北京 [切换城市] 北京招聘北京市场/营销招聘北京市场/营销/拓展经理招聘

(ID90M0098187)(Senior)Marketing Manager

任仕达企业管理(上海)有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2022-06-26
  • 工作地点:广州
  • 工作经验:10年以上经验
  • 学历要求:本科
  • 职位月薪:4.2-5.9万
  • 职位类别:市场/营销/拓展经理

职位描述

Job Responsibilities:
Actively explore new opportunities through trend observation, competitive move and data-analytics with foresight mind-set.
Identify insights with understanding for consumer behavior and dynamics through fact-based data support (U&A, tracking, digital and mkt data) and set future brand growth direction.
Identify business issue and manage research projects.
Manage an assigned portfolio and its expansion, formulate portfolio strategy and priorities to meet company growth ambition.
Drive Go-to-market new launch strategy.
Work closely with Brand Design team to drive strategic innovations and be the champion for the launch in local market.
Co-work with cross-functional teams (Sales/TM/ supply chain etc) to push through new launch and execution plan effectively.
Control and optimize brand investment to achieve business and marketing objectives including P&L and market share.
Develop overall category & brand strategy to strengthen brand equity and market position.
Drive total communication and content strategy, and work with advertising and media agencies to deliver plans to achieve marketing goals.
Lead consumer-centric activations for campaigns/new launches leveraging consumer and brand insights.
Set KPI and tracking model to evaluate performance, proactively provide recommendation to improve performance.
Job Requirements:
University graduate preferably in Business Administration or related discipline.
At least 10 years' marketing experience in FMCG with at least 4 yrs of experience for ***/ 7 yrs for SBM/BM.
Fluent English both in written and oral
Fluent at MS office software (PPT, Excel, Word)
Experience with proven track record in driving digital & social campaigns, plus good understanding on digital & social marketing landscape.
Excellent communication and negotiation skills with ability to build productive business relationships cross teams within the organization and outside of the organization with agency partners.
Strong record of complex project management with multi-disciplinary teams.
Proven ability to develop and utilize many elements of the marketing mix to drive the business.
Experience with full P&L responsibility is a plus.
Highly agile and open-minded with Can-do attitude.

公司介绍

任仕达集团(Randstad Group)成立 于I960年,是全球***的综合性人力资源服务机构之一,长期位居财富 500强。总部位于荷兰阿姆斯特丹市。在全球39个国家和地区设有4752家分支机构,每天为超过62万名求职者提供工作岗位。2017年,任仕达全球营业额为233亿欧元。

作为一家全球性的人力资源服务企业,任仕达于2006年进入中国,在上海、北京、广州、深圳、苏州、杭州、厦门、南京、成都、武汉等城市设立了分支机构,服务网络覆盖全国150多个一、二线城市,提供包括人才捜寻、岗位外包以及人力资源解决方案在内的全方位人力资源服务。每年为中国企业成功招募数千名高级经营管理人员,并管理数万名外包员工。 服务行业主要包括金融、IT、制造、汽车、化工、能源、消费品和奢侈品、服务、建筑、房地产与工程、制药和医疗器械。

与此同时,任仕达积极履行企业社会责任,已在国内近三十所大专院校举办校园公益宣讲会,利用丰富的人力资源服务经验和职场专家优势,提供有针对性的就业辅导,帮助广大学子迈好走出校门的人生***步,贏得了校方和学生的一致好评。

我们生活在一个数字时代。微信、微博、虚拟付款、人工智能已经存在于我们生活的各个角落。科技使我们的生活更便利。但任仕达认为连接我们的不仅仅是冰冷数据和技术,而是用 心的服务。这就是为什么任仕达始终相信"前沿科技驱动卓越服务”。将人力资源服务与当今的智能技术结合起来创造更加人性化的体验,去了解一个公司真正核心,从而推动我们的客户及候选人向前迈进。

Human forward是我们的承诺。这就是任仕达将我们的技术专长和创新解决方案与我们的核心服务结合起来,帮助客户及候选人发挥其真正的潜力。

联系方式

  • 公司地址:上海市静安区恒丰路329号中港汇静安19楼 (邮编:200070)