Brand Manager
富友联合食品(中国)有限公司
- 公司规模:1000-5000人
- 公司性质:外资(非欧美)
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2020-10-27
- 工作地点:上海-黄浦区
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 语言要求:英语熟练
- 职位月薪:1.5-2万/月
- 职位类别:产品/品牌经理
职位描述
Responsibility
*In charge of brand strategy, building brand DNA and image, and create all the brand martial;
*Making market activation annual plan & strategy;
*Set up channel strategy and supervise each channel opening to make sure the growth of overall;
*Managing annual marketing spending and ROI;
*Supervise all the market execution, include RSP, display, any format of communication;
*Supervise the sales performance base on channel strategy;
*Follow by market situation adjust the strategy to drive the overall sales performance;
*Supervise all the activity that in touch with consumer;
*Build relationship with relevant partner to brand;
*Base on consumer insight to adjust activity and strategy;
*Improve product mix performance align with strategy plan.
Requirement
* 5 years experience in similar marketing, premium FMCG and F&B background is a plus.;
*Ability to deal with numerous tasks of changing priorities;
*Strong market sensitivity;
*Good English communication and writing skills.
公司介绍
FoodUnion entering the Chinese market in 2015, and began the multiple investment construction of the project, the projects will serve high-end dairy products to Chinese consumers in future.
富友联合是一家源自欧洲、拥有百年以上历史的国际乳品公司,是北欧***的食品集团之一, 主要产品覆盖乳品、饮料、冰激凌等领域。始创于1909年,多家工厂分布于丹麦、拉托维亚等绿色环保的欧盟国家,立足于空气清新、土地肥沃、牧草丰富的牧场,始终执行严苛的品质管理,精选好奶源,旗下Limbazupiens, Rasa, Lakto, Valmiera, EKSELENCE 等产品销往欧亚20多个国家。
富友联合于2015年进入中国市场,并开始了多个项目的投资建设,这些项目将在未来为中国消费者带来欧盟品质的高端乳制品。
正在组建的始创团队为即将覆盖全国的业务做准备,也为您的职业发展跟进一层!
联系方式
- 公司地址:地址:span南京政府