北京招聘

Objective of job

Optimize the exploitation of short-/ and long-term sales and profit potentials for FUSO commercial vehicles in China. Develop, promote and preserve the public image of the FUSO brand and the satisfaction of FUSO customers. Define requirements for an efficient FUSO sales network. Optimize the economic development of FUSO, ensure efficiency and foster a corporate culture according to the Daimler values. Provide efficient support of retail network with vehicles, information and tools for sales & marketing of new FUSO CV.

Task designation

1 FUSO Sales & Marketing Strategy Commercial Vehicle

Develop and define FUSO sales and marketing strategies under consideration of national factors to optimize exploitation of short-/long-term market and profit potentials. Include strategies of central business units, service & parts as well as financial service partners. Define FUSO sales network standards (e.g. coverage, premises, capacity, corporate identity, processes and systems) in cooperation with Retail Network Development.

2 FUSO Sales of New Commercial Vehicles

Define sales and pricing policy and ensure the achievement of profit and volume targets. Ensure a consistent and efficient support for retail partners with adequate incentive and reward programs. Negotiate target agreements with retailers. Define new fields of action and measures to enhance customer satisfaction. Exploit the potential of fleet and special sales in the market. Make individual contracts with large fleet customers.

3 FUSO Product Management

Provide market specific input in the development of new FUSO models. Define model mix and product specifications for China. Accompany product life cycle and ensure compliance of products with national regulations and certification requirements. Ensure the analysis of total market and segments, customer research, competitor development of new products and models. Prepare the market for new models and launch them in local market. Initialize special measures and special edition models in accordance with central HQ. Ensure a close cooperation with body builders.

4 FUSO Marketing Communication

Ensure a consistent brand and product communication for wholesale and retail in different medias, aligned with DTC/M. Organize and operate sales promotions, exhibitions and product launches in close cooperation with product management. Set parameters for the implementation of marketing communication programs and sales promotion activities in support to sales targets.

5 Ordering Processing & Logistics

Organize and monitor an efficient ordering and delivery process in order to secure timely and accurate delivery of vehicles to fulfil customer needs. Define and implement cost effective procedures for logistics of vehicles.

Qualification required

Education

• Economic or technical university degree or equivalent qualification, preferably overseas.

Experience

• Advanced leadership experience in sales organizations. Experience in different sales functions at central Headquarter, MPC or Retail.

Specific Knowledge

• Entrepreneurial personality with leadership and decision competence, negotiating skills, assertive behavior, intercultural experience. Fluent in Chinese, English and optionally Japanese.

戴姆勒东北亚投资有限公司位于北京,负责梅赛德斯-奔驰汽车、梅赛德斯-奔驰轻型商用车、戴姆勒载重车和戴姆勒金融服务在中国大陆、香港、台湾和韩国的业务.戴姆勒在东北亚地区进口梅赛德斯-奔驰、迈巴赫和 smart 品牌的汽车,并在中国大陆制造梅赛德斯-奔驰轿车和轻型商用车.在北京,戴姆勒东北亚与北京汽车工业控股有限责任公司成立了合资企业北京奔驰汽车有限公司,生产梅赛德斯-奔驰 E 级和 C 级轿车;在福州,戴姆勒东北亚与福建省汽车工业集团和中华汽车工业股份有限公司成立了合资企业福建戴姆勒汽车工业有限公司,将生产梅赛德斯-奔驰威霆/唯雅诺和凌特轻型商用车.戴姆勒东北亚也正与北汽福田汽车股份有限公司进行洽谈,计划在中国提供中型和重型载重车产品和技术.