Marketing Manager
利童(上海)商贸有限公司
- 公司规模:500-1000人
- 公司性质:合资(非欧美)
- 公司行业:服装/纺织/皮革
职位信息
- 发布日期:2013-01-09
- 工作地点:上海
- 招聘人数:1
- 工作经验:五年以上
- 学历要求:本科
- 职位类别:市场企划经理/主管 市场/营销/拓展经理
职位描述
Responsibility:
- Be the Marketing lead to a portfolio of international well-known apparel & footwear brands for kids with several hundred points of sales (POS)
- Lead national Marketing strategies, activities, analysis, process, training and budget
- Manage Regional Marketing team based in Shanghai & marketing staff in 7 local branches to generate (i) Brand Awareness via consumer touch-points like PR/ In-store Promotion/ Advertising and (ii) Loyalty via CRM program
- Work seamlessly with sales team, other teams to drive business success
- To manage and be responsible for CRM program, to ensure the successful implementation of CRM Strategy.
- Be responsible for "E-marketing" as website promotion process, able to skillfully use all kinds of Internet resources, related industry network media, BBS, blogs, etc in website promotion work.
Requirement:
- Education: Bachelor degree in Marketing/ Arts & Fashion/ Business postgraduate qualification a plus
- 6-8 years of hands on experience in retail/ apparel/ footwear marketing in China, at least 4 years of managerial level experience
- Attributes: Strategic, resourceful, creative, passionate and hands-on
- Familiarity with traditional online & offline marketing means, CRM marketing and China apparel business environment
- Ready to analyze and recommend based on numbers
- Experience with international fashion labels and chains preferred
- Location: Based in Shanghai. Willing to travel in major cities of China as required
- Excellent command of written and spoken Mandarin and English
公司介绍
利童乃集团之私营业务,目前于中国、中国香港经营法国知名品牌小帆船(Petit Bateau);并于中国、中国香港、新加坡、马来西亚及汶莱经营美国知名童鞋品牌喜健步 (Stride Rite);业务模式涵盖零售、特许经营及电子商务,目标为0-14岁的儿童。
如果您有意与我们的专业团队,在一个节奏快、具挑战性及充满欢乐的零售环境里工作,我们欢迎有志在零售业发展的您,加入利童这个大家庭!
联系方式
- Email:FKSHARecruit@Fungkids.com
- 公司地址:地址:span国金中心