北京招聘

About Align

Align Technology was founded in March 1997 and designs, manufactures and markets Invisalign, a proprietary method for treating malocclusion; the misalignment of teeth. 

Due to our rapid expansion in Asia Pacific, we are now looking for a candidate to fill the following position:

Associate Manager, Field Marketing   Duties & Responsibilities

Manage all marketing efforts to realize the fast growth of the business in region. As a member of Greater China marketing, the role contributes to the strategic marketing direction and ensures local implementation. The role requires strong implementation, analytical acumen, customer-orientation, innovation, and collaboration. Strong desire and capability to learn new skills and implement them are a good indicator for the role since this role needs to manage professional, consumer and practice marketing.

 

·         Deliver the financial numbers including product sales, marketing budget and key metrics in the region

·         Lead to execute local implementation plan based on growth strategy of the region which is aligned with country plan by working with regional and district sales managers

·         Launch new products through deployment of sales tools, key message communication, holding launch events, monitoring and tracking performance

·         Drive regional customer marketing activities including practice marketing/management programs to increase customer utilization and consumer conversion

·         Manage claims communication

·         Monitor the use of sales toolkits

·         Direct and provide ongoing product training and support to sales team

·         Organize professional and consumer events in the region including trade shows, forums, roadshows, campaign events, with responsibility ranging from logistics management to onsite support

·         Monitor and report competitors’ activities

·         Actively visit and interact with customers to obtain market insights and feedback

  Relationship

·         Report to Associate Commercial Director; dotted line to Director, GC marketing.

·         Work laterally with China Consumer marketing, Ortho marketing, Professional marketing, and SFE managers

·         Supervise marketing specialist in the region

·         Support sales managers and sales team

·         Work with other support functions

 

 

Qualification

·         Strong implementation with attention to details

·         Team contributor who cultivates collaborative work environment

·         Customer focused

·         Analytical skill and business acumen

·         Effective communication

·         Fast learner

 

Education & Experience

·         Proven track record with more than 4-6 years of marketing career from healthcare or consumer care industry. Medical Aesthetics or dental experience is plus

·         Comfortable to work in multidisciplinary, multicultural organization

·         BA degree is must, any major, and MBA is a plus 

 

Skill sets

·         Demonstrated creativity, situation analysis/problem solving skills and analytical skill ability.

·         Good spoken and written communication skill with English

·         Leadership with good people management skill

·         Skillful at producing documents with MS office programs

·         Able to travel extensively (more than 30% of working hours)

 

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