EC Officer-Brand Site
Clarins娇韵诗化妆品(上海)有限公司
- 公司规模:1000-5000人
- 公司性质:外资(欧美)
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2020-11-20
- 工作地点:上海-静安区
- 招聘人数:1人
- 工作经验:2年经验
- 学历要求:本科
- 职位月薪:1.5-2万/月
- 职位类别:电商经理/电商主管
职位描述
LOCAL DIGITAL MERCHANDISING & MARKETING PLAN
?Execute ecommerce animation plan (promotions, emails, special offers, …) in line with local marketing plan, competitors benchmark and local market needs
? Define local promotional actions and product sets in line with brands’ profitability objectives and stock constraints
?Work closely with the Brand Management marketing to align online and offline activities and maximize customer potential
? Manage local digital agencies to deliver optimization on SEO, SEM and database communications;
WEBMASTERING
?Coordinate localization of digital assets and copy provided by Global Digital, and brief local digital agency to produce necessary content and pages
? Manage site update follow-up with agency for: product uploads, copy translation, key visuals
?Ensure product information is accurate and well represented on the site at all times including but not limited to product categories, pricing, product details and photography
? Adapt local website e-commerce sections by managing the admin interface locally
E-COMMERCE SALES
?Customize merchandising plan to local market specificities. In particular, reflect when necessary major local trade operations on the site
E-COMMERCE LOCAL OPERATIONS
? Forecast e-commerce stock by SKU, in particular new launches, samples and promotional items (GWP…)
? Replenish e-commerce stock based on actual sales, SKU by SKU
? Monitor/manage/control products deliveries in e-commerce warehouse to ensure deliveries
? Monitor local logistics KPIs
? Regular reporting operations KPI
要求:
? 2 years+ previous experience in e-commerce and/or digital marketing
? Previous experience in brand official site management or social marketing is a strong plus
? Bachelor’s degree in marketing, business, or similar field and/or equivalent professional experience
? Organized, self-starter and able to multi-task & work under pressure
? Proactive team player with strong communication skills
职能类别:电商经理/电商主管
公司介绍
在全球高端护肤品市场激烈的竞争中,娇韵诗位居一线行列。随着品牌的蓬勃发展,2022年,我们即将迎来全新的高端产品线。于此同时,我们也将启动全国首批高端产品线美容顾问的招募计划。这里有进阶的职业发展、更具竞争力的薪资和更完善的产品培训。优秀的你将成为品牌发展的见证者,高端产品的先行体验者和肌肤之美的传递者。
传承经典,持续创新。加入娇韵诗,与我们一同,向美而行。
联系方式
- 公司地址:上海市静安区南京西路1601号越洋广场2005-2008 (邮编:200040)
- 电话:13761169311