑞成立于2002年，并于2015年在港交所主板挂牌上市。集团总部位于中国南京，运营实体遍布大中华区、北美区、欧洲区及亚太区，并以此为依托，为全球160多个国家和地区的10多万客户提供优质、便捷、可靠的服务与产品。

目前，金斯瑞在全球拥有超过3000名员工，其中34%以上的员工拥有硕士或博士学位。金斯瑞拥有多项知识产权及技术机密，其中包含100多项授权专利及270多项专利申请。截至2019年6月30日，有超过40,300篇经国际同业审阅的学术期刊文献引述了金斯瑞的服务及产品。

秉承“用生物技术使人和自然更健康”的企业使命，金斯瑞将一如既往地致力于成为最受信赖的生物科技公司。