Digital channel manager
某外资葡萄酒企业集团
- 公司规模:150-500人
- 公司性质:外资(欧美)
- 公司行业:农/林/牧/渔
职位信息
- 发布日期:2020-09-19
- 工作地点:北京-海淀区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 职位月薪:1.5-2.5万/月
- 职位类别:运营经理 网络推广经理/主管
职位描述
Job Description:
Build up digital marketing roadmap and platforms aligned with sales and branding strategy; Maintain consistent brand messaging throughout all platforms
Build up and manage the content for various social media, monitor and evaluate the content with marketing metrics for constant improvement;
Develop strategies that drive customers to the social media platforms;
Create campaigns on social media platforms and link with off-line CRM at the same time;
Improve the design, UX, traffic, and content of the website
Keep up to date on the latest social media trends
Qualifications Required
Bachelor's degree in marketing or business, with at least 2-3 years managerial position in digital marketing, wine knowledge is a plus
Great problem solving skills
Proficient in photo and video editing software such as Adobe
Deep knowledge of web design principles
Proficient in MS Office Suite, including Outlook, Excel and Word.
Ability to identify long term trends in data
Great communication skills
Experience working with a content management system
Strong project management skills
公司介绍
集团自主拥有和管理国内***规模的葡萄种植园,采用最先进精细农业技术和管理标准,拥有现代化葡萄酒厂和知名葡萄酒庄园。
集团葡萄种植园和酒庄位于中国极具优势和潜力的葡萄酒产区,拥有***的土壤、气候和地理优势,聚集有一流的国际专家团队和品牌经营、市场营销团队,致力于打造中国本土酿造的世界级葡萄酒品牌。
集团将和当地政府和产区其他企业密切合作,带动产区发展成为一个环境优美、风格独特、文化氛围浓重、出产世界级优质葡萄酒的世界级知名葡萄酒产区;在为消费者提供优质产品的同时,成为中国葡萄酒文化推广、生态农业及葡萄酒文化旅游观光和中国葡萄和葡萄酒产业的圣地。
联系方式
- 公司地址:地址:span中关村东路1号院7号楼 威盛中国大厦