北京招聘

Department Objective:
Revenue Generation
· Achieve Customer Paid Revenue: Jaguar £9.8m, Land Rover £52.6m.
· Accessory Spend per vehicle: Jaguar £200, Land Rover £400.
· Accessory Display Cabinet: Complete before March 2012.
· After Sales Dealer of the Year Programme management.
· After Sales Marketing Development
Outstanding Customer Experience
· Develop Retention / Loyalty Programme
· Develop Bodyshop Programme
· Service Loan Vehicles
· Dedicated RSA Vehicles
Long Term Business Growth
· Develop Extended Warranty Program
· Branded Insurance / Accident Management
· Implement Market Intelligence / Capacity Planning
· Develop Central Billing Programme

The Role & Key Responsibilities:
Develop After Sales Marketing Annual Plan
· Develop and Implement the Budget Plan.
· Programs/activities/events plan to support the sales of parts and accessories.
· Develop and Implement Tailored Service Promotion Plan.
· Develop and Implement nationwide After Sales Diesel program.

Develop Accessories Promotion Package
· Develop Demo Accessories Package cooperation with Parts Team.
· Implement the Autoshow Accessories Package.
· Implement the Showroom Accessories Program
Develop Marketing Strategic Programs
· Develop JLR China After Sales Branding
· Develop JLR China Long Term After Sales Marketing Strategy.
Supporting
· Support the local Sourcing/Central Billing project on the Market Research
Business Analysis
· Support the Business Analysis on the accessories and Parts Performance

Skills, experience and qualifications required:
· Good English Communication
· Understanding of After Sales Marketing Content.
Understanding of the dealers' mindset.

Jaguar Land Rover China Company Profile
Jaguar Land Rover is the UK’s largest car manufacturer, and is built around two iconic premium automotive brands that are renowned for their stunning design, cutting-edge technology and breath-taking performance. To date, Jaguar Land Rover sells its products in 180 countries with 17 national sales companies worldwide.
Since entering China in 2010, Jaguar Land Rover has witnessed healthy and steady growth due to its ‘Customer First’ philosophy. Due to its world-class products, premium brand experience and professional service, Jaguar Land Rover has won wide recognition in the Chinese market.
In order to further its long-term commitment to China and better meet the demands of Chinese consumers, Jaguar Land Rover and Chery Automobile jointly established Chery Jaguar Land Rover in November 2012. The first model, a locally-produced Range Rover Evoque, went on sale in early 2015. This will be followed by the locally-produced Land Rover Discovery Sport, which will hit market in the fourth quarter.
With its complete product line-up in China, Jaguar Land Rover ensures that all new models are also available for Chinese customers as quickly as possible. The company also spares no effort in constructing new sales channels in China and looking at ways to optimise customer service.

更多热招职位，敬请关注捷豹路虎官方招聘网站：
www.jaguarlandrovercareer.cn