媒体关系专员
深圳博卓投资顾问有限公司
- 公司规模:少于50人
- 公司性质:外资(非欧美)
- 公司行业:公关/市场推广/会展
职位信息
- 发布日期:2021-06-04
- 工作地点:北京-朝阳区
- 招聘人数:若干人
- 工作经验:3-4年经验
- 学历要求:本科
- 语言要求:英语熟练
- 职位月薪:0.6-1.2万/月
- 职位类别:媒介专员
职位描述
Job duties:
· Manage and optimize multiple Media channels ensuring tone of voice and visual representations are consistent with brand guidelines
· Managing all Social Media Accounts and platforms including the company website, Weibo, WeChat official account and H5.
· Develop Influencer strategies with a clear framework on how to discover relevant Creators, co-creation of content and performance reporting
· Drive the measurement and evaluation of success across all Social Media campaigns, including the sharing of information and recommendations for improvement with key business stakeholders
· Ensure that relevant social monitoring, social listening tools and other relevant research tools are deployed to optimize relevant and engaging content and facilitate competitor benchmarking
· Monitor industry trends, platform trends and competitor activity across social media and leverage such insights to drive best practice
· Ensure robust financial management and that expenditure is in line with relevant budgets and forecasts.
· Create an empowered, learning work environment in which colleagues feel able to experiment, test, evaluate and learn. Inspire, motivate, mentor and develop your Team’s capabilities
· Proactively identify new business opportunities
· Responsible for building a SaaS platform to support company CRM in Hong Kong and Mainland China.
· Identify the best media strategies to local and Mainland markets based on latest marketplace conditions, impact and historical campaign performance.
· Accountable to measure, analyse and report on China digital media performance to identify opportunities and threats.
· Work with PR/IR team to provide advice and solution to client.
· Being the coordinate role in PR and other events.
Requirement:
· At lease 3 years of experience in Media or Communications industry.
· Degree holder, preferably in marketing, advertising or communications.
· Fluent in both written and spoken English and Chinese.
· Deep understanding of Media across B2B & B2C.
· Extensive experience in the design, delivery, optimization and measurement of innovative media strategies
· Strong analytical skills and financial management skills
· Good grasp of how businesses work, commercial acumen and understanding how media drives the business
· Inquisitive nature and proactive mindset combined with a strong can-do attitude
· Self-motivated and skillful at Html 5, Python, Linux vi / vim and java will be a plus
· Team player and able to work under pressure
公司介绍
博达浩华股东为著名跨国集团HAVAS集团,现在是全国规模及市场领先的国际性全方位财经服务供货商,提供企业首次公开发行沟通方案 、 国际路演 、 财经印刷服务 、 投资者关系 、 媒体关系 、大型活动策划管理 、 危机管理 、 海外 并 购顾问服务 、 企业品牌及形象策划及广告策划的一站式财经服务 。1997年成立以来共为超过 600 家中外企业在香港上市提供优质的财经公关及国际路演服务 客户涵盖科技 、金融服务 、 零售 、 医药 、 资源及能源 、 地产 、 基础建设 、 制造等各行业 。 我们拥有深厚的媒体背景及网络了解媒体运作机制 为客户度身制定品牌宣传方案 建立和创造资本市场的卓越品牌和形象 。
联系方式
- 公司地址:地址:span北京朝阳区东三环