北京招聘

Purpose of the role:

 

To develop & grow the Shopper business in China including identifying business development opportunities for our Shopper solutions, delivering Shopper projects for CPG/Retailer and other industries, leading delivery of Shopper Trend Studies, enriching shopper research solutions in China.

 

Main Accountabilities:

 

- To help develop the shopper business from clients in China

- Undertake sales activities independently or in conjunction with senior staff in terms of preparation and delivery of proposal and credentials

- For all commissioned shopper projects, lead the project delivery such as Questionnaires, FW management, and reporting

- Accountable for shopper trend studies to support retailer engagement

- Identify and recommend enhanced and new services that answer clients' business needs

- Drive client satisfaction by providing insights and actionable recommendations

- Build and maintain ongoing relationships with the identified key clients

- Help to ensure the generation of required revenue from shopper business from clients in order to meet the agreed budget targets

- Manage a team of shopper research

-

 

Knowledge and Skills Requirement:

 

- Strong Client Focus

- Understand marketing enough to hold meaningful conversations with client’s marketing & business teams. 

- Good knowledge in retail is a must, expertknowledge in shopper research tools & techniques is a nice to have

- Proactive

- Able to influence and persuade.

- Strong customer service and interpersonal communication skills

- Good teamwork capability

- Ability to interpret data in appropriate manner

- Displays maturity and creative problem solving skills

 

Qualifications:

 

- 8+ years’ experience in shopper/retailer researches

- Good education background

- Good grounding in custom research principles, methodologies, statistical techniques

- Excellent skills in Office soft-wares

- Good English capability

Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population. For more information, visit ***************.