北京 [切换城市] 北京招聘北京市场/营销招聘北京市场/营销/拓展经理招聘

Marketing Manager

菲时卡商业(上海)有限公司

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:批发/零售

职位信息

  • 发布日期:2022-06-26
  • 工作地点:上海-黄浦区
  • 工作经验:3-4年经验
  • 学历要求:本科
  • 语言要求:英语良好
  • 职位月薪:1.8-2.5万·13薪
  • 职位类别:市场/营销/拓展经理

职位描述

1. Working closely with global BA team to be in charge of the CREA product management in China, including product portfolio, product assortment, product USP definition, price positioning, etc.
2. Working closely with global marketing team to take lead of the marketing plan, including business strategy, communication, promotion, events to support growth for the brands & business.
3. Develop the marketing strategic plan
4. Manage the communication assets for CREA brands
5. Manage the official social accounts for CREA brands
6. Manage the events & promotions for CREA brands
7. Manage the product packages for CREA brands
8. Provide CREA related marketing supports to research team.
9. Provide CREA related marketing supports to sales team.
10. Others related to CREA brands
11. Working closely with marketing team to ensure the marketing plan can be executed on brand and also consistent with global brand strategies, on budget & on time.
12. Track and monitor the A&P spending
13. Regular reporting of marketing KPIs, track & monitor marketing campaign effectiveness
14. Regular reporting the competitors performance
15. Others assigned by the senior marketing manager

KPIs and Targets

1. Marketing campaign effectiveness and efficiency
2. Brand and business growth
3. Build strong relationships with the China sales teams and central teams
4. Be a positive spirit in the team and high-engagement

公司介绍

Established in 1649 as an ironworks in a small Finnish village, Fiskars has grown to be a leading consumer goods company with globally recognized brands including Fiskars, Iittala, Gerber, Royal Copenhagen, Wedgwood and Waterford.
With iconic products, strong brands and a global ambition, Fiskars is dedicated to enriching people’s lives in the home, garden and outdoor.
Fiskars’ products are available in more than 100 countries and the company employs around 9,000 people in 30 countries. The group recorded net sales of 1,105.0 million euros in 2015.

Fiskars is listed on Nasdaq Helsinki.

Fiskars Commercial (Shanghai) Limited, coming from WWRD, who manufactures, distributes and sells globally renowned brands with centuries of heritage. The portfolio includes Wedgwood (established in 1759), Waterford (1783), Royal Doulton (1815), Royal Albert (1904)
We have bold ambitions for the years ahead, which is why we’re always interested in meeting talented and motivated people who can deliver for our customers and help our business to grow.

菲时卡商业(上海)有限公司坐落于上海市黄浦区西藏中路268号2705室,为Fiskars集团在中国的全资子公司,被授权在中国大陆地区经营英国知名瓷器品牌WEDGWOOD玮致活、ROYAL ALBERT皇家阿尔伯特、ROYAL DOULTON皇家道尔顿,爱尔兰水晶品牌WATERFORD,北欧瓷器品牌 ROYAL COPENHAGEN皇家哥本哈根等。

Fiskars –以传承数世纪的骄傲、热情、与设计庆贺每一天

Fiskars于1649年创建于一芬兰小镇,从一铁工坊逐渐发展成为具领导地位的消费商品领导公司,旗下拥有许多全球知名品牌,如FISKARS、IITTALA、GERBER、WEDGWOOD及WATERFORD等,旨在以其知名产品、优势品牌组合、以及全球布局,丰富人们的家居、庭园、及户外生活。Fiskars的商品可于全球超过一百个国家及区域购得,聘雇员工超过7000名,分布于30国。

联系方式

  • 公司地址:上海市黄浦区西藏中路268号来福士办公楼2705室 (邮编:200003)