北京招聘

Role Description

We are looking for an experienced Marketing Manager to develop and manage marketing programs in specific channels, support business objectives, lead acquisition, foster customer retention, provide sales support, and advance brand building.

岗位描述

我们正在寻找一位经验丰富的市场营销经理，通过特定渠道开发和管理营销计划，支持业务目标，潜在客户获取，培养客户保持率，提供销售支持，并推进品牌建设。

Responsibilities & Duties

Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes.
Formulate and implement the go-to-market (GTM) plans in China, and report the activities & progress to GM of China and the leaders of partner team and marketing team in APAC and HQ Germany
Externally working closely with SAP on to design 3 win-win SNP-SAP GTM product solutions based on the analysis of customer / market demands, while internally working with product and technical team in China to complete design of SNP product offerings and collaboration model for partners.
· It is critical that the incumbent must be able to Drive Lead generation activities for SNP China.

Create and manage marketing templates & presentations & maintain marketing collaterals.
Organize events, speeches as and when required.
Manage to design and public marketing material, homepages.
Creation of customer presentation and documents.
Support Business Development Director on setting marketing plan and ensure realization of targets.
Coordinate with media channels and outside resources.
Keep good relations with local government and business partners for company.
Provide complete and thorough information about h:c products & services.
Invite target customers to involve in the marketing activities via phone or teams.
Pre-sales presentation & documents, i.g. company presentation template
Able to build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
Market through various channels and segment databases working with large data sets
Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
Partner with creative teams, other internal stakeholders, and external agencies and vendors as required.
Work with the other marketing teams, other internal stakeholders, and external agencies and vendors
Developing strategies and tactics to boost the company’s reputation and drive qualified traffic.
Deploying successful marketing campaigns from ideation to execution
Experimenting with various organic and paid acquisition channel
岗位职责

?自始至终领导市场营销计划的执行，推动与渠道商的合作，并利用正确的内部流程。

?制定并实施在中国的上市计划，并向中国总经理以及亚太地区和德国总部的合作伙伴团队和营销团队的领导汇报活动和进展情况。

?外部与SAP密切合作，根据客户/市场需求分析，设计3个双赢的SNP-SAP GTM产品解决方案，内部与中国的产品和技术团队合作，完成SNP产品和合作伙伴合作模式的设计。

?任职者必须能够推动SNP中国的潜在客户开发活动，这一点至关重要。

?创建和管理营销模板和演示文稿，维护营销宣传资料。

?根据需要组织活动、演讲。

?设计和公开营销材料、主页。

?创建客户演示文稿和文档。

?协助业务发展总监制定营销计划，确保目标的实现。

?与媒体渠道和外部资源协调。

?与当地政府和公司的商业伙伴保持良好关系。

?提供有关SNP产品和服务的完整和全面的信息。

?通过电话或团队邀请目标客户参与营销活动。

?售前演示文稿和文档，如公司演示模板。

?能够制定营销计划，支持不同渠道和细分市场的特定营销目标，以支持我们的总体战略营销计划。

?通过各种渠道和细分数据库与大型数据集合作进行营销。

?在提案阶段为营销计划制定商业案例，并就营销策略提出建议。

?根据需要与创意团队、其他内部利益相关者、外部机构和供应商合作。

?与其他营销团队、其他内部相关人员、外部机构和供应商合作

?制定战略和策略，提升公司声誉，推动合格流量。

?从构思到成功实施营销活动

?尝试各种组织的和付费获取渠道

Qualifications

We are looking for someone with a min of 5-8 years’ experience in marketing. Has a Bachelor’s Degree in Marketing or Business.
Experience building complex marketing programs and reporting on the results
Exposure to digital and direct response marketing
Preferably possess experience with SAP products
Competence as a creative writer with an eye for great emails and landing pages
Strong project management and collaboration skills
Strong problem-solving ability, including metrics-driven thinking
Ability to travel as necessary
Good communicator. Must be able to speak and write English.
We’re looking for someone with a min of 5-8 years’ experience in marketing. Has a Bachelor’s Degree in Marketing or Business.
任职资格

?至少5-8年营销经验，拥有市场营销或商业学士学位

?有建立复杂营销计划和报告结果的经验

?***有SAP产品经验

?有能力成为一位创作者，能够编辑设计优秀的电子邮件和登录页面

?较强的项目管理和协作技能

?较强的问题解决能力，包括指标驱动的思维

?能够根据需要出差

?良好的沟通能力，必须有英语沟通和书面能力。

青岛艾斯恩培数据技术有限公司（简称“青岛SNP”），是德国SNP集团在中国的全资子公司。SNP Schneider-Neureither & Partner SE总部位于德国海德堡，创立于1994年，并于2000年公开上市，目前全球员工1600余人，是数字化转型软件服务公司。CrystalBridge？以及SNP Transformation Backbone？ with SAP LT组成了数据转型标准软件。我们的软件和咨询方法经过SAP认证，并得到了PWC、EY两大审计事务所的认证。
我们为SAP系统转型提供前期咨询和实施服务，通过软件产品管理系统转型项目，更有效以及更精确，为IT服务管理提供咨询以及实施服务。