北京招聘

Job Description

l Responsible for daily operation, data tracking and analysis of new media (WeChat official account & Douyin) platform, maintaining the number of fans and activity of the platform

l According to different platform attributes, and hot events yearly calendar, plan and execute influential new, promotion, and disseminated activities to drive new traffic to own media platform

l Responsible for user operation and maintenance: familiar with fission, carry out platform operation and maintenance to build on follower amount, retention rate and its activeness, and in charge of the net increase of fans

l Responsible for content operation: able to gain insight into user needs through scientific research methods, dig out content that meets the platform tone, plan and write/shoot high-quality, high-dissemination content, and be responsible for the amount of graphic read/video view

Capability Requirement

1. More than 2 years of experience in content & new media operations is preferred; F&B industry experience is preferred

2. Understand the familiarity of different platforms, as well as user operation thinking and modes, and be familiar with new media communication methods and rules

3. Good at user online activity planning and data analysis, familiar with the tools necessary for new media operations

4. Have strong learning ability, aesthetic/expressive/copywriting skills, and have a good teamwork spirit and communication and negotiation skills

联合利华的使命是让您的生活更具活力并使您心情愉悦、神采焕发、享受更加完美的生活。每天，在全世界，人们都会接触到联合利华的产品。我们的品牌受到各地消费者的信赖，我们已成长为全世界最成功的日用消费品生产商之一。我们是全球***的的冷冻食品、冰淇淋、茶饮料、人造奶油和调味品生产商，也是全球***的洗涤、洁肤和护发产品生产商之一。在中国，我们已经成功地建立了力士、清扬、多芬、夏士莲、旁氏、奥妙、金纺、中华、立顿、四季宝、家乐、和路雪 等诸多为广大消费者熟悉和喜爱的品牌。同时，我们努力保持与当地社会的交流，关心当地社会的发展，重视当地人才的培养。我们热忱期待您的加入！
Unilever's mission is to add vitality to life and help people feel good, look good and get more out of life. Every day, around the world, people reach for Unilever products. Our brands are trusted everywhere and, by listening to the people who buy them, we've grown into one of the world's most successful consumer goods companies. We are the largest frozen foods, ice cream, tea-based drinks, margarine and seasoning product manufacturer, and is one of the largest cleaning, skin cleansing and hair care product manufacturers. In China, Unilever has built brands which are known and liked by many Chinese consumers, such as Lux, Clear, Dove, Hazeline, Pond's, Omo, Comfort, Zhonghua, Lipton, Skippy, Knorr, Wall's. We are committed to be a responsible corporate citizen by contributing to the local communities and economic development. We actively develop people and build local leadership. Welcome to join us!