北京招聘

工作职责:

职务描述

POSITION SUMMARY

Execution of brand tactics and projects. Drive brand to achieve earnings and revenues objectives, support to develop brand strategy, forecast LRF & P&L. Interface with cross-functional teams as medical, GMC,

finance and other functions as supporter.

Responsibilities

1. Execution of brand tactics

?Translate brand strategies to POA for responsible brand as supporter;

?Execute brand tactics, manage projects independently in terms of managing budget, setting KPI, tracking progress and resolving issues;

2. Develop brand promotional materials and training

?Develop brand DA, promotional slides, publication if needed and internal training materials;

?Train Field Force on product strategy and POA;

3. Support to develop brand plan & management &

cross-functional leadership

?Analyze market trend, competitors situation to support developing brand strategy;

?Explore customer insight and brand value proposition to support developing brand strategy;

?Track progress towards brand target timely;

?Support cross-functional brand leadership – across Field Force, medical,legal, regulatory, etc.

?External customers/Key stakeholders management- KOLs/ ROLs etc.

任职资格:

EDUCATION AND EXPERIENCE

Qualifications:

?Bachelor degree or above, major in Medical or Medicine

?1-3 years marketing experience or 2 years local marketing ／sales management experience

?MKT and Sales Experience in CNS TA preferred

?Good command of oral & written English

TECHNICAL SKILLS REQUIREMENTS

Indicate the technical skills required and/or preferred, as

applicable.

Expect candidates to demonstrate these competencies:

? Functional/Technical Skills

? Acts Decisively

? Seizes Accountability

? Grows Self

? Change Agile

? Self-Awareness

? Commits to “One Pfizer”

? Peer Relationships

Expect candidates to demonstrate these commercial /management

? Market, Customer, and Competitor insight

? Strategic and operational business/Market planning

? Market Execution

? Marketing Innovation

? Data analysis, interpretation and communication

? Performance and program metric

POSITION RESPONSIBILITIES

Accountable

?Flawless execution in marketing activities and manage project independently;

?Develop brand promotional materials and internal training materials;

?Sales training;

?Actively participate campaign development;

Shared Accountability

?BP & Op Plan and influence sales targets and brand A&P al"location"s;

?Develop marketing mix & POA;

?Interface with cross-functional team;

EDUCATION AND EXPERIENCE

Qualifications:

?Bachelor degree or above, major in Medical or Medicine

?1-3 years marketing experience or 2 years local marketing ／sales management experience

?MKT and Sales Experience in CNS TA preferred

?Good command of oral & written English

TECHNICAL SKILLS REQUIREMENTS

Indicate the technical skills required and/or preferred, as

applicable.

Expect candidates to demonstrate these competencies:

? Functional/Technical Skills

? Acts Decisively

? Seizes Accountability

? Grows Self

? Change Agile

? Self-Awareness

? Commits to “One Pfizer”

? Peer Relationships

Expect candidates to demonstrate these commercial /management

? Market, Customer, and Competitor insight

? Strategic and operational business/Market planning

? Market Execution

? Marketing Innovation

? Data analysis, interpretation and communication

? Performance and program metric

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为了践行上述诺言，辉瑞创建了新的业务机构-辉瑞Upjohn. 辉瑞Upjohn 兼具创业公司的敏捷性、以及全球财富百强企业的资源和能力。因此，我们在创新与快速执行方面拥有独特的优势，包括激活我们的研发产品线、提高生产效能，以及快速推进产品研发等方面。

在辉瑞 Upjohn，我们相信，建立审慎的合作伙伴关系和开展协同合作，对创建可持续的医疗卫生解决方案至关重要。我们热切希望成为非传染性疾病(NCD)防治领域的***合作伙伴。由于中国市场与日俱增的重要性和机遇，同时为了确保我们能有效制定正对当地需求的健康解决方案 - 辉瑞 Upjohn高层管理团队的一些重要成员(每位都有20多年行业经验)和大部分部门都将在中国工作。这将使辉瑞 Upjohn真正实现本地化，并具备必要的速度和灵活性，从而在保持同辉瑞相关组织强有力联系的同时，切实抓住各种增长机遇。