北京招聘

Duties and responsibilities 工作职责：

? Understand Home Credit China business line, brand tonality and also consumer insight deeply.

? Responsible for communication design and implementation across core segments. 

? Able to formulate storyline to serve different purpose, e.g. onboarding, engagement, brand preference, product activation, repeat usage and etc.

? Able to build customer engagement through different scenario, by creating the daily life dilemma and solutions come from HCC product line

? Story telling will be involved into all marketing campaign, all campaign ideas should contain the story 

? Heavily involved with end-to-end communication, look into customer lifecycle and provide relevant story to motivate customer onboard

? Understand HCC product line logic, so that build whole story mapping tree to trigger cross sell within HCC ecosystem, covering POSL, MWL, HCP, MKP and VAS

 

Requirements任职资格：

? Minimum 5-8 years related working experience in creative and content management / campaign management / advertising (4A background is a plus).

? Knowledgeable in 360 integrated campaign development and management.

? Good understanding of content, digital, social media.

? Proven experience in branding, advertising.

? Very strong sense of creative, can guide agency and internal designer to deliver sharp creative ideas.

? Enjoy all the challenge, able to work under pressure and tight deadline yet keep positive attitude.

? Can work independently to drive things happen.

? Excellent project management skill and communication skill.

? Fluent English in both speaking and writing.

? Bachelor’s degree (marketing preferred) required. MBA a plus.

PPF集团介绍
PPF 集团是捷信集团的母公司，是中东欧地区***的国际金融和投资集团之一，投资涉及多个细分市场，例如银行和金融服务业、电信、机械工业、生物科技、保险、房地产和农业。 PPF 集团拥有欧洲，俄罗斯，亚洲和美国市场。 截止到 2018 年 6 月 30 日，总资产近 380 亿欧元。更多信息，敬请登陆 www.ppf.eu

捷信集团介绍
捷信集团（ Home Credit B.V. ）成立于1997 年，是具有领先金融技术的全球消费金融服务提供商，业务遍及三大洲的多个高增长市场。通过提供安全和优质的贷款体验，捷信集团积极地推动并发展普惠金融政策，覆盖传统银行贷款服务覆盖不到的人群——我们的很多客户都是***次体验消费金融服务。
 
业务遍布10个国家，拥有14万员工，服务人次达到1.112亿；43万个贷款业务点；222.14亿欧元借贷业务量，数据截至2018年12月。

捷信消费金融有限公司介绍
作为银保监会批准设立的消费金融公司，捷信消费金融有限公司于 2010 年底正式在中国开业，为中国的客户提供消费金融服务。捷信通过为客户提供安全、负责任的消费金融服务，持续为中国的经济发展和人民生活水平的提高做出贡献。
 
我们的愿景 改变中国的购物方式
 
2018 成为真正意义的 “全渠道”客户体验 消费金融公司
2016 在线业务正式开展 天津客服中心启用
2014 长沙客服中心启用
2010 消费金融正式在中国开业 武汉客服中心启用
2007 进入中国市场