Regional Dealer Marketing Manager
捷豹路虎汽车贸易(上海)有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:贸易/进出口 汽车及零配件
职位信息
- 发布日期:2012-12-24
- 工作地点:上海
- 招聘人数:2
- 工作经验:三年以上
- 学历要求:本科
- 语言要求:英语精通
- 职位类别:市场/营销/拓展经理 区域销售经理
职位描述
Department:
This job exists to better support brand promotion at regional markets, support dealers to implement marketing campaigns, keep high-standard brand image, drive more leads and help reach sales target.
Key Responsibilities:
? Dealer marketing management and communication;
? Work together with sales to develop the regional dealer marketing strategy, driving more enquiries and leads, to better support sales;
? Dealer marketing manager quarterly/weekly plan & report collect, tracking and coach;
? Monitor and track dealer event quality and KPIs;
? Dealer POS management
? Support team to development product/sales campaign dealer guidance; coach and monitor campaign effect at dealer level;
? National/local dealer campaign support
? Dealer variable margin policy support;
? Dealer marketing incentive program support;
? Dealer marketing manager conference/workshop support;
? Dealer marketing work On-site coach
Key Requirements:
? University studies: business economics, marketing and sales, business management or similar; ( bachelor degree, master degree preferred)
? Teamwork spirit; Hard worker;
? Optimistic and active working attitude;
? Strategic thinker with strong initiative and sense of responsibility;
? Ability to adapt to a variety of ethnic cultures and personalities.
? Cross-culture management experience is preferred
? Willingness to travel
? Ability to Multi-task
? 5 ~8 years of marketing/sales/agency or related experience;
? Excellent marketing acumen with strong project management capability;
? Excellent language skills in English and Chinese
? MS Office
This job exists to better support brand promotion at regional markets, support dealers to implement marketing campaigns, keep high-standard brand image, drive more leads and help reach sales target.
Key Responsibilities:
? Dealer marketing management and communication;
? Work together with sales to develop the regional dealer marketing strategy, driving more enquiries and leads, to better support sales;
? Dealer marketing manager quarterly/weekly plan & report collect, tracking and coach;
? Monitor and track dealer event quality and KPIs;
? Dealer POS management
? Support team to development product/sales campaign dealer guidance; coach and monitor campaign effect at dealer level;
? National/local dealer campaign support
? Dealer variable margin policy support;
? Dealer marketing incentive program support;
? Dealer marketing manager conference/workshop support;
? Dealer marketing work On-site coach
Key Requirements:
? University studies: business economics, marketing and sales, business management or similar; ( bachelor degree, master degree preferred)
? Teamwork spirit; Hard worker;
? Optimistic and active working attitude;
? Strategic thinker with strong initiative and sense of responsibility;
? Ability to adapt to a variety of ethnic cultures and personalities.
? Cross-culture management experience is preferred
? Willingness to travel
? Ability to Multi-task
? 5 ~8 years of marketing/sales/agency or related experience;
? Excellent marketing acumen with strong project management capability;
? Excellent language skills in English and Chinese
? MS Office
公司介绍
Jaguar Land Rover China Company Profile
Jaguar Land Rover is the UK’s largest car manufacturer, and is built around two iconic premium automotive brands that are renowned for their stunning design, cutting-edge technology and breath-taking performance. To date, Jaguar Land Rover sells its products in 180 countries with 17 national sales companies worldwide.
Since entering China in 2010, Jaguar Land Rover has witnessed healthy and steady growth due to its ‘Customer First’ philosophy. Due to its world-class products, premium brand experience and professional service, Jaguar Land Rover has won wide recognition in the Chinese market.
In order to further its long-term commitment to China and better meet the demands of Chinese consumers, Jaguar Land Rover and Chery Automobile jointly established Chery Jaguar Land Rover in November 2012. The first model, a locally-produced Range Rover Evoque, went on sale in early 2015. This will be followed by the locally-produced Land Rover Discovery Sport, which will hit market in the fourth quarter.
With its complete product line-up in China, Jaguar Land Rover ensures that all new models are also available for Chinese customers as quickly as possible. The company also spares no effort in constructing new sales channels in China and looking at ways to optimise customer service.
更多热招职位,敬请关注捷豹路虎官方招聘网站:
www.jaguarlandrovercareer.cn
Jaguar Land Rover is the UK’s largest car manufacturer, and is built around two iconic premium automotive brands that are renowned for their stunning design, cutting-edge technology and breath-taking performance. To date, Jaguar Land Rover sells its products in 180 countries with 17 national sales companies worldwide.
Since entering China in 2010, Jaguar Land Rover has witnessed healthy and steady growth due to its ‘Customer First’ philosophy. Due to its world-class products, premium brand experience and professional service, Jaguar Land Rover has won wide recognition in the Chinese market.
In order to further its long-term commitment to China and better meet the demands of Chinese consumers, Jaguar Land Rover and Chery Automobile jointly established Chery Jaguar Land Rover in November 2012. The first model, a locally-produced Range Rover Evoque, went on sale in early 2015. This will be followed by the locally-produced Land Rover Discovery Sport, which will hit market in the fourth quarter.
With its complete product line-up in China, Jaguar Land Rover ensures that all new models are also available for Chinese customers as quickly as possible. The company also spares no effort in constructing new sales channels in China and looking at ways to optimise customer service.
更多热招职位,敬请关注捷豹路虎官方招聘网站:
www.jaguarlandrovercareer.cn
联系方式
- Email:careers5@jaguarlandrover.com
- 公司地址:上班地址:酒仙桥路恒通商务园