北京招聘

This role belongs to DWA

DWA, a Merkle Company, is a global media and marketing agency for technology companies. With its feet in media and its head in data and analytics, DWA has a fascination with the art and science of engaging people. That’s why you’ll find us at the intersection where media, technology, and strategic marketing meet. Operating from nine offices around the globe covering North America, EMEA, and Asia Pacific, DWA offers a range of programs such as programmatic media, marketing automation, account-based marketing and content marketing consulting - all for over 150 of the world's best technology companies.

Key Responsibility: 

·       Day-to-day management of campaigns including oversight of digital buy recommendations, execution details, budgets/accounting; 

·       Develop insights from data analysis, able to make optimization recommendations; 

·       Works with digital campaign manager to develop strategies and recommendations for client activity; 

·       Ensuring work deadlines are met; 

·       Build strong relationships with the team, media owners and clients where relevant; 

·       Take initiative for assisting the campaign manager & management team with wider projects; 

·       Deep understanding of client's ad serving/tracking platform

 

Key Qualifications: 

·       Strong organizational skills and detail-orientated.

·       Adaptable to change, and ability to multi-task;

·       Good writing and verbal communication skills;

·       Advanced computer skills (Word, Excel, PowerPoint);

·       Data analytic skills

 

  

Merkle is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 12,000+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the Americas, EMEA, and APAC. Merkle is a dentsu company.
Merkle China is headquartered in Shanghai, with 2 additional offices in Beijing and Nanjing. For more information, please contact Merkle China at 0086 21 2030 8000.
美库尔集团是一家以数据为驱动、技术为依托的客户体验管理公司，专注于跨平台和设备交付独具特色和个性化的客户体验。在过去30多年里，美库尔与众多《财富》1000强企业以及非营利机构建立了合作伙伴关系，帮助他们实现营销投资组合价值的***化。公司在数据、技术和分析方面的积累为其获取消费者洞察、实施超个性化的营销战略奠定了坚实的基础。美库尔在效果媒体、客户体验、客户关系管理、忠诚度、电商解决方案、B2B营销和企业营销技术等方面的综合优势有助于增强营销效果，扩大竞争优势。美库尔全球现拥有12000多名员工，业务遍及欧洲、北美、中东及亚太地区，设有50多个办事处。美库尔于2016年加入了电通集团。
美库尔中国总部位于上海，并在北京和南京设有办事处。如需了解更多信息，请拨打电话0086 21 2030 8000与美库尔中国联系。